What Is Perplexity AI? How It Works and How to Use It
By upGrad
Updated on Oct 13, 2026 | 6 min read | 1.33K+ views
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By upGrad
Updated on Oct 13, 2026 | 6 min read | 1.33K+ views
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Perplexity AI is an advanced search and research tool that uses both generative AI and web search to answer your queries. When you enter a question, it searches the web, reads content from different sources in real time, and gives you an answer with the source the content is coming from.
Perplexity AI was launched in 2022. The company was founded by Aravind Srinivas, Denis Yarats, Johnny Ho, and Andy Konwinski in San Francisco. You can use it in a browser, through iOS and Android apps, or inside Comet, the company’s own AI browser.
Since its launch, Perplexity AI has gained a lot of traction and raised $1.72B for its platform, with one of its recent investors being Cristiano Ronaldo. It is valued at $9 billion. It currently has 22 million monthly active users and gets 780 million queries each month, which makes it the fourth-largest AI chatbot by market share.
Here's why it is useful.
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Perplexity AI is a combination of a chatbot and a search engine.
The use of LLMs and NLP makes the bot understand your queries to produce answers in conversational form. It searches for relevant information online and uses machine learning to identify the patterns which uses the context to give more relevant answers, along with citations where available.
This process is known as retrieval-augmented generation (RAG).
Here is how it works:

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Perplexity AI includes features which can make searching, reading, and organising information easier.
Here are the main features of this platform:
Perplexity AI searches the Internet for information and compiles a clear response based on that. It also offers you sources that it uses for information, so you have an option to verify the source rather than just trusting the information presented.
Focus modes let you limit your search to particular kinds of sources, like research papers, etc. Model selection, lets you choose an AI model for your task. Some models may be better at reasoning, while others may be good in writing or analysis. The available options varies by plan.
You do not have to look for yourself on the internet and search in each case. You can just upload a document which is supported by Perplexity AI and request the platform to give you an overview of your document, interpret the data for you, or get some specific details for you.
Spaces are where you organize your research based on the topic or the project. You can perform your searches, organize your files, and hold your relevant conversations in one space to be able to find your stuff easily the next time. You can also use Spaces for collaboration purposes.
Not all questions can be answered by conducting a simple search. Deep Research helps you to explore the topic using several search queries and create an informative report from the information received.
It is useful when conducting actions such as researching an industry, comparing options, or examining an issue. Restrictions on access and use vary depending on your subscription plan.
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It is a pretty simple process. You just write your question in simple words like you search anything on google.
Here is how to do it:
Visit the official website of Perplexity AI or its official application. Registration is not necessary but in case you want to save your results, you need to sign into your profile first.
A clear question will lead to a proper response. Don't ask vague questions. Try to frame your questions in a way that includes the topic, purpose, and restrictions.
Evaluate the answer and see the sources cited in it. Look through the publication date of the source, credibility of it, and context.
In case of statistics, look for official reports and primary sources. In case of products, refer to the manufacturer's literature.
The answer may be improved further according to your liking. The initial answer need not be the final one. You may ask the tool to replace the unfamiliar terms, consider alternative answers, and gather more information about the answer
Save valuable conversations. In case you're working on an extended project, save the core questions and source references in one place.
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Perplexity AI can be helpful to learn about a certain topic, do a thorough research or find information without manually searching the result each time. The results will depend on the quality of your questions and how carefully you check the answer.
Anyone from a curious person to students and professionals could use Perplexity AI to discover the topic, find useful sources and get acquainted with the subject. It may also help to find sources to study further.
If you're finding it hard to understand some concepts, you may ask Perplexity AI to explain it or explore the concept further. You can even ask follow-up questions to clarify things.
If you're in a hurry, Perplexity AI can summarize web content and documents. It can provide main points and important findings. Perplexity AI will summarise long documents and make it easier for you to review it.
Don't forget to cross-check the information with the original document since it shouldn't be trusted entirely.
Perplexity AI can assist in comparing options, finding information about the product, understanding public policies or preparing for the meeting. It simplifies your work as you don't have to do all things manually.
Remember to double-check your information.
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The responses provided by Perplexity AI are accurate, yet it can still make mistakes. The responses are generated based on the data extracted by the platform, the sources used, as well as their quality and accuracy.
Citations help in verifying the data, but that doesn't mean there can't be mistakes.
Here are the mistakes you can avoid when using Perplexity AI:
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As Perplexity AI is very often compared to these two, let's find out the difference between Perplexity AI vs ChatGPT vs Google Search:
Factor |
Perplexity AI |
ChatGPT |
Google Search |
| Primary purpose | Research-oriented answers with citations | Conversational assistance, analysis, and content creation | Finding web pages and online information |
| Typical experience | Synthesised answers linked to sources | Interactive responses, with web research available in supported modes | Search results linking to relevant pages |
| Useful for | Initial research and source discovery | Drafting, explaining, analysing, and solving problems | Navigating websites and locating original information |
| What to check | Whether citations support the answer | Whether claims and references are accurate | Whether the selected pages are credible and relevant |
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Perplexity AI comes with both a free version and paid plans. The specifics of how these differ will vary depending on the plans available at present.
If you are just getting started with using the platform, you should begin with the free version and see how well it works for your needs. You might want to upgrade to a paid plan once you realize that it can no longer meet your needs.
Make sure to visit the official website of Perplexity AI to find out about current prices and plans.
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Conclusion
Perplexity AI combines web search and AI-produced responses in an application that is helpful in investigating your questions, identifying resources and organizing your research. It helps in keeping track of relevant information while answering your questions.
Use it to formulate questions, find sources that can be used, and validate the important claims yourself. That is how you can make use of Perplexity AI without assuming an answer to be the truth.
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Perplexity AI offers various AI models based on the available products and account plans at any given point in time. You might not have access to all of them, so check out the model selector and other documentation.
There might be some search capabilities that work without registering an account, but some others might require one. Check the most recent version of the website to learn what can be done without signing in.
Yes, experience with Perplexity AI supports uploading of PDF files and asking questions regarding their content. One can ask for summarization, highlights, and even research of certain areas. It is always better to review the original document before trusting any numbers or quotes.
Deep Research is a tool created to explore difficult questions via extended research. It may assist with information collection and provide a detailed answer to a question. Whether it is available and what its limitations are depends on the current product offer.
Perplexity AI is able to leverage the context of previous messages in a chat to answer your next questions. It will enable you to refine your search without having to ask the full question again. Contextual memory and account-level personalization are different functionalities altogether.
There may be errors due to wrong sources, out-of-date data, lack of evidence or errors in summarizing the content. Citing the sources does not mean that all statements are true. Make sure to open the cited sources and verify important information from other sources.
The tool may be useful for finding sources for research, clarifying new terms, and suggesting relevant keywords. It should not be used to avoid studying research papers and their methodology. Check all information from Perplexity against original studies and comply with your university’s policies on using AI in academic work.
It can perform most of the functions of the usual search engine, but it is not a substitute for everything that Google Search can offer. Google Search can still be used for finding websites and accessing web services. The best one for you will depend on your preference regarding the synthesis of information or links to pages.
None of the tools is better. Perplexity AI works for research purposes and provides answer sources, whereas ChatGPT can be used for various conversations, creative writing, analysis and other purposes. Both tools evolve, so you should check out what they currently can do compared to your requirements.
Check out the latest privacy and use policy of the platform, as well as your account settings to understand whether it is safe to upload your documents there. Do not provide any password or confidential customer information without permission.
Aravind Srinivas is the co-founder, president, and CEO of Perplexity AI. He studied Electrical Engineering at IIT Madras and earned a PhD in Computer Science from the University of California, Berkeley. Before starting Perplexity in 2022, he worked as a researcher at OpenAI, Google, and DeepMind.
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