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MICA Placement 2025: Highest CTC & Recruiters

Mudra Institute of Communication, Ahmedabad (MICA), ranked 32nd in the NIRF 2024 Management List, continues to have exceptional placement outcomes for its PGDM and PGDM-C Cohorts.

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MICA Placement 2025 Overview

Did you know? The top 25 students at MICA secured an average CTC of ₹31.74 LPA, with high-paying roles in strategy consulting, product management, and digital marketing.

Source Name: MICA Placement Report 2024-25

MICA’s unique positioning in strategic marketing and communication makes it a preferred destination for industries media, FMCG, Consulting, and Tech. According to the summer placement report 2024-25 showed 100% internship placement was achieved, with the highest stipend of ₹5.76 LPA. These achievements show MICA’s commitment to experiential learning and sectoral innovation, making it a leading B-school.

As per the final placement report 2024-25, the highest CTC ₹40.95 LPA, the average CTC stood at ₹19.22 LPA, with the top recruiters such as Google, Accenture, Cognizant, Titan, and OLA.

MICA Placement 2025: Highlights 2024-25

MICA Ahmedabad achieved 100% final placement in 2024-25. The season saw an exceptional growth in salary package, wider industry participation, and strong demand in FMCG/FMCD, Media, Consulting &Tech, BFSI & Fintech, and Consumer Tech. MICA continues to attract top recruiters who recognize it as a premier institution for strategic management and communication education.

Placement Reach & Recruitment

MICA’s placement drive featured top Indian recruiters and global recruiters, with a broad sector across FMCG/FMCD, Media, Consulting, Analytics, and BFSI.

Parameters

Detail

Placement Rate

100%

Number of Students Appeared

195

No. Of Recruiters

92

First-Time Recruiters

51

Top Recruiting Domain

FMCG/FMCD, Media, OTT & Sports, Consulting & Tech

Salary Statistics

The placement report saw a positive salary pattern, confirming MICA’s fitness for industry needs and competency-based teaching methods.

Parameters

Salary (in LPA)

Highest CTC (in LPA)

₹40.91

Average CTC (in LPA)

₹19.22

Median CTC (in LPA)

₹18.00

Average CTC of Top 25 (in LPA)

₹31.74

Average CTC of Top 50 (IN LPA)

₹27.36

MICA Placement 2025: Sector & Role, Salary Trend, Pre-Placement Offers, Internship

MICA’s 2025 placement drive stands demand in diverse sectors such as Marketing, Media, and Consulting. Students secured employment in strategy roles, digital marketing positions and brand management, and analytics, together with product management, which demonstrates MICA’s commitment to business requirements. The premium profiles from leading companies show an interest in MICA graduates for their placement offers.

Leading Sectors

MICA students were hired across the sectors, especially those driven by consumer insights, digital transformation, and brand strategy.

Sector

No. of Offers (2024-25)

FMCG, FMCD, E-Commerce & Quick Commerce

71

Consulting & Tech

21

Media, OTT & Sports

27

Consumer Tech

14

BFSI & Fintech

22

Others

40

Roles on Offer

Students were offered diverse roles that emphasize creativity, data, and strategic thinking, hallmarks of MICA’s pedagogy.

Role Category

Popular Role Included

Marketing & Brand

Brand Manager, Digital Marketing Associates

Product & Strategy

Product Manager, Strategy Consultant

Analytics

Marketing Analyst, Consumer Insights Analyst

Media & Content

Media Planner, Content Strategist

Consulting & Innovation

Management Consultant, Innovation Strategist

Visit upGrad’s MICA admission page:

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  • Explore Department-Specific Requirements and FAQs

MICA Placement 2025 Process

MICA implements an organized student-focused placement procedure that connects students. The institute prepares its students through workshops and mock interviews, and mentorship programs before they start meeting recruiters. The placement cell enables smooth communication between students and businesses during both the summer and final placement periods.

A structured placement process

Below is an overview of the step-by-step placement process followed at MICA:

Stage

Description

Pre-Placement Training

Resume workshops, soft skills sessions, and mock GD-PI rounds

Pre-Placement Talk

Companies introduce roles, growth opportunities, and hiring criteria

Application Process

Companies Shortlist based on profiles

Selection Rounds

Aptitude Tests, Group Discussions, Case Interview, and Personal Interviews

Final Offers

Companies Extend Job/Internship offers to selected candidates

PPOs (Post-Internship)

High-performing interns receive pre-placement offers

FAQs for MICA Placements

The highest CTC offered at MICA during the final placements for the 2024–25 batch stood at ₹48.50 LPA. This reflects a strong industry demand for MICA’s expertise in marketing, communications, and digital domains. The top offers came from consulting, FMCG, and technology sectors.


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Disclaimer

  1. The above statistics depend on various factors and individual results may vary. Past performance is no guarantee of future results.

  2. The student assumes full responsibility for all expenses associated with visas, travel, & related costs. upGrad does not .