Free Certificate

Free Search Engine Optimization Course Online with Certificate

Learn to boost website visibility, drive organic traffic, and master SEO with a free SEO course online. This self-paced program for beginners and professionals helps you gain practical skills, understand Google ranking factors, and earn a recognized certificate.

6 hours of learning

SEO

Immutability

Marketing

For enquiries call:
18002102020
Basics of Search Engine Optimization

Key Highlights of SEO Free Course

What You Will Learn

Topic 2: Keyword Optimization and SEO Strategies

Master advanced search engine optimization course online techniques, including keyword research, SEO audits, and performance tracking.

Topics Covered:

  • Search Queries and Keywords – Understand keyword strategies in SEO basics certification online programs.
  • Optimization Techniques for Keywords – Learn essential skills in a search engine optimization free program for ranking higher.
  • On-page and Off-page SEO – Explore tactics taught in search engine optimization free online training.
  • Measurement Metrics and SEO Audit – Track SEO performance with insights from SEO basics training online.

Search Engine Optimization Free Certification

Earn and Share Your Certificate

Official & Verifiable

Receive a signed and verifiable e-certificate from upGrad upon successfully completing the course.

Share Your Achievement

Post your certificate on LinkedIn or add it your resume! You can even share it on Instagram or Twitter.

Stand Out to Recruiters

Use your certificate to enhance your professional credibility and stand out among your peers!

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Where Can This Free SEO Course Take You?

Enrolling in a search engine optimization online course can open multiple career paths in the fast-growing digital marketing world. You’ll gain hands-on SEO experience that helps you understand how search engines work, optimize websites effectively, and drive organic traffic. 

Key benefits of this free SEO course online by upGrad,  

Build practical skills in digital marketing and website optimization - This search engine optimization online course helps you learn how to improve website visibility, rank higher on Google, and attract organic traffic effectively. 

Gain hands-on SEO experience for real-world projects - Through this search engine optimization free online course, you’ll practice keyword research, link building, and content optimization using real industry tools. 

Strengthen your resume with an industry-recognized certificate - Earn a completion certificate that validates your SEO skills and boosts your career profile for digital marketing roles. 

Open doors to roles like SEO Specialist, Digital Marketer, or Content Strategist - With these practical skills, you’ll be ready to pursue high-demand roles across digital agencies, startups, and global brands. 

Key Features of the Free SEO Courses Online

Explore the most valuable features of this free SEO course designed to help you learn SEO for free and build real-world marketing skills. Whether you’re a beginner or a professional, this free online SEO course provides a flexible, practical, and recognized learning experience. 

Salient features of this free Seo course online by upGrad, 

100% Free Learning with Verified Certificate - Get access to an seo course free with no hidden charges. Earn a recognized certificate after completion to strengthen your professional credibility. 

Self-Paced, Beginner-Friendly Curriculum - This free SEO training is designed for all learners, starting from the basics and moving up to advanced topics at your own pace. 

Covers On-page, Off-page, and Technical SEO - From keyword research to link building and website optimization, this seo free course covers all major SEO techniques used by top marketers. 

Real-World Examples and Keyword Research Projects - Gain practical experience with free SEO courses that include projects, case studies, and exercises to help you apply concepts to real business scenarios. 

Accessible on Mobile and Desktop for Flexible Learning - Whether you prefer learning on the go or at home, this free online SEO course setup gives you full access anytime, anywhere. 

Learn SEO Free with Practical Insights - This free SEO training program goes beyond theory, helping you practice what you learn through step-by-step guidance and expert tips. 

What Skills Will You Learn in This Free SEO Course Online?

This search engine optimization online course helps you master essential SEO techniques. From technical optimization to analytics, this search engine optimization free online course builds the right skills to boost website visibility and rankings. 

Skills you will learn in this free Seo course by upGrad, 

Technical SEO - Learn site structure, crawling, indexing, and mobile optimization to improve website performance. 

Keyword Research & Optimization - Understand search intent, perform keyword research, and apply strategies for better SERP rankings. 

On-Page & Off-Page SEO - Master content optimization, link building, and authority-building tactics in this free SEO course. 

Analytics & Tools - Use Google Analytics, Search Console, SEMrush, and Ahrefs to track and measure SEO performance. 

Content Marketing Skills - Create SEO-friendly, engaging content that attracts and retains organic traffic. 

Strategic Thinking - Build data-driven decision-making skills to plan and execute effective SEO campaigns.

Who Should Enroll in Search Engine Optimization Course?

This free search engine optimization online course is perfect for anyone who wants to strengthen their digital presence and truly understand how SEO works. Whether you’re just starting out or already working in marketing, this free search engine optimization training helps you build practical skills to optimize websites, boost search rankings, and attract more organic traffic with confidence. 

This course is perfect for:

  • Students & Beginners - Learn the SEO basics syllabus and build job-ready SEO skills.
  • Working Professionals - Enhance your career by mastering search engine optimization online training to boost website visibility.
  • Entrepreneurs & Business Owners - Improve your brand’s online presence with proven SEO basics training strategies.
  • Marketing Professionals - Gain expertise in SEO basics free course and stay competitive in digital marketing.
  • Freelancers & Content Creators - Leverage this free search engine optimization certification to attract more clients and optimize content for better reach.

What makes Search Engine Optimization Course with upGrad Different?

With so many searches engine optimization free online courses, what sets this program apart? Unlike other platforms that offer limited access or require payment for certificates, this SEO basics free course provides a complete, hands-on learning experience tailored to real-world SEO applications.

How We Compare to Others:

Feature

This Course (upGrad Free SEO Course)

Other Platforms

Course Fee

100% free SEO course with a certificate on completion

Often paid or limited free access

Lifetime Access

Unlimited access to all modules and learning materials

Access may expire after course completion

Certification

Industry-recognized certificate valued by recruiters

Certificates may have low credibility

Hands-On Learning

Includes real-world projects, keyword research, and case studies

Often limited to theory-based learning

Industry-Relevant Skills

Focuses on the latest SEO trends, tools, and Google updates

May not cover current SEO practices

Beginner-Friendly & Advanced Content

Structured for beginners with progressive learning to advanced SEO

May lack clear progression or assume prior knowledge

Global Trust & Reach

Backed by upGrad’s 3M+ global learners and expert faculty

Limited learner base and brand reliability

Expert-Led Curriculum

Designed by industry experts with practical examples

Often lacks expert involvement

Learning Flexibility

Self-paced and mobile-friendly, ideal for working professionals

May have fixed schedules or device limitations

Free vs. Paid Courses: What Sets Them Apart?

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Frequently Asked Questions on Free Search Engine Optimization Course Online

A search engine optimization online course teaches you how to improve a website’s visibility on search engines. Learning SEO helps you attract more organic traffic, rank higher on Google, and grow your digital presence. Taking a free SEO course is a great way to start without any cost. 

Ready to start learning and advance your skills?

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Talk to our experts. We are available 7 days a week, 9 AM to 12 AM (midnight)

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