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Free Certificate
Master the art of building and positioning powerful brands in this brand marketing course. Learn how to define your brand identity, map customer perception, and price your offerings effectively.
1 hour of learning
Branding
Non-verbal communication
Marketing
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What You Will Learn
Learn more about the course content and upGrad here
Learn the ropes of marketing from the former Managing Director of The Walt Disney Company India
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Receive a signed and verifiable e-certificate from upGrad upon successfully completing the course.
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Maximize Your Learning Experience
Free Course | Paid Course | |
|---|---|---|
Access to Online Learning | ||
Certificate at Completion | ||
Live Learning & Instructor Assistance | ||
Recruitment Services | ||
Referral Benefits |
A brand marketing course teaches you the basics of building, positioning, and promoting brands. You’ll learn how to plan campaigns, connect with customers, and use creative strategies to grow a brand. This free branding course is ideal for beginners and anyone interested in understanding marketing.
Learning brand marketing helps you understand how businesses create value and engage customers. It’s key for growing visibility, improving products, and driving sales. This knowledge is useful for marketers, entrepreneurs, and business leaders looking to manage brands effectively.
Yes! This free online brand marketing course is designed for beginners. No prior marketing experience is needed, and you can start learning branding, campaigns, and strategy right away.
Simply sign up on upGrad’s platform and begin your free branding course online immediately. There’s no fee, and you can start learning at your own pace.
No prior experience is required. This brand management course explains concepts clearly and practically, making it suitable for learners from any background.
Yes! Learners from anywhere in the world can enroll in this free online brand marketing course and access all content anytime.
A marketing strategy is a structured plan that outlines how a business will attract, engage, and retain customers through positioning, messaging, pricing, and distribution. It guides all brand-related decisions for long-term success.
Marketing is essential because it creates brand awareness, drives customer engagement, and generates demand for your products or services. Without it, even great products can go unnoticed.
Marketing focuses on building awareness, generating interest, and creating demand. Sales, on the other hand, involves converting that demand into revenue. Marketing is about the long game; sales is about closing deals.
Pricing directly affects consumer perception, competitive positioning, and profitability. A smart pricing strategy reflects your brand value while remaining attractive and viable in your target market.
Distribution channels are the pathways through which products or services reach the end consumer. They include physical retail, online platforms, third-party vendors, and direct sales models—each influencing pricing and availability.
Yes. The skills you gain here, like brand positioning, messaging, and pricing, apply directly to real job roles in marketing, sales, growth, and even entrepreneurship.
Definitely. It’s designed to give beginners and transitioners practical, job-ready knowledge. The certificate also adds weight to your resume and makes your profile more credible.
This brand marketing free course includes practical insights and case studies from industry, making the learning not just theoretical, but directly applicable.
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