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Advanced General Management Program

Advanced General Management Program via IMT Ghaziabad helps you develop strategic thinking and leadership skills. This program covers marketing, finance, operations, and decision-making skills.

Advanced General Management Program

Intro to IMT Advanced General Management Program

41%

Avg Salary Hike

1500+

Successful Transitions

320+

Hours of Learning

Learners get Associate Alumni status from IMT G & upGrad

Earn a management certificate from India's top B-school

Earn credits to pursue an MBA degree in the future

EMI Options Starting at Rs.4,983 p.m.

Industry-relevant curriculum taught by experts

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Need to know more?

Get to know the course in depth by downloading the course brochure

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Disclaimer: This value-added offering is being provided solely by upGrad and the University does not have any role/involvement in it.

Key Highlights: IMT Adv. General Management Program

Key Highlights

    10 Industrial Case Studies

    Career Assistance

    Earn credits for a Global MBA Degree with a Top B-School from the UK.

    You can chat with our 24x7 AI-powered chatbot (mAI-Ask) for all queries related to the program.

IMT Adv. General Management Program Certificate

Complete all modules of the course to earn this Management Certificate from IMT Ghaziabad.

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Advanced General Management Program

Successfully complete the online Advanced General Management Program to get certified from one of India's best B-schools. Earn your place among a growing community of management.

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NSDC certification

Receive the NSDC Certification recognised by the Indian Government, enhancing your employability and career prospects.

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Why enroll for an Advanced GMP from IMT Ghaziabad?

Graduating from one of India’s one of the best Business Schools online gives you the opportunity to earn a Global MBA Degree from International B-schools

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Eminent Rankings

IMT Ghaziabad is one of the top 40 colleges in the country (NIRF ranking 2023). It has also been ranked 13th overall and 5th in Private in Business Today's B-School ranking 2023.

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Full MBA degree

You get a unique opportunity to earn an online Global MBA degree from either Deakin University or Liverpool Business School, after completing this course.

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Easy Financing Options

You can find a payment plan tailored to your needs and avoid the burden of substantial student loans with flexible EMI options.

IMT Advanced General Management Program Syllabus

Top-notch and up-to-date curriculum taught by renowned professors and industry experts using videos, case studies, hands-on projects, & live sessions

Marketing Channels

Regression Analysis

Project Evaluation

New Heritage Doll Company Simulation

Channel Management

Team and Customer Management

Business Law and Ethics

Market Research Specialization

Accounting and Finance Specialization

Supply Chain Specialization

HR Specialization

Leadership as a way of life

Reimagining Change

Digital Businesses

320+

Hours of Learning

60+

Live Sessions

6+

Industry Projects

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Marketing Management

4 Weeks

1 Assignment/Project

Marketing Management

Marketing Strategy

Consumer Behaviour

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Business Communication

4 Weeks

1 Assignment/Project

Business Communication

Effective Communication

Building a Personal Brand

Decision Sciences

4 Weeks

1 Assignment/Project

Decision Sciences

Business Analytics Fundamentals

Hypothesis Testing

View More

Accounting and Finance

4 Weeks

1 Assignment/Project

Accounting and Finance

Accounting Fundamentals - I

Accounting Fundamentals - II

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Business Economics

4 Weeks

1 Assignment/Project

Business Economics

Micro Economics

Macro Economics

Sales and Distribution

4 Weeks

1 Assignment/Project

Sales and Distribution

Fundamentals of Sales

Territory Management

View More

OB, HR Legal

4 Weeks

1 Assignment/Project

OB, HR Legal

Individual, Group & Organisational Behaviour

Human Resource Management

View More

Supply Chain Management

4 Weeks

1 Assignment/Project

Supply Chain Management

Operations Management

Supply Chain Management

Business Strategy

4 Weeks

1 Assignment/Project

Business Strategy

Fundamentals of Strategy

Growth Strategy

Elective Course (choose any one)

4 Weeks

1 Assignment/Project

Elective Course (choose any one)

Business Analytics Specialization

Leadership Strategy Specialization

View More

Leadership, Engagement and People Performance

3 Modules

1 Assignment/Project

Leadership, Engagement and People Performance

What defines a leader?

Leading teams effectively

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Leading Change for Sustainable Futures

3 Modules

1 Assignment/Project

Leading Change for Sustainable Futures

Change Management from an individual perspective

Change Management from an Organisational perspective

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Enterprise and Risk management

2 Modules

1 Assignment/Project

Enterprise and Risk management

Understanding Risks in an organisation

Tackling Risks

Digital Business Innovation

3 Modules

1 Assignment/Project

Digital Business Innovation

Digital Innovation

Digital Business Transformation

View More

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Learn by Doing

Fuel your passion for business by handling best-in-class projects that will challenge you to master industry-relevant skills

6+

Industry projects to choose from

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Business Strategy

Performance evaluation

Hamleys

The COVID Retail problem

Step into the consultant's role, working with a retail chain to strategize digital transformation and innovation for the business. 

Skills learned

Innovation Strategy

Business Strategy

Performance evaluation

Effective Communication

Audience Identification

Sineflex

The Co-founder's Pitch

As a co-founder of Sineflex, implement communication activities with a strong emphasis on communication content and principles  

Skills learned

Pitch Deck Presentation

Effective Communication

Audience Identification

Conduct human resource planning exercises, craft relevant & concise job descriptions and implement employee retention strategies to achieve organisational goals

Performance management

Candidate sourcing and retention

Swayam Inc.

Swayam Inc.

Conduct human resource planning exercises, craft relevant & concise job descriptions and implement employee retention strategies to achieve organisati… Know More

Skills learned

Manpower planning

Performance management

Candidate sourcing and retention

Utilize data analysis techniques such as hypothesis testing and regression analysis to drive data-driven decisions that boost a company's revenue and profit growth

Business Decision-Making

Effective Presentation Skills

Random Motors Project

Random Motors Project

Utilize data analysis techniques such as hypothesis testing and regression analysis to drive data-driven decisions that boost a company's revenue and … Know More

Skills learned

Data Analysis and Excel Proficiency

Business Decision-Making

Effective Presentation Skills

Hone your analytical, forecasting, and problem-solving prowess in this real-world supply chain scenario. Tasks include demand forecasting for TechHub's gadgets for the next six months, calculating forecast errors, assessing key performance metrics, and formulating recommendations for enhanced supply chain planning

Data Analysis and Metric Calculation

Recommendation and Strategy Development

Demand Forecasting Task

Demand Forecasting Task

Hone your analytical, forecasting, and problem-solving prowess in this real-world supply chain scenario. Tasks include demand forecasting for TechHub'… Know More

Skills learned

Demand Forecasting

Data Analysis and Metric Calculation

Recommendation and Strategy Development

Conduct market research for Fast-Moving Consumer Goods (FMCG) while guiding TruEarth Healthy Foods' decision-making for a new product launch. Use data-driven market research processes to make an informed decision on the product launch

Data-Driven Decision-Making

Product Launch Strategy

The FMCG Product Launch

The FMCG Product Launch

Conduct market research for Fast-Moving Consumer Goods (FMCG) while guiding TruEarth Healthy Foods' decision-making for a new product launch. Use data… Know More

Skills learned

Market Research Proficiency

Data-Driven Decision-Making

Product Launch Strategy

Lead traditional ICE automobile manufacturers on a transformative journey into EV manufacturing. Analyze resources and contextual information to offer recommendations facilitating this industry shift, with a specific focus on Tata Motors and Mahindra Electric in the Indian EV market.

Change Vision Analysis

Scaling Up

Auto Industry Disruption

Auto Industry Disruption

Lead traditional ICE automobile manufacturers on a transformative journey into EV manufacturing. Analyze resources and contextual information to offer… Know More

Skills learned

Change Management

Change Vision Analysis

Scaling Up

Advanced General Management Program Instructors

5

Instructors

2

Industry Experts

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Prof. Harvinder Singh

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Professor Marketing, IMT Ghaziabad

An expert in the business domain, Prof. Harvinder has been awarded “The Best Professor in Marketing Management” by the World Education Cong… Read More

IMT Profile
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Dr. Richa

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Asst. Professor, IMT Ghaziabad

As a Visiting / Adjunct faculty she has taught courses in some of the leading Business schools of the country including IIM Kozhikode, IIM … Read More

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Prof. Puja Aggarwal Gulati

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Program Director | Assoc. Professor Finance

An expert at all things finance, Prof. Puja has years of experience in teaching with her core interests in IFRS and stocks. 

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Shibani Belwalkar

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Leadership Coach & Visiting Faculty

An author and faculty member at NMIMS, Dr. Shibani is a behavioral coach and leading organizational culture transformation expert. 

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Prof. Abhishek S

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Associate Professor, IMT Ghaziabad

Prof. Abhishek has many years of experience of working, researching and teaching in marketing domain. He has conceptual and practical unders… Read More

IMT Profile

Who've enrolled for this course?

Our program caters to professionals from diverse backgrounds, creating a vibrant classroom environment with enriching discussions and interactions

Previous Companies

How will upGrad support you?

Industry Mentors

    Receive unparalleled guidance from industry mentors, teaching assistants, and graders

Student Support

    You can chat with our 24x7 AI-powered chatbot (mAI-Ask) for all queries related to the program.

IMT Advanced General Management Course Alumni

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The course helped me sharpen my business acumen and rise to a leadership role

I joined the program as the course structure was very relevant to what I was looking for. All the sessions were very informative,properly structured a… Read More

LinkedInDec 22, 2022
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Samarjit Saha

Product Manager, SAP Labs India

8 Years of Experience

The Program helped me to get into a leadership role at a Product Organization

I spent 8 years working as a Product Consultant and Technical Lead in a leading IT service-based organization while actively pursuing opportunities to… Read More

LinkedInOct 18, 2023
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Aritra Banerjee

Product Owner, Hyland

12 Years of Experience

The career coaching helped me transition into the domain of my choice.

The online sessions and videos with neatly summarised modules all worked as the best combination. Applying what I learnt from the assignment to my re… Read More

Apr 14, 2022
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Swapnil Sahani

Assistant Sourcing Manager, Navneet Education Limited

12 Years of Experience

Program helped me to get into managerial role at a digital marketing firm

When I came across the degree that upGrad was providing from IMT Ghaziabad, the name of the institution alone lured me in. Degrees from such instituti… Read More

Jun 16, 2022
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Kartik Mudliyar

When I came across the degree that upGrad was providing from IMT Ghaziabad, the name of the institution alone lured me in. Degrees from such institutions usually cost a hefty amount. However, upGrad was offering the same at quite a decent amount. Within a span of 11 months the wonderful joy ride of learning came to an end, however the knowledge stayed. With the revised confidence and the degree I earned, I applied for a job and shifted from a traditional marketing firm to a digital marketing firm as a Deputy Manager with a 40% salary hike. I am pretty content, I'll be choosing upGrad for my Master's too

4 Years of Experience

IMT Advanced General Management Course Fees

11 Months
Starting at
INR 4,983/month
Totally INR 1,53,000*

Inclusions

Advanced GMP Certificate from India’s Top B-school.
Access Industry relevant projects & Case Studies
Associate Alumni Status from IMT Ghaziabad
View Plans
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IMT (Adv GMP) Course Eligibility and Admissions

The admissions process for this Advanced General Management Program from IMT Ghaziabad is very easy, and can be done completely online.

Eligibility

Bachelor’s degree with 50% mandatory

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Complete Application

Fill the application form available online at upGrad.com. Based on your previous educational performance, you may be required to take an enrolment test

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Complete the Payment

Complete the program fee payment via any suitable payment method of Card, Bank Transfer or loan partner.

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What Will You Gain from the Advanced General Management Program with IMT Ghaziabad?

Accelerate your career trajectory with the Advanced General Management Program offered by IMT Ghaziabad - an AICTE-recognized online certificate designed for professionals aiming to transition into strategic leadership roles without stepping away from work.

What You’ll Achieve:

  • Achieve a transformative career impact with over 1500+ successful transitions and an average salary hike to match.
  • Develop cross-functional leadership acumen in strategy, finance, marketing, operations, and digital transformation.
  • Build practical, industry-aligned expertise for high-impact decision-making in today’s rapidly evolving business landscape.
  • Unlock the potential to step into mid- and senior-level management roles within just 11 months.

Advance Your Career with IMT Ghaziabad & upGrad

  • Dual advantage: Learn from one of India’s top B-schools with global corporate relevance.
  • Flexible format: Online learning designed for working professionals.
  • 1:1 career support: Personalized coaching, mock interviews & resume feedback.
  • Job boost: 300+ hiring partners & access to upGrad’s exclusive job portal.
  • Affordable learning: EMI options starting at just ₹3,403/month.

What are the Skills you’ll acquire with this Advanced General Management Program via IMT Ghaziabad?

The Advanced General Management Program (AGMP) by IMT Ghaziabad equips learners with essential skills to excel in diverse managerial roles, combining academic insights with real-world applications. The program focuses on developing both strategic thinking and technical expertise to navigate modern business challenges.

Key Skills Learners Will Gain

Learners of the program will acquire a broad spectrum of skills across critical business functions, including:

Marketing Mastery

    • Marketing strategy development.
    • Understanding consumer behavior and marketing channels.

Effective Business Communication

    • Building a strong personal brand.
    • Advanced communication techniques for impactful presentations and collaborations.

Analytical and Decision-Making Skills

    • Fundamentals of business analytics, hypothesis testing, and regression analysis.
    • Strategic decision-making frameworks.

Leadership and People Management

    • Leading teams effectively.
    • Driving engagement and fostering high performance in organizational settings.

Financial Acumen

    • Core accounting principles and project evaluation.
    • Hands-on experience with the "New Heritage Doll Company" simulation.

Operational Excellence

    • Principles of supply chain management and operations.
    • Territory and channel management for sales optimization.

Legal and Ethical Insights

    • Understanding business law and ethics for responsible decision-making.

Change and Innovation

    • Managing organizational change for sustainable growth.
    • Insights into digital business innovation and transformation.

Tools You’ll Learn

This Advanced General Management Course integrates cutting-edge tools and techniques to enhance hands-on learning. Learners will gain familiarity with:

Analytical Tools

    • Business analytics and data interpretation for decision-making.

Simulations

    • Real-world scenarios, such as the "New Heritage Doll Company" simulation to apply financial evaluation techniques.

Leadership Frameworks

    • Models for leading teams, managing organizational change, and fostering innovation.

Through its comprehensive curriculum and practical approach, the program ensures that learners are well-prepared to lead, innovate, and excel in a competitive business environment.

How is IMT Ghaziabad’s Advanced General Management Program different from other Institutes?

The Advanced General Management Program by IMT Ghaziabad is a powerful learning experience for working professionals. It is designed for ambitious learners who want both practical knowledge and strong business concepts, backed by the reputation and quality of IMT Ghaziabad.

Lets look what makes it different from other institutes,

Features

IMT Ghaziabad (via upGrad)

Other Institutes

Institutional Prestige

Backed by IMT Ghaziabad, a premier management institute with decades of excellence.

May lack the established reputation of IMT Ghaziabad.

Curriculum

Comprehensive and industry-relevant, with a focus on leadership, strategy, and analytics.

Often standardized, lacking customization for evolving industry needs.

Learning Approach

A blend of live lectures, case studies, and industry projects for hands-on experience.

Typically relies on theoretical learning with fewer practical applications.

Faculty Expertise

Taught by seasoned IMT faculty and industry leaders with vast experience.

Faculty may vary in industry relevance and academic credentials.

Networking Opportunities

Offers access to an elite alumni network and peer group from diverse professional backgrounds.

Networking scope may be limited or less structured.

Access to AI Productivity Tools

1 Month of FREE Microsoft Copilot Pro - Complimentary access to Microsoft AI tools (Word, Excel, PowerPoint & more) to boost productivity from day one.

Not typically offered or included

FAQ on IMT Advanced General Management Program

The Advanced General Management Program from IMT Ghaziabad is designed for professionals who want to strengthen their business knowledge and leadership skills. Through this program, you’ll learn about marketing, finance, operations, and strategy, helping you grow into senior management roles and make better business decisions.

upGrad Learner Support

Talk to our experts. We are available 7 days a week, 9 AM to 12 AM (midnight)

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Indian Nationals

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Foreign Nationals

Disclaimer

  1. The above statistics depend on various factors and individual results may vary. Past performance is no guarantee of future results.

  2. The student assumes full responsibility for all expenses associated with visas, travel, & related costs. upGrad does not .