Advanced Certificate in Brand Communication Management

The program is an engaging, yet rigorous, 5-month live-session based program designed specifically for professionals to develop practical knowledge and skills, and accelerate entry into Brand Communication Management. The certification is awarded by MICA post successful completion.

The advanced certificate in Brand Communication Management is designed to address the growing demand for professionals for the Brand and Communications industry. The curriculum is dynamic and is adapted to suit the changing needs of the industry. The main objective of the course is to provide basic and emerging concepts in relation to better decision-making in the areas of branding and communication management.

The program is NOT easy and requires some commitment from the student. You will need to put in 6 hours of time per week for applying new concepts and executing industry-relevant projects, to be able to get the best out of this program.

The program is designed for professionals interested in Brand and Communication Management to help them build their understanding of the end-to-end journey of managing brand communications. These live sessions based program will cover the fundamentals of branding, the importance of customer-centricity, brand management and assessment, integrated marketing communications, brand and agency, and brand campaign management

No, the program is designed to be completed in its entirety, and cannot be taken as standalone modules

The content will be a mix of interactive live sessions by MICA faculty and leading industry experts. Additionally, the program comprises dedicated sessions for solving your academic queries, discussing pressing issues, and reinforcing learning.

Advertising Courses, Influencer Marketing Courses, SEO Courses, Performance Marketing Courses, SEM Courses, Email Marketing Courses, Content Marketing Courses, Social Media Marketing Courses, Marketing Analytics Courses, Web Analytics Courses, Affiliate Marketing Courses, and Display Advertising Courses are some of the top in-demand skills to learn in Digital Marketing.

6 hours per week of time commitment is expected to be able to graduate from the program

Post completion of the program, an Advanced Certificate in Brand Communication Management would be granted by MICA along with an executive alumni status

The program is priced at INR 94,499 (Inclusive of Taxes). No Cost EMI Options Available
(Specialisations Extra @ INR 15,000 (including taxes) per specialisation)

You must pay an amount of ₹15,000 to block your seat.

Refund Policy: (Programmes without prep-session component)

• Student must pay applicable caution money for the enrollment of the course. This will be adjustable against the total course fee payable by the student.
• You can claim a refund for the amount paid towards the Program at any time, before the Program Start Date, by visiting www.upgrad.com and submitting your refund form via the "My Application" section under your profile. You can request your Admissions Counselor to help you in applying and withdrawing for a refund by sending them an email with reasons listed.
• There shall be no refund applicable once the programme has started. This is applicable even for those students who could not complete their payment, and could not be enrolled in the batch opted for. However, the student can avail pre-deferral as per the policy defined below for the same.
• Once the student pays block amount, "any" refund shall be subject to deduction of ₹10,000 processing charges.
• Student has to pay the full fee within 7 days of payment of caution money or cohort start date, whichever is earlier, otherwise, the admission letter will be rescinded and processing fee of ₹10,000 will be levied.
• Refund shall be processed to an eligible student within 30 working days from the date of receipt of written application from him/her in this regard.

Deferral Policy: (Post Programme Commencement)

• If a student is facing severe issues in dedicating time to the course, we provide the opportunity for the student to defer to another batch.
• A student can request for deferral only once and to either of the scheduled cohorts to start in the next 1 year from the start date of the initial batch in which the student was originally enrolled for.
• The student will be required to pay a deferral fees of 10% of the total course amount fee + Taxes if any along with the differential programme fees between the two cohorts.
• The deferral request will be approved once the deferral fee is paid.
• Till this is completed, the student will be assumed to be continuing in the same cohort.
• The student has 7 days (including holidays and weekends) from the date of deferral request to make the payment of the deferral fee post which the deferral request will expire, and the student will continue as part of the current cohort.
• If the student completes the deferral payment, the student's login will be disabled, the student will leave the deferred cohort and the student will start learning on the new cohort from the point of the last assignment that was graded in the deferred cohort. All grades and progress until that point will be carried forward as it is to the new cohort. For clarification, the grades of the graded assignments will be carried forward, whether or not the student had submitted these grading during the initial stage.
• The deferral can only be requested during the batch for which the student has enrolled is ongoing. Once the batch has completed, deferral requests shall not be entertained. For clarification, the batch completion here shall mean the "last grace deadline" as communicated by upGrad.

Deferral Policy: (Pre Programme Commencement)

• If a student, due to unavoidable circumstances, is unable to commence with the cohort and requests for a deferral before the cohort starts, we provide the opportunity for the student to defer to another cohort.
• To do so, the student will be required to pay 50% of the total Programme fee amount (inclusive of taxes) before the deferral can be approved. Till this is completed, the student will be assumed to be continuing in the same cohort.
• A student can request for deferral to any of the cohorts starting in the next 3 months from the start date of the initial batch in which the student was originally enrolled. For the first deferral request, subject to the point no. 2 of the Pre-Programme Deferral Policy, no additional charges shall be levied.
• If a student wants to defer his enrolment a second time, such student will have to make an additional payment of Rs.10,000 as Deferral fee, and this amount shall be non-refundable under any circumstances. Once this payment is done, students will be eligible to defer to any of the cohorts starting in the next 3 months from the current cohort.
• The student has time till the current cohort launch date to make the payment of the balance 50% Programme fee, post which the deferral request will expire. Once the deferral window expires and if such a student wants to withdraw his or her enrolment from the said Programme, the refund policy will be applicable.
• The student shall be liable to pay the differential Programme fees between the two cohorts if any.

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Bachelor’s Degree from any University in any field.