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Top 7 Business Intelligence Tools You Should be Using

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24th Oct, 2021
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Top 7 Business Intelligence Tools You Should be Using

A smooth procession of a business depends upon its people and how well they manage to keep up with the massive amount of data produced each day to maintain apt performance with the business trends. With its strategies alone, business intelligence cannot process and compile the vast information in bite-sized pieces. Keeping all processes under control can get complicated with enormous raw data when professional help is required to manage challenging situations. Modern issues require modern solutions, so powerful business intelligence tools are created to address such challenges promptly.    

As businesses start experiencing growth, their operations get hard to handle solely by organization members. Introducing business intelligence tools at such levels makes the daunting task of analyzing, compiling, and utilizing acquired information easier with its competent interface. The chance of making errors while dealing with heavy data is more than likely to occur under human hands. On the other hand, tech-driven tools leave no stone unturned to deliver the most precise value leading towards profitable decision-making. Almost all the leading businesses extensively include the usage of business intelligence and analytics tools for the accurate implementation of business strategies. But what exactly is a business intelligence tool? Let’s find out!

What are Business Intelligence Tools?

Business intelligence tools are software aids explicitly created to navigate different types of data that an organization collects and generates. These tools identify, analyze, and compile both real-time and historical data to deliver easy-to-read reports. These reports inform organizations of their challenges, past processes, and future possibilities to make informed decisions. Traditional management tools cannot process such vast volumes of data to deliver valuable insights. 

Business tools include processes such as data visualization, reporting tools, performance management software, and interactive dashboards, along with other aids to match the pace of trends and deliver results on time. Modern business techniques like these are a boon to simplify human interaction with complicated processes. Informed decisions are no longer an issue with the help of business intelligence tools, which is why we have created a comprehensive list of the most useful business intelligence tools that you should be using to enjoy hassle-free data collection.

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1. Microsoft Power BI

Microsoft Power BI reigns the segment of business intelligence tools with its powerful and interactive data visualizations. The web-based analytical tool works efficiently for businesses of all sizes. Power BI can sync with other Microsoft office tools and other data sources to compile undefined data into coherent reports using its strong visualization capabilities. The program carries a simple interface making it exceptionally user-friendly. 


Domo is a real-time business intelligence tool that allows access to business insight from anywhere, thanks to its nifty cloud-run interface. It is one of the youngest competitors in the BI tools market but a worthy contender to be on this list. Besides enabling powerful data transformation tools, Domo BI solution has its own app store, including apps to best suit your business needs.

3. Oracle BI

Oracle business intelligence tool’s integrated platform simplifies the analytical strategies of businesses with its seamless interface. The platform allows large data analyses, while technologies such as artificial intelligence and machine learning are integrated to enhance the user experience—an excellent intelligence enterprise extending both business intelligence and business analytics tools.

4. Zoho Analytics

Zoho Analytics is a widely known business intelligence tool, gaining appreciation from millions worldwide due to its blending and visualization aspect. Zoho allows connection with external data sources to visualize the data in its most precise form. Zoho has an AI assistant named Zia to assist users with the functioning, which helps users find relevant data faster.

5. Birst

With a user-friendly and simplified interface, Birst is a preferred business intelligence tool being used by both developers and end-users. The BI tool grants connections to various teams to make informed decisions. It provides both agility and governance to control data and at the same time also sources it from different entities across the business to share insights for choosing the right course of action.

6. Microstrategy

Microstrategy analytics is a portable mobility platform that enables its valued customers to stay connected through mobile deployment. Now, users can access reports, dashboards, and real-time visualizations to reach the most effective business processes. Microstrategy is one of the first BI brands to be picked up by a giant corporation, namely McDonald’s. This BI solution lets users keep up with the trends, invite new opportunities and make improvements. Flexible solutions from Microstrategy make it one of the most widely used business intelligence tools.

7. SAS Business Intelligence

SAS Business Intelligence offers rapid insights backed by machine learning, delivering interactive visuals to gain deeper insights into relevant data. Simple interface with dashboard, contextual insights, and easy integration with Microsoft Office applications grant users the freedom to access reports in their preferred space. One unique feature of SAS is text analytics, which enables users to extract insights from text data.

Why is using Business Intelligence tools beneficial for businesses?

Software aids such as business intelligence and business analytics tools serve as an effective means of accomplishing data-heavy work within minutes. Professional help extends various benefits, such as:

  • Reducing the chances of manual error while dealing with a large amount of information.
  • Besides using historical data to report insights and analytics, the software helps to navigate predictions, reading the trends and patterns.
  • Cost-effective method, better than assigning a separately new batch of data experts to deal with the load.
  • Delve deep into the detailed data to analyze and mention the most meticulous points. 
  • 24/7 availability to access business insights from anywhere.
  • Reduced visits to the IT team. Self-service allows a better understanding of the topic, enabling users to access and tweak business reports to match their requirements.

Learn More About Business Intelligence Tools

Every entity understands the value of analytics and the right data insights from small enterprises to large corporations. Business intelligence is a growing field with endless potential to work along with renowned names and help their brands elaborate in the market. 

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upGrad’s courses such as Business Analytics Certification Program open endless opportunities for  85+ countries’ learner base, 40,000+ paid learners globally, in the field of business intelligence. Courses offered are prepared by industry experts and esteemed faculty members to deliver the finest education quality to learners and prepare them for the dynamic industry through their strict curriculum. upGrad Success Stories speaks of the reliability of programs offered there. 360-degree career assistance is also available for learners who stumble upon the course and career-related inconsistencies. This and many other courses are accessible on the upGrad brochure, so do check them out!


Business intelligence tools grant you complete control of your data to make crucial decisions. Above mentioned types of software are the most successful BI tools that you must start learning to use. You can start by getting your hands on a beginner-friendly BI tool while you pursue a professional course. This is a fantastic combination for upskilling to become a valuable asset in the present industry.


Pavan Vadapalli

Blog Author
Director of Engineering @ upGrad. Motivated to leverage technology to solve problems. Seasoned leader for startups and fast moving orgs. Working on solving problems of scale and long term technology strategy.
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Frequently Asked Questions (FAQs)

1What are business intelligence techniques?

Business intelligence techniques comprise a set of strategies that help to understand current trends and cost-efficient ways to proceed towards a profitable business. These insights are created after carefully acknowledging the extracted insights to add value to a business.

2Why use business intelligence tools?

Business intelligence tools accomplish work comparatively better than manual labor ever can. It also empowers individuals to take on the self-service analytics method to help them make data-driven decisions for boosting company profit.

3What is business intelligence, for example?

Business intelligence examples also refer to the set of tools and techniques that help brands to make an apt decision for the brand after curating relevant data. Cloud data services, warehouses, dashboards, detailed reports, and data visuals are some examples of business intelligence.


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