Digital Marketing Course in Sholinganallur, Chennai

The Digital Marketing course is designed to cover essential and advanced aspects of modern marketing. Modules include Digital Marketing Fundamentals, Website Planning (WordPress), Search Engine Optimization (SEO), Search Engine Marketing (SEM / Google Ads), Social Media Marketing, Content Marketing, Email Marketing, Web Analytics (GA4), Marketing Automation, and AI in Digital Marketing.

The Advanced Certificate in Digital Marketing runs for a duration of 4 months. The program is delivered via offline classroom training at the upGrad Learning Support Centre in Chennai, featuring instructor-led classes and hands-on practical assignments.

No prior marketing or technical background is strictly required. The program welcomes freshers, working professionals, career switchers, traditional marketers, and entrepreneurs looking to master digital channels and tools.

Yes. The learning methodology emphasizes campaign-based learning, covering over 12 live industry campaigns and projects. You will gain hands-on experience setting up WordPress sites, running social media ad campaigns, executing SEO audits, and tracking web analytics using 15+ industry tools.

The support centre is located in Sholinganallur, Chennai, situated along the IT corridor (OMR). It offers convenient accessibility for students and working professionals across Chennai.

The Chennai centre provides tech-enabled offline classrooms, dedicated study spaces, high-speed internet, discussion zones for group projects, and access to learning assistants and mentors for face-to-face doubt resolution.

The offline support centre combines structured classroom teaching with peer-to-peer networking, live group activities, instant mentor feedback, offline workshops, and interactive masterclasses conducted by industry leaders.

The centre offers comprehensive 360-degree career assistance, including resume-building sessions, LinkedIn profile optimization, 1:1 mock interview preparation, and placement drives connecting you with hiring partners.

Depending on the program track, location, and specialization, course fees for upGrad’s offline digital marketing certifications in India generally range from ₹65,000 to ₹84,999. Learners must consult the admissions team at the centre for exact fee structures, ongoing discounts, and centre-specific pricing.

Yes, flexible payment plans, including easy monthly installment (EMI) options, are available to make the program accessible. Learners must consult the admission team for precise EMI plans and partner bank options.

Yes, the fee covers classroom lectures, access to learning management tools, hands-on campaign project materials, career support services, and certification costs. Please consult the admission team for a complete breakdown of fee inclusions.

upGrad offers a unique blend of industry-aligned curriculum, practical experience with 15+ live tools, offline classroom mentorship, guided internships, real-world capstone projects, and strong placement support tailored to current market demands.

Upon successfully meeting all program requirements, you will receive an upGrad Course Completion Certificate, a Guided Internship Certificate, and an NSDC Course Completion Certificate.

The curriculum is regularly updated by industry experts. It covers trending tools and technologies, including Generative AI for marketing, AI prompt engineering, automated customer engagement, and performance marketing strategies.