Product Management Certification Program

Learn how to build a product roadmap through user research, prototyping and product analysis from top Duke CE faculty and industry experts

Intro Video
Experts from
  • 1500+
    Students Empowered
  • Live Sessions
    3 Specialised Tracks
  • 5 months
    Recommended 8-10 hrs/week
  • Jun 29, 2020
    Start Date
  • 300+
    Past Recruiters
  • International Learners
    15+ Countries
  • Instructors
  • Syllabus
  • Projects
  • Benefits
  • Careers
  • Partners
  • Fees
  • Refer & Earn

Program Overview

Key Highlights

  • 200+ Hours of Learning
  • DUKE CE Certifications
  • 15+ Case Studies and Assignments
  • 300+ Recruiting Partners
  • 15+ Live Q&A Sessions
  • 1:1 Mentorship from Product Experts
  • Personalised Resume-Building Exercise
  • Mock Interviews with Industry Leaders
  • 360⁰ Placement Assistance
  • 3 Years Unlimited Content Access
  • Top Skills You Will Learn
    Market Research, User Design, Analytics, Engagement & Growth, Product Development and Planning
  • Job Opportunities
    Product Analyst, Associate Product Manager, Product Marketing Manager, Product Designer, Product Owners and Heads
  • Who Is This Program for?
    Project Managers, Project Leads, Technical Managers, Software Developers, Marketing Professionals, Sales Professionals, UI-UX design, Analysts, Consultants, Entrepreneurs and BD Managers
  • Minimum Eligibility
    The applicant should have an undergraduate degree.

Best-in-class content by leading faculty and industry leaders in the form of videos, cases and projects

Programming Languages and Tools Covered

Product Management Certification Program

Joint certificate from Duke Corporate Education and upGrad :

  • - Duke CE , Ranked top 3 for 19 consecutive years in Executive Education by the Financial Times
  • - Lifetime access to Duke CE’s Thought Leadership journal ‘Duke CE Dialogue’
  • - Certifcate easily shareable across LinkedIn, Naukri etc
Click to Zoom


Learn from Duke CE's top faculty and India's leading Product Managers


Best-in-class content by leading faculty and industry leaders in the form of videos, cases and live projects, assignments and live lectures.

  • Market Research for 0-1 Products
    • 0.5 week
    • 2 assignments
  • User Research for 0-1 Products
    • 1 week
    • 2 assignment
  • Building Product Artefacts for 0-1 Products
    • 0.5 week
    • 1 assignment
  • User Design for 1-n Product
    • 1 week
    • 1 assignment
  • Prototyping
    • 1 week
  • MVP & Usability Testing
    • 1 week
    • 2 assignments
  • Product Analytics
    • 1 week
    • 1 assignment
  • User Engagement & Growth
    • 1 week
    • 2 assignments
  • Product Marketing & GTM Strategy
    • 1 week
  • Product Planning & Development
    • 2 week
    • 2 assignments
  • Tech For Non-Tech
    • 1 week
  • 200+
    Hours of Content
  • 15
    Case Studies and Projects
  • 15
    Live Sessions
  • 7
    Tools and Softwares

Specialised Live Session Tracks

Emerging Technology for Product Managers

Learn about application of Blockchain, IoT and Artificial/Virtual Reality in a PM role.

Data Science for Product Managers

Learn about application of Artificial Intelligence, Machine Learning and Big Data in a PM role.

Leadership Strategies for Product Managers

Learn about Team Building and Driving Digital Transformation in a PM role.

Industry Projects and Assignments

Learn through real-life industry projects and assignments across industries

  • Industry mentors and teaching support to clear your doubts
  • Personalised feedback from existing Product Managers
  • Real-world exposure to practical product problems
  • Zivame Omnichannel Experience
    Analyse the environment, conduct user research across online and offline ret...
    Learn More
  • GoIbibo Microstays
    Establish the target market for hourly booking of hotels, user needs, growth...
    Learn More
  • Analytics Case Study
    Analyse and improve the transnational funnel of the online ticketing platfor...
    Learn More
  • Growth Hacking Strategies for Freecharge
    Help increase the number of recharges for Freecharge by improving the growth...
    Learn More
The upGrad Advantage
Strong hand-holding with dedicated support to help you master Product Management
  • Industry Mentors
    • Industry mentors, teaching assistants and graders help you along the way to resolve any subject matter-related queries
    • They grade your assignments and share one-on-one feedback
    Student Success Mentors
    • A dedicated Success Mentors is allocated to each student so as to ensure consistent progress
    • Success Mentors are your single points of contact for all your non-academic queries
  • Q&A Forum
    • Timely doubt resolution by industry experts and peers
    • 100% expert verified responses to ensure quality learning
    Expert Feedback
    • Personalised expert feedback on assignments and projects
    • Regular live sessions by experts to clarify concept-related doubts
  • BaseCamp
    • Learning sessions with industry experts
    • Interaction with peers and group activities / assignments
    Industry Networking
    • Live sessions by industry experts
    • One-on-one discussions and mentoring from industry experts

Our Students work at

Career Impact

Learn more about successful career transitions in the
Career Transition Handbook
Average Salary Hike
Career Transitions
Past Recruiters
Highest Salary Hike
Career Counselling
Get personalised career pathing from experts to chart out the best opportunities.
Learn More
Resume Feedback
Obtain specific, personalised inputs on your resume structure and content.
Learn More
Interview Preparation
Receive one-on-one mock interviews conducted by industry mentors and detailed feedback after an interview.
Learn More
Job Placement
Get an opportunity to interview for 250+ hiring companies partnered with upGrad.
Learn More
Our Hiring Partners
Opening the doors to the best in the industry
Program Fee
₹150,000 + GST*
*Applicable for people residing in India. No cost EMI option available.
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    What's Included in the Price
    • Globally recognised Product Management program
    • Become a Product Manager without an MBA
    • Rigorous and customised feedback on assignments
    • 100% placement assistance
    • One-on-one industry mentorship
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    Frequently Asked Questions

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