MBA to DBA Pathway

Units: 3

Introduces management and leadership theory and knowledge. Develops analytical and decision-making skills and organizational knowledge. Explores basic concepts of management and leadership and how organizational context impacts managerial and leadership actions.

Units: 3

Focuses on marketing management and problem solving. Topics include methods for managing product positioning, pricing, distribution, and external communications. Students will learn about customer behavior, demand determination, and marketing research. They will be exposed to marketing in a variety of contexts, such as for-profit, nonprofit, Internet, and the global context.

Units: 3

Students will learn the principles, terminology, organizational roles, and application of data analytics in the business, along with the principles and challenges of data strategy and management. They will be introduced to the multi-faceted toolkit of data analytics tools, which will be presented in more detail via the curriculum. Time will be spent understanding the CRISP-DM methodology for developing usable analytics and the implications of the Internet of Things.

Units: 3

Introduces the concept of financial analysis in management decision making. Explores the financial techniques in analyzing business health, risks and returns, and capital investment decisions. Introduces valuation models and their roles in financial and business decisions.

Units: 3

Introduces the managerial aspects of information technology in business organizations, including governance models for business and management of technology assets. Analyzes how information technology can help improve the productivity and efficiency of different functions within an organization to enhance performance. Examines emerging technology trends. Explores the use of information for improved decision-making and discusses the security challenges, privacy issues, and ethical conundrums facing managers in the digital enterprise.

Units: 3

Explores operations management and its role in the broader supply chain management (OPSCM) concept in producing and delivering the firm’s products and services, with the emphasis on how OPSCM supports the firm’s core competencies and contributes to the achievement of its strategic objectives. Investigate how OPSCM processes are integrated through systems management to achieve internal and external optimization.

Units: 3

Provides the framework for understanding the critical impact of the international, legal, political, social, environmental and cultural roles played by the business enterprise in conducting its business. Focuses on the obligations of the individual managers and the corporation as a whole.

Units: 3

Introduces strategic analysis and design techniques from an integrated perspective. Addresses the roles that functions within an organization play in strategy formulation and implementation. Students will perform analysis and develop a strategy in response to an external and internal business environment. Examines the implications of strategy on the outcome of business entities.

Units: 3

This hands-on course develops skills needed to be a successful team member and team leader. Students learn and apply the tools and techniques necessary to design, establish, and maintain high performing teams within organizations.