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IIT/IIM Courses

Digital Marketing Course in Hyderabad

    Execute real digital marketing campaigns across SEO, Ads & Social Media

    Run paid campaigns using Google Ads & Meta Ads Manager

    Build marketing funnels using Email, Automation & CRM tools

    Leverage Generative AI for content, ads & performance optimization

Duration

6 Months

New Batch Starts

30 July 2026

For Enquiry

09321423397

Scholarships

Upto 50%*

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Program Highlights

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15+ Marketing Tools & Platforms

12+ Live Marketing Campaigns

Industry-Ready Curriculum

Masterclasses by Industry Veterans

Expert Faculty with Real-World Experience

Hands-on Training with Live Projects

Interview Prep & Soft Skills Training

Monthly Employability Tests

Guided Internship with Top Companies

3 Years Career Portal Access

3 Years Access to Learning Portal

Industry-Recognized Certifications

Program Curriculum

Module 1: CMS (WordPress) Website Design & Development

Domain, Hosting & Control Panel

  • Domain registration & management,
  • hosting selection, cPanel navigation

Installing WordPress

  • Download, installation, initial setup & basic configuration

Themes & Templates

  • Theme selection & installation, customization, template usage

Installing Plugin

  • Essential plugins, installation, configuration & updates

Building Web Pages

  • Creating & managing pages, Elementor Page Builder, media integration

Functional Aspects of a Website

  • Navigation & mobile responsiveness
  • Forms & data capturing
  • Google Analytics setup
  • Backup & recovery solutions

Module 2: Search Engine Optimization using Rank Math

  • Featured snippets optimization
  • Focus keyword selection
  • SEO-friendly site titles
  • Meta descriptions
  • On-page & content SEO using Rank Math
  • Image SEO
  • Internal linking

Module 3: Social Media Management (Meta)

  • Content strategy development
  • Content creation
  • Managing accounts via Meta Business Suite

Module 4: Social Media Marketing (Meta)

  • Social media & business account setup
  • Ad account creation & payment setup
  • Campaign objectives & AIDA model
  • Ad creation & launch
  • KPI measurement
  • Campaign optimization

Module 5: Google & YouTube Marketing

  • Google & YouTube account setup
  • Ad account & payment setup
  • Campaign objectives
  • Ad creation & launch
  • KPI tracking
  • Ad optimization

Module 6: Marketing Automation

  • Pabbly integrations
  • Wati (WhatsApp automation)
  • Zoho CRM & marketing automation
  • Webhook integrations

Module 7: Graphics Design (Canva)

  • Canva dashboard & project management
  • Templates & elements
  • Design creation using Canva tools
  • File sharing & downloads

Module 8: Artificial Intelligence (AI) for Digital Marketing

  • Introduction to AI in marketing & tools overview
  • AI for blog writing, ad copy & social media content
  • AI for image & video creation
  • AI-driven social media automation
  • AI chatbots & automated customer engagement

Module 9: Amazon Advertising & Marketplace Marketing

  • Amazon Seller & Vendor models
  • Seller account setup & product listing basics
  • Product listing & Amazon SEO optimization
  • Sponsored Products, Brands & Display Ads
  • Campaign setup & keyword targeting
  • ACoS, CTR, ROAS & KPI tracking
  • Ad optimization & scaling

What Makes This Program Stand Out?

Learning Focus

Coverage

Hands-on Depth

Tools Exposure

Industry Alignment

Internship & Live Experience

Career Support

Outcome

Advanced Certificate in Digital Marketing

End-to-end campaign execution with measurable ROI

SEO, Paid Ads, Social Media, Automation, Analytics, GenAI

12+ live campaigns with real case studies

15+ industry tools including Google Ads, Meta & GA4

Curriculum aligned with current hiring trends

Guided internship with real campaign execution

360° career support with 1:1 mock interviews & placement assistance

Industry-ready Digital Marketing Professional

Other Digital Marketing Courses

Theory-heavy modules

Limited platform exposure

Assignment-based learning

Basic tool walkthroughs

Outdated or generic syllabus

Simulated projects only

Limited placement guidance

Concept familiarity

Why Choose upGrad Learning Support Centre in Hyderabad?

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Guided Industry Projects with Mentorship

Work on real-world projects with 1:1 mentorship as part of our classroom program.

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Masterclasses by Industry Professionals

Exclusive sessions on real-world best practices and emerging tech.

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5Ps of Learning Methodology

Our methodology follows five stages: pre-class preparation, concept understanding, guided practice, problem-solving, and real-world projects.

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Hands-on Training with Live Projects

Build real-world applications and gain confidence through our classroom program.

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3 Years Access to Learning Portal

Get membership to learner management system with free built-in tools to practice real-world learning.

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3 Years Access to Career Portal

Get access to jobs, internships and hiring drives even after completing our classroom program.

Visit us

Visit the Learning Support Centre in Hyderabad

Location

Ameerpet, Hyderabad

Phone Number

09321423397

Working Hours

10 AM - 8 PM

Visit us here in Hyderabad

Ameerpet Learning Support Centre: No: 7-1-455/2,3 Swathi Anukar Building, No: 101, First floor, Kumar Basti, Ameerpet, Hyderabad, Telangana 500016

Madhapur Learning Support Centre: C1763, Metro Pillar No, VIP Hills, Silicon Valley, Madhapur, Hyderabad, Telangana 500081

360° Career Support

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Aptitude Training

Resume Building

LinkedIn Profile Evaluation

Interview Question Bank

1:1 Mock Interview Calls

Hands-on Technical Learning

Soft Skill Training

GD/Interview Prep

Admission Process

Please find below the detailed steps to be followed as a part of the admission process.

Start Your Application

Follow the below application process to begin your enrollment process. 

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Submit Your Interest

Fill out the enquiry form on our website. Select your preferred city and centre.

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Speak to our Academic Counsellor

Discuss your background, goals, and best-fit program.

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Confirm Your Batch

Choose from our morning / evening / weekend batches that suit your schedule

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Start Learning

Once enrolled, you’ll receive onboarding details and access to learning resources. You can then begin your offline learning experience at the selected upGrad centre.

What Our Learners Have to Say

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Implementation Engineer, AB Knowledge Systems

With a year of internship experience, I joined upGrad because of its strong reputation for helping students upskill and secure good jobs. The learning experience has been excellent, with well-structured content relevant to market demands. I've gained new skills and deepened my knowledge. I highly recommend upGrad for anyone serious about advancing their career.

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Atharva Bhapkar

Implementation Engineer

Specialist Programmer, Infosys

I had no work experience and was unsure about entering the Data Science field. A friend introduced me to upGrad, where I received great support, especially with resume building. The teaching staff is well versed in the field including help with professional profiles. upGrad is an ideal choice for upskilling, thanks to its mentorship and personalized support.

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Mansi Deepak Kodgire

Specialist Programmer

Assistant Manager - Sales

With 6+ years in the non-IT domain, I chose upGrad to help me transition into IT. Its curriculum provided me with in-depth skills in data science and AI-ML, and the instructors at the Indore centre offered invaluable one-on-one support. For anyone seeking to break into Data Science or shift to IT, this program is a great choice for gaining technical expertise.

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Aniket Gogaliya

Assistant Manager

Software Engineer, Incred Money

Before upGrad, I wanted to strengthen my technical skills and transition into a more technical role. I chose upGrad for its structured curriculum in Data Structures and Algorithms (DSA) and MERN Stack Development. The hands-on projects and real-world applications enhanced my skills, making me job ready. Now, I’m excited and prepared to take the next step in my career.

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Swaroop Ramdas Chavan

Software Engineer

Data Researcher, Collegedunia

As a recent Computer Science graduate, I felt I needed practical, job-ready skills in Data Science. I chose upGrad for its job-focused learning and reputable partnerships, which offered hands-on courses, live sessions, mentor support, and real projects. This experience built my confidence and gave me the skills to tackle real Data Science projects in my career.

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Priyanka Maruti Panchkwade

Data Researcher

Mentored by Top Professionals

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Faculty Members

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Alok Chauhan, Instructor

Alok Chauhan

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Data Science & AI

10+ years of experience in DA/DS, Ex-L&T, New Holland, Data Arc, has served on site for clients in Honkong, Nepal and Germany 

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Shalini Singh, Instructor

Shalini Singh

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Data Science & AI

12+ years of experience in data analytics, research, consultancy and academia, Ex-Deloitte having experience working with various ministries… Read More

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Sirisha Pamidipati, Instructor

Sirisha Pamidipati

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Data Science & AI

Skilled in data analytics and data science. Previously worked as Sr. Faculty - Data Analytics Training in ExcelR Edtech Private Limited, Ben… Read More

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Certificate in Digital Marketing

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Accelerated Digital Marketing Certificate

Earn your upGrad certificate showcasing your experitse in Digital Marketing

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Guided Internship Certificate

Receive a Guided Internship Certificate for gaining industry-relevant experience from our elite partners

Digital Marketing Course in Hyderabad

Hyderabad is one of the best places in India for Digital Marketing professionals. A structured Digital Marketing course offers learners practical skills in SEO, Google Ads, Meta Ads, marketing analytics, Generative AI, and campaign automation through offline classroom training and hands-on projects.

upGrad's 6-month Digital Marketing course in Hyderabad is a classroom program that equips you with the latest digital marketing skills like SEO, social media campaigns, etc. And Generative AI for content, ads & performance optimization. Upon completion of the Digital marketing classes in Hyderabad, learners can aim for several high-paying, in-demand marketing roles.


Why Choose Digital Marketing Course in Hyderabad?

Hyderabad has quickly become one of the top locations in India for technology, startups and digital first businesses. Many IT companies, e-commerce brands, and businesses are investing heavily in digital marketing to engage with and reach their audiences.

The upGrad's Digital Marketing course in Hyderabad will give you practical experience with offline classroom learning, live campaign simulations and industry-oriented projects.

This course will provide you with the technical and creative skills you need to succeed in today’s digital marketing environment. Here are some reasons why learners choose the Digital Marketing Course in Hyderabad.

  • Learn through our offline digital marketing certification course led by experienced industry trainers.
  • Master SEO, Google Ads, Meta Ads, Social Media Marketing, Email Marketing, Marketing Analytics, and Generative AI.
  • Complete a 6-month classroom program focused on practical implementation with our digital marketing classes.
  • Gain hands-on experience using 15+ marketing tools, including GA4, Google Ads, Meta Business Suite, HubSpot, Canva, Mailchimp, Ahrefs, and SEMrush.
  • Build a professional portfolio through live campaigns, practical assignments, and real-world projects.
  • Receive career guidance, mock interviews, resume support, and placement assistance with the digital marketing classes in Hyderabad.
  • Learn in a collaborative environment with Smart Labs, networking events, counselling support, and dedicated career services.
  • Continue learning with 3 years of Learning Portal and Career Portal access with our digital marketing certification course.


Course Structure of the Digital Marketing Course in Hyderabad

The curriculum of the Digital Marketing classes introduces every major area of Digital Marketing through a practical, step-by-step learning approach.

You will start with website creation and gradually build expertise in search marketing, paid advertising, social media, marketing automation, AI-powered content creation, and marketplace marketing.

Each module of the Digital Marketing certification course focuses on applying concepts through assignments and campaigns, ,so you gain practical experience alongside technical knowledge.

Module

Topics Covered

Module 1: CMS (WordPress) Website Design

WordPress setup, domain & hosting, website creation, landing pages, themes, plugins, forms, and analytics integration.

Module 2: Search Engine Optimization (SEO)

Keyword research, on-page SEO, technical SEO, off-page SEO, Rank Math, website optimization, and search visibility.

Module 3: Social Media Management

Content planning, Meta Business Suite, social media strategy, community management, and content publishing.

Module 4: Social Media Marketing

Meta Ads, audience targeting, campaign creation, ad optimization, budgeting, and performance tracking.

Module 5: Google & YouTube Marketing

Google Search Ads, Display Ads, YouTube Ads, bidding strategies, conversions, and campaign optimization.

Module 6: Marketing Automation

CRM, Zoho CRM, Pabbly, WhatsApp automation, lead nurturing, and workflow automation.

Module 7: Canva & Creative Design

Canva tools, marketing creatives, brand assets, visual content creation, and campaign design.

Module 8: AI for Digital Marketing

Generative AI, AI content creation, ad copy generation, AI-powered marketing workflows, and productivity tools.

Module 9: Amazon Marketing

Amazon Seller Central, product listings, Amazon SEO, Sponsored Ads, and marketplace advertising.

Skills You Will Learn:

After completing the digital marketing classes in Hyderabad, you'll be equipped with practical marketing skills that employers actively look for.

  • Search Engine Optimisation (SEO)
  • Google Ads & Performance Marketing
  • Social Media Marketing
  • Marketing Analytics & GA4
  • Email Marketing & Automation
  • Generative AI for Marketing
  • Content Strategy & Campaign Optimisation


Who Should Join upGrad's Digital Marketing Course in Hyderabad?

Digital Marketing is one of the few career paths that is joined by learners from diverse educational and professional backgrounds. Whether you're looking to start your first job or grow your own business, this course helps you build practical, job-ready skills.

With our classroom learning and hands-on campaign experience in our digital marketing certification course, you'll develop the confidence to plan, execute, and optimize digital marketing strategies across multiple platforms.

This course is ideal for:

  • Graduates from any stream looking to enter Digital Marketing.
  • Final-year students preparing for marketing careers.
  • Working professionals planning to switch domains.
  • Entrepreneurs and business owners wanting to grow online.
  • Sales and marketing professionals looking to upgrade their skills.
  • Freelancers, influencers, and content creators.
  • Learners with no prior Digital Marketing experience.
  • Anyone seeking offline Digital Marketing training with placement support.


Nearby Areas We Cater for the Students

The upGrad Learning Support Centre in Hyderabad is located in two areas: Madhapur and Ameerpet. These are two of the most convenient locations for students in Hyderabad. This helps in providing convenient access for learners across Hyderabad's IT corridor and surrounding residential neighborhoods.

Students from nearby localities can easily commute to the learning support centre. This makes accessing the classroom learning experience of our course easier for our students.

Top Localities

Madhapur

Kukatpally

HITEC City

Kondapur

Gachibowli

Miyapur

Jubilee Hills

Banjara Hills

Financial District

Manikonda

Begumpet

Mehdipatnam

Ameerpet

Punjagutta

Tolichowki

Shaikpet

Nallagandla

Chandanagar

Lingampally

Kokapet


Career Opportunities After Completing Digital Marketing Course in Hyderabad

With the expansion of businesses online, Digital Marketing professionals are playing a vital role in customer acquisition, brand building, and business growth. The booming startup culture and well-established IT companies in Hyderabad have resulted in a high demand for skilled professionals in SEO, paid advertising, analytics, and social media marketing.

Upon completion of the Digital Marketing course in Hyderabad, you will be ready to apply for opportunities in agencies, product companies, e-commerce businesses, and digital-first organizations.

Career support, hands-on projects and placement assistance get you started on the right foot in your career.

Job Role

Average Salary in Hyderabad

Digital Marketing Executive

₹2–4 LPA

SEO Specialist

₹3–7 LPA

Performance Marketing Executive

₹4–10 LPA

Social Media Manager

₹3–5 LPA

Content Marketing Executive

₹4–6 LPA

Email Marketing Specialist

₹3–7 LPA

Digital Marketing Manager

₹5–12 LPA

Source: Glassdoor

(Approximate salaries may vary depending on experience, employer, skills, and location.)

Top companies hiring Digital Marketing professionals:

Once you complete the Digital Marketing course in Hyderabad, a whole lot of opportunities open up for you. Here is a list of some of the top companies who hire digital marketing professionals in Hyderabad.

  • Accenture
  • Amazon
  • Deloitte
  • Infosys
  • TCS
  • Cognizant
  • Wipro
  • Capgemini
  • Tech Mahindra
  • Genpact

Frequently Asked Questions

The Digital Marketing Course in Hyderabad covers SEO, Paid Ads, Social Media Marketing, Email Marketing, Content Marketing, and Marketing Analytics. You will also learn to use Generative AI for content and performance optimization. The curriculum includes campaign planning and execution. It is designed as per current industry needs.