Learn Data Blending in Tableau And Eliminate Integration Nightmares

By Rohit Sharma

Updated on Aug 22, 2025 | 6 min read | 8.56K+ views

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Did you know? Traditional BI tools often face hardware limitations and rely on complex technological setups. In contrast, Tableau operates independently with minimal hardware requirements. Its use of Associative Search technology makes it intuitive, fast, and dynamic, unlike the cumbersome architecture of traditional tools.

Data Blending in Tableau allows you to combine data from multiple sources without the need for complex joins or data warehouses. It’s especially useful when your datasets are stored in different locations. 

For example, you can blend sales data from an Excel file with customer data from a SQL database to create unified insights. It enables more flexible and powerful analysis across diverse data sets—all within the Tableau interface.

In this blog, you'll learn what Data Blending in Tableau is, when to use it, how it works, and how to implement it effectively with a step-by-step example.

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Data Blending in Tableau: A Step-by-Step Guide

When using data blending to combine the data source, a query is run that returns the aggregate as combined visualizations. Simply put, you acquire the data from different data sources, combine them using join and clean them. This is the simple method of combining two data sources using the blend.

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Now, let’s explore how you can perform data blending in Tableau using a real-life example. Imagine you're a Regional Sales Manager at an FMCG company. You track actual sales data from an Excel file and monthly targets from a Google Sheet. 

Your goal? Combine both sources in Tableau to see how each salesperson is performing.

Step 1: Connect to the Primary Data Source (Sales Data)

Your Excel file, Sales_Actuals.xlsx, contains:

Region

Salesperson

Month

Sales Amount

North Ananya Jan-2025 â‚č2,20,000
North Rohit Jan-2025 â‚č1,85,000
West Mehul Jan-2025 â‚č2,50,000
South Divya Jan-2025 â‚č2,00,000

 

Open Tableau and connect to Sales_Actuals.xlsx. Drag the worksheet into the canvas. This becomes your primary data source.

Step 2: Connect to the Secondary Data Source (Target Data)

Your Google Sheet, Sales_Targets, includes:

Region

Salesperson

Month

Target Amount

North Ananya Jan-2025 â‚č2,00,000
North Rohit Jan-2025 â‚č2,00,000
West Mehul Jan-2025 â‚č2,60,000
South Divya Jan-2025 â‚č2,20,000

 

In Tableau, go to Data > New Data Source and connect to the Google Sheet. Tableau adds it as a secondary data source.

Also Read: Guide to Tableau Architecture: Key Components, Best Practices, and Implementation Insights

Step 3: Build the Base View Using Primary Data

  • Go to a new worksheet.
  • Drag Region, Salesperson, and Month (from the primary source) to Rows.
  • Drag Sales Amount to Columns.

Now you have a view of actual sales by region and salesperson.

Step 4: Blend in the Target Data

Drag Target Amount from the secondary data source onto the view. Tableau will automatically link fields like Region, Salesperson, and Month. You’ll see an orange link 🔗 next to these fields.

If Tableau doesn’t link them correctly, go to Data > Edit Relationships and manually set up the relationships.

Step 5: Add a Calculated Field for Comparison

Create a new field to compare sales with targets.

Name: Difference from Target

Formula: [Sales Amount] - [Target Amount]

You can also create:

  • Achievement %: [Sales Amount] / [Target Amount] * 100
  • Met Target?: [Sales Amount] >= [Target Amount]

Also Read: How Forecasting Works in Tableau? Predicting the Future with Data

Step 6: Build the Final Visualization

Design a table or bar chart comparing targets and actuals. Add conditional formatting or color coding for quick insights.

Example Table Output:

Salesperson

Region

Sales Amount

Target Amount

Difference

Met Target

Ananya North â‚č2,20,000 â‚č2,00,000 +â‚č20,000 Yes
Rohit North â‚č1,85,000 â‚č2,00,000 -â‚č15,000 No
Mehul West â‚č2,50,000 â‚č2,60,000 -â‚č10,000 No
Divya South â‚č2,00,000 â‚č2,20,000 -â‚č20,000 No

 

Visualization:

Why Does This Matters? Instead of wasting time manually merging Excel and Google Sheets, Tableau lets you visually blend data across sources. With just a few clicks, you get clear visibility into who’s meeting targets and who needs support.

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If you want to know how to visualize data with Tableau, upGrad’s free Introduction to Tableau can help you. You will learn data analytics, transformation, and visualization using various chart types to generate actionable insights.

Also Read: How Forecasting Works in Tableau? Predicting the Future with Data

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Next, let’s look at some benefits and limitations of data blending in Tableau

The Pros and Pitfalls of Data Blending in Tableau

Data blending in Tableau is a bit like mixing the perfect ingredients in a dish. Get the balance right, and you’ve got a perfect dish. What’s interesting about Tableau is It allows you to pull in data from different corners of your organization, stitch it together effortlessly, and make sense of it all.

However, data blending has its quirks. Certain functions might not behave as expected, and blending isn’t always publishing-friendly. Still, when used right, it can be the shortcut to smarter dashboards and sharper decision-making.

Let’s look at the benefits and limitations side by side:

Benefits

Limitations

Combines data from multiple sources without complex joins Doesn’t support non-additive aggregates like MEDIAN or RAWSQLAGG
Offers a clear, side-by-side comparison to support faster decisions Publishing blended data sources can be a hassle
Works with both live and published data sources All fields from the secondary source are always aggregated
Enables cross-database analysis with minimal configuration Cube data sources can only be used as the primary source
Simplifies the analysis process for non-technical users Limited control over blending relationships compared to custom joins

Also Read: Data Types in Tableau Explained: Use Cases and Practical Examples

Conclusion 

Data Blending in Tableau stands out as a powerful and flexible feature for combining data from different sources without the need for complex joins. It allows analysts to quickly merge disparate datasets, such as an Excel file and a Google Sheet, to uncover valuable insights on the fly. 

While it is an essential skill for any Tableau user, it's crucial to understand its context. Data Blending in Tableau is the perfect tool for quick, aggregated analysis across different data grains, but for more complex, row-level integration, alternatives like joins or relationships might be more appropriate. Mastering when and how to use data blending is a key step toward becoming a proficient data storyteller. 

Now that you have a clear understanding of data blending in Tableau, let’s look at how upGrad can help you master this technique. 

How upGrad Can Help You Master Tableau?

Today, knowing how to blend data in Tableau is a must. Employers look for professionals who can make sense of messy, scattered data and turn it into clear, actionable insights. 

Nailing data blending shows you understand the bigger picture and can work across multiple data sources. It's a skill highly valued across roles in analytics, business intelligence, and data science.

upGrad’s programs are designed to help you build Tableau expertise from the ground up. Through hands-on projects, real-world case studies, and guidance from industry experts, you’ll learn how to use Tableau effectively.

In addition to the programs covered above, here are some additional courses to complement your learning journey:

If you're unsure where to begin or which area to focus on, upGrad’s expert career counselors can guide you based on your goals. You can also visit a nearby upGrad offline center to explore course options, get hands-on experience, and speak directly with mentors! 

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Reference:
https://www.packtpub.com/en-us/learning/how-to-tutorials/15-things-every-bi-professional-should-know-about-tableau?srsltid=AfmBOoqSWsPVWAkxWAdKMMvK_drgzzYmGEVnw31zunAXNaQTBQgQ6d9e

Frequently Asked Questions (FAQs)

1. What is a primary vs. a secondary data source in a blend?

In Data Blending in Tableau, the primary data source is the first one you use in a worksheet (its fields will appear with a blue checkmark). It sets the context for the view, and its data is queried at a row level. The secondary data source is any subsequent data source you bring into the view (its fields will have an orange checkmark). Its data is always aggregated to match the level of detail of the linking fields from the primary source. The choice of the primary source is critical as it dictates the granularity of your final visualization.

2. What do the blue and orange checkmarks and link icons mean in the Data pane?

These are visual indicators that are essential for understanding your worksheet's structure. A blue checkmark next to a data source name indicates that it is the primary data source for that specific view. An orange checkmark indicates that it is a secondary data source. The orange link icon (🔗) that appears next to a field signifies that it is an active "linking field" that is being used to connect the primary and secondary data sources. If the link icon is broken or grey, it means the blend is not active for that field.

3. Can I switch the primary and secondary data sources after creating a view?

No, you cannot directly switch the primary and secondary roles within an existing worksheet. The primary data source is determined by the first field you drag into the view, and this role is then fixed for that sheet. If you realize you need the secondary data source to be the primary one to achieve the right level of detail, the best approach is to create a new worksheet and start by dragging in a field from the data source you want to be primary.

4. Why is my blend not working even though the field names match in both sources?

While matching field names are Tableau's default way of identifying potential links, a blend requires more than that to work correctly. The active relationship depends on the data types and the actual values being consistent. For example, a "Date" field in one source won't blend with a "Date" field in another if one is a string data type and the other is a date data type. Furthermore, you must ensure the orange link icon (🔗) is active on the linking fields in the secondary data source. If it is broken, you need to manually edit the relationship via the Data > Edit Blend Relationships menu.

5. How does Tableau handle NULL values when blending data?

When you are using Data Blending in Tableau, if a record in your primary data source does not have a matching record in the secondary data source (based on the linking fields), Tableau will return a NULL value for any fields you use from the secondary source. These NULLs are not errors but are an expected outcome of a left join-like behavior. To handle this visually, you can use calculated fields with the ZN() or IFNULL() functions to convert these NULLs into zeros or another meaningful value.

6. Why can't I use certain non-additive aggregates like MEDIAN or COUNTD from a secondary source?

Non-additive aggregates like MEDIAN (median) and COUNTD (count distinct) are problematic with a secondary data source because data blending happens after the data is aggregated. These functions require access to the raw, row-level data to be calculated correctly, but the secondary data is always pre-aggregated before it is blended. This is a key limitation of Data Blending in Tableau and a primary reason to use relationships or joins if you need these types of calculations.

7. Why do I see asterisks (*) instead of values when I bring a secondary dimension into the view?

Seeing an asterisk (*) is a common issue that occurs when there are multiple matching values in the secondary data source for a single mark in the primary data source. For example, if your primary source has a row for "California" and your secondary source has three different sales managers for that state, Tableau cannot display all three names in a single cell, so it displays an asterisk as a placeholder. This indicates a difference in the level of granularity between your sources that the blend cannot resolve.

8. Why does my secondary data source in Tableau always return aggregated values, even when I don’t want them?

This is the fundamental behavior of how Data Blending in Tableau is designed to work. Blending occurs after the data from the primary source has been queried and grouped. Tableau then sends a separate, aggregated query to the secondary data source to retrieve the summarized results that match the linking fields. It is a post-aggregate join, so you cannot bypass this behavior. To access row-level data from a second source, you must use a join or a relationship in the Data Source tab instead of blending.

9. What is the difference between data blending and a full outer join?

They are very different. A full outer join combines two tables at the row level and returns all rows from both tables, matching them where possible and filling in with NULLs where there are no matches. Data Blending in Tableau behaves more like a left join, but at an aggregated level. It will always return all the relevant records from the primary data source, but only the aggregated records from the secondary source that have a match in the primary.

10. Is it possible to blend more than two data sources in one Tableau worksheet?

Yes, it is possible to bring fields from more than two data sources into a single worksheet. However, the blending logic itself has a limitation: while you can have multiple secondary data sources, each one can only be blended back to the single primary data source. You cannot create a "chain" where one secondary source is blended with another secondary source within the same view. This is a key architectural constraint of Data Blending in Tableau.

11. Can I apply filters from the secondary source in a blended view?

Not directly in the way you would with a single source. Filters in a blended worksheet primarily apply to the primary data source. While you can use a field from a secondary source as a filter, it only filters the aggregated data after it has been blended. It does not filter the primary data source. This is a common point of confusion and a limitation of Data Blending in Tableau. For true cross-source filtering, using relationships is the recommended approach.

12. Why can't I create row-level calculations across primary and secondary sources in a blend?

You cannot create row-level calculations across sources because Data Blending in Tableau does not combine the data at the row level. It first queries the primary source, and then sends a separate, aggregated query to the secondary source. Since the data from the secondary source is always an aggregate, any calculation that tries to mix a non-aggregate field from the primary source with an aggregate field from the secondary source will result in a "Cannot mix aggregate and non-aggregate arguments" error.

13. What’s the difference between data blending and using relationships in Tableau’s data model?

Data blending is a worksheet-level, left-join-like operation that joins data after aggregation. Relationships, on the other hand, are a more flexible and powerful way to define how tables relate to each other in the logical layer of the data model before you start building a view. Relationships preserve the row-level detail of all tables and perform context-aware joins based on the fields used in a specific worksheet. In modern versions of Tableau, relationships are the preferred method for combining data.

14. Why do some calculated fields break when using data blending in Tableau?

Calculated fields often break because of the strict aggregation rules that govern Data Blending in Tableau. A common cause is trying to use a non-aggregate field from the primary source in a calculation with a field from the secondary source (which is always an aggregate). To fix this, you often need to wrap the primary source field in an aggregation function as well (like ATTR() or MIN()) to make the levels of aggregation consistent.

15. How does blending impact dashboard performance, and how can I optimize it?

Data blending can significantly slow down dashboard performance, especially with large datasets, because it requires Tableau to run multiple queries (one for each data source) and then combine the results in memory. To optimize, the single most effective step is to use data extracts for all blended sources. Other strategies include minimizing the number of linking fields, using fewer blended fields in your visualizations, and ensuring the primary data source has a lower level of granularity than the secondary sources.

16. Can data blending be dynamic across multiple sheets or dashboards in Tableau?

No, data blending relationships are defined on a per-worksheet basis and are not global. If you build a blend between two sources in one worksheet, you must manually re-establish that blend by activating the linking fields in every other new worksheet where you want to use it. A common best practice to ensure consistency is to set up the blend in one sheet and then duplicate that sheet to use as a template for other visualizations.

17. Is data blending in Tableau suitable for real-time or live connections like APIs or streaming sources?

No, data blending is generally not suitable for live, real-time data sources. Because blending sends a separate query to each data source, it can introduce significant latency and potential inconsistencies if the data in the sources is changing rapidly. Data Blending in Tableau is best suited for static or periodically refreshed data sources, like data extracts or traditional databases, where the data is stable during the query process.

18. When is data blending the ONLY option?

Data blending becomes the only option when you need to combine data from sources that are at different levels of granularity and cannot be joined using a common key at the row level. A classic example is blending transactional sales data (at the individual transaction level) with a sales quota file (at the monthly or quarterly level). A join would incorrectly duplicate the quota data for every transaction, while a blend correctly aggregates the sales data to the level of the quota data.

19. How can I learn the best practices for Data Blending in Tableau?

The best way to learn is through a combination of structured education and hands-on practice. A comprehensive program, like the data analytics courses offered by upGrad, can provide a strong foundation by teaching you the theory and best practices for when to use blending, joins, and relationships. It is also crucial to practice with your own datasets, experiment with different scenarios, and explore the extensive free tutorials available on the official Tableau website.

20. What is the main takeaway for a Tableau developer about data blending?

The main takeaway is that Data Blending in Tableau is a powerful but specialized tool, not a universal replacement for joins or relationships. Its strength lies in its ability to quickly combine aggregated data from disparate sources that are at different levels of detail. A skilled developer knows not only how to use data blending but, more importantly, when to use it, and when to choose a more appropriate method like a relationship to build a more robust and performant data model.

Rohit Sharma

834 articles published

Rohit Sharma is the Head of Revenue & Programs (International), with over 8 years of experience in business analytics, EdTech, and program management. He holds an M.Tech from IIT Delhi and specializes...

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