Northwood has launched an interactive map and virtual tour, along with a new website with student stories.
Northwood University, a private institution in Midland, Michigan, has steadily built a reputation for academic quality and value-driven education. When talking about Northwood University Rankings, in 2024, it was recognized by Money magazine as one of the Best Online Colleges for 2024, earning a prestigious 5-star rating. This ranking reflects impressive outcomes, including a 97% employment rate within two years of graduation and an average early career salary of $58,200. Additionally, U.S. News & World Report ranked Northwood’s Online Bachelor’s Programs at #98 and its Online MBA Programs at #175 in 2024.
These rankings highlight Northwood’s commitment to accessible, career-oriented education, particularly in business-related disciplines. With quality online programming and a consistent record of graduate success,Northwood University remains a respected choice for students seeking quality, career-oriented, accessible, and flexible degree programs.
Northwood University World Rankings 2024-25
Northwood University is recognized for its online business programs and is not typically featured in major global university rankings like QS or THE. It's more known for its strong standing in specific online program areas and within the US context, particularly in Michigan.
Here’s how Northwood University's rankings have changed over the years:
Ranking Body
2023 Ranking
2024 Ranking
2025 Ranking
U.S. News Best
#139
#98
N/A
THE
N/A
N/A
N/A
QS
N/A
N/A
#20
The graph below illustrates Northwood University's ranking trends over the past five years across various national platforms:
Northwood University has indeed demonstrated improvement in its national rankings, especially in its online programs. This tremendous leap from #139th place to #98th in U.S. News Best Online Bachelor’s Programs for 2023 and 2024 underscores the University’s efforts toward improving its online learning platforms. Moreover, the university’s steady standing in the Forbes Top Colleges list in combination with other Intelligent.com listings in Finance and Sports Management shows that the University is making headway within these disciplines.
After reviewing Northwood University's ranking over the years, let’s check out its subject-wise performance.
Subject-Wise Rankings of Northwood University
Northwood University offers a wide range of respected and popular academic programs, and all of them emphasize a strong orientation towards business and related subjects. The undergraduate and graduate degrees include a holistic Business Administration program to prepare students for multiple sectors.
Subject-specific rankings (for example, business, finance, or sport management) can be useful to determine if a university is regarded highly in your area of study. Such rankings can be beneficial to students who want to explore specific disciplines, in order to support their education and guarantee their investment in a university that has a known reputation in that discipline.
At Northwood University, finance is ranked #13 nationally by Intelligent.com (2025), while sports management holds the #20 position, also according to Intelligent.com (2025). Business (online bachelor’s) is ranked #98 in the U.S. News Best Online Bachelor's Programs (2024), and the online MBA program is ranked #175 in the U.S. News Best Online MBA Programs (2024).
These rankings indicate Northwood University’s strong focus on business education and its effective adaptation to the evolving demands of online learning. Here is an overview of Northwood University’s rankings in various subjects according to different ranking agencies:
Forbes Rankings
Northwood University has been named one of Forbes' Top 500 Colleges, recognising its strong student outcomes, low debt, and educational value. Princeton, Stanford, and MIT top the list. Forbes evaluates colleges using 14 metrics, including graduation rates, return on investment, and post-graduate success.
H3: U.S. News Rankings
U.S. News is a major national ranking body in the United States, widely used by American students to assess university performance in specific disciplines. Northwood University has received strong recognition for its online and business-related programmes in these rankings.
Here are the rankings for different subjects:
Subject
Ranking 2024-25
Best Online Bachelor's
#98 (2024)
Best Online MBA
#175 (2024)
Finance (by Intelligent.com)
#13 (2025)
Sports Management (Intelligent.com)
#20 (2025)
Note: The rankings may vary based on specific subjects.
Miscellaneous Ranking 2025
In addition to rankings that separately evaluate an institution's academics and subjects, universities are also assessed against a broad range of performance metrics that reflect their policy intentions and commitments, values, campus culture, and impact to society. These metrics include sustainability, diversity, community engagement, and student support services, among other key factors that properly configure the experience of students on campus in the larger sense.
Here are a few alternative rankings for Northwood University:
Ranking Agency
Ranking Description
Ranking
Niche.com
Most Diverse Colleges in Michigan
#15 (2025)
Niche.com
Best College Campuses in Michigan
#23 (2025)
College Factual
Best Value Colleges for Business Majors
Top 10% (2025)
Intelligent.com
Best Colleges for Community Engagement
#42 (2025)
Green Colleges Guide
Sustainability & Green Campus Performance
Bronze Tier
These are the most recent 2025 rankings from Northwood University demonstrate Northwood's balanced campus environment that includes more than just academics. Niche.com ranks Northwood #15 for diversity in Michigan and #23 for campus experience. Northwood is unique because it offers an inviting atmosphere with students' interests and well-being at heart in its facilities.
College Factual ranks Northwood in the top 10% of Michigan business majors with respect to value, confirming a favourable return on investment for students. Intelligent.com ranked Northwood #42 for community engagement, which highlights how Northwood impacts the local community. Lastly, Green Colleges Guide awarded Northwood a Bronze Tier for sustainability, which verifies Northwood's sustainable practices.
Northwood University: Excellence and Achievements
Northwood University is recognized not only for its expertise in business education but also for its holistic campus experience, academic rigor, and commitment to community service. Northwood University's accomplishments encompass much more than just the academic, cultural, or social dimensions of higher education, ensuring students are given the total educational experience while providing them a quality education with value.
Below is a breakdown of Northwood University's achievements in various areas:
Academic Excellence and National Recognition
Northwood University has repeatedly been cited for its excellence in academic programming, especially in the business disciplines. These accolades are the result of its dedication to academic quality, career readiness, and innovative learning.
Here are its major accomplishments:
Category
Recognitions
Academic Excellence
- Recognised for strong return on investment by Georgetown University (Top 11% nationally)
Institutional Recognition
- Honoured for its innovative 3-year bachelor’s degree program—among the first of its kind in the U.S.
- Named a “Great College to Work For” (2024) by The Chronicle of Higher Education, receiving Honor Roll status in #8 out of #10 performance categories
- Commended for excellence in student support, teaching environment, and professional development
Veteran Support
- Recognised by U.S. News for excellence in online graduate business programs specifically tailored for veterans
Global Value
- Acknowledged by College Factual for providing exceptional value to international students, especially from Sweden
Alumni Recognition
- Hosts annual Alumni Achievement Awards, Leadership Awards, Young Alumni Awards, and Service Awards to honour distinguished graduates
Online Education Excellence
- Celebrated for delivering high-quality, flexible education through its DeVos Graduate School and online finance programmes
Community and Lifestyle Recognitions
Beyond academics, Northwood University also receives recognition for its vibrant campus life, diversity, and contributions to community service. These elements are vital in creating a fulfilling student experience.
Category
Recognition
Employee Wellbeing
Northwood University places a strong emphasis on employee wellness and satisfaction, recognizing that happy and supported staff contribute to a better student experience.
Community Engagement
Northwood University encourages students to engage in community service and leadership through initiatives like NU imPACKt, which provides badges for recognizing these efforts.
Student Life
Northwood University provides a variety of opportunities for students to connect, participate in clubs and organizations, and develop leadership skills.
President's Circle of Young Alumni
Northwood University recognizes graduating students who have made significant contributions to student life and are seen as future leaders within the university's alumni network.
Signature Events
Northwood University hosts events like Winter Wonderland to celebrate the university's community and foster a sense of belonging.
Cultural and Creative Excellence
Northwood promotes creativity and cultural expression through various student-led initiatives, events, and academic activities, adding diversity to the campus environment through different modes of thought and skill.
Here is a more in-depth look at how Northwood University focuses its cultural and creative energy.
Theme
Details
Emphasis on Individual Freedom and Responsibility
- Northwood University champions individual freedom, responsibility, and the ability to lead and champion liberty.
- The university promotes free enterprise and success through individual effort and merit.
- Students are encouraged to think critically, form unique perspectives, and make meaningful contributions to society.
Promoting Creativity and Innovation
- Students are urged to embrace challenges and seek innovative solutions.
- The university values creativity and intellectual curiosity as vital 21st-century skills.
- Northwood supports the arts, global awareness, and international partnerships to nurture innovation.
- The Alden B. Dow Center for Creativity & Enterprise demonstrates a strong commitment to creative development, especially in design and architecture.
Global Awareness and International Programs
- Offers study abroad programs and partnerships with global organisations like Toyota.
- Encourages a global perspective and readiness for a diverse, interconnected world.
- The International Student Organization (ISO) fosters cultural exchange and global awareness.
- A global alumni network enhances networking opportunities and strengthens community belonging.
Developing Future Leaders
- Provides a holistic education that includes academic excellence, character development, and leadership training.
- Strong focus on free enterprise, ethics, and individual responsibility.
- Aims to produce skilled, ethical, and impact-driven graduates ready to lead in the global business environment.
Here are some of its contributions:
Category
Recognition
Sustainability
Bronze Tier for Green Campus Performance (2025) – Green Colleges Guide
Student Innovation
Recognised for entrepreneurship-focused curriculum and competitions
Arts and Cultural Events
Annual events promoting student creativity and multicultural involvement
Global Business Exposure
International business trips and global case competitions hosted by the university
After exploring Northwood University's academic and extracurricular performance, let’s take a look at how its acceptance rate varies.
Northwood University: Ranking V/S Acceptance Rate
When choosing a university, many students assume that a higher ranking means a lower acceptance rate, or vice versa. However, this isn’t always the case. Some institutions may have strong academic programmes and national recognition but still maintain high acceptance rates due to factors like program capacity, mission-driven admissions policies, or niche specialisations.
A great example is Northwood University. It may not be positioned at the very top of the world stage, but for business education and ongoing professional education and development, it serves a diverse range of students simply by opening the doors to students, whatever their level. This reflects the university's commitment to accessibility, practical learning, and workforce readiness. Below is a comparison of how ranking and acceptance rate can vary across different programmes:
course
University Ranking
Acceptance Rate
Business
Top 10% Best Value for Business Majors – College Factual (2025)
84%
Finance
#13 in the U.S. – Intelligent.com (2025)
84%
Sports Management
#20 in the U.S. – Intelligent.com (2025)
84%
Engineering
Not ranked nationally (Specialisation not offered)
N/A
Medicine
Not applicable (Medical programmes not offered)
N/A
Humanities
Limited programme, not ranked
~84% (general admit)
Northwood’s top-ranked business and finance programmes maintain a high acceptance rate (78-84%), proving that quality education doesn't always mean low admission rates. Unlike competitive medical or engineering schools, Northwood offers accessible, career-focused learning, ideal for students seeking reputable business education without extreme admission hurdles. Now, let’s explore the methodologies used to calculate Northwood University rankings.
Ranking Bodies Methodologies
Northwood University has been acknowledged in rankings by multiple channels, including U.S. News & World Report, Forbes, and Intelligent.com, for its online programs and educational value. Each of these rankings often bases its evaluation on a matrix that takes into account criteria such as student engagement, faculty qualifications, and student services in its rankings.
Northwood University rankings give us a way to view how institutions rank on various criteria, but keep in mind the criteria and focus areas based on the numbers. Each ranking group uses its own methodology, which is guided by different priorities such as academic reputation, research impact, or global outlook.
Here’s a detailed look at the criteria used for ranking universities.
QS World University Rankings
Northwood University is not typically included in the broad QS World University rankings, which focuses on the top global universities. However, it is known for its strong business programs and online offerings, with specific rankings in areas like online business degrees. Northwood University is also recognized for its industry-oriented curriculum and emphasis on Business Studies.
Here are the criteria used in QS World University rankings.
Focus Area
Percentage
Academic Reputation
30%
Employer Reputation
15%
Faculty/Student Ratio
10%
Times Higher Education (THE) Rankings
Northwood University is not typically included in the global Times Higher Education (THE) World University rankings. The search results primarily focus on rankings for Northwestern University (a different institution with a similar name) and Northwood University-Florida, with limited information on Northwood University's THE rankings. Northwood University is more recognized for its rankings in other areas, such as best online colleges in Michigan.
Here are the criteria used by THE rankings.
Focus Area
Percentage
Teaching (Learning Environment)
30%
Research (Volume, Income & Reputation)
30%
Citations (Research Influence)
30%
U.S. News and World Report Rankings
Northwood University has strong Rankings in U.S. News & World Report's Best Online Programs, particularly for its business programs. Specifically, it is ranked #98 in Best Online Bachelor's Programs, #89 in Best Online Master's in Business Programs (Excluding MBA), #36 in Best Online Master's in Business Programs for Veterans (Excluding MBA), #77 in Best Online Bachelor's Programs for Veterans, and #175 in Best Online MBA Programs.
Here are the criteria used in the U.S. News and World Report Rankings
Focus Area
Percentage
Global Research Reputation
12.50%
Publications & Conference Papers
10%
Citations (Impact)
15%
The above rankings reflect how well a university is positioned to offer quality education and outcomes to students, using indicators like employability and industry applications. Now, let’s find out how upGrad supports your journey to study at Northwood University.
How will upGrad Help You?
upGrad opens doors to global education through its partnership with Northwood University, a respected U.S.-based institution known for its excellence in business and management education. These study abroad pathways are designed to give learners international exposure, a culturally rich academic experience, and access to the U.S. job market—all while maintaining academic continuity and cost efficiency.
Bachelor's in Business Administration (BBA) – Transfer Pathway
Begin your BBA online in your home country and transfer to Northwood University in the U.S. in your second or third year, depending on credits. This model helps reduce overall costs while gaining a U.S. degree.
Master’s in Business Administration (MBA) – On-Campus Immersion
upGrad enables students to complete part of their MBA coursework online, followed by a full-time, on-campus experience at Northwood. This hybrid model blends flexibility with global immersion.
STEM-Designated Master's Programs
For students in analytics or tech-related programs, Northwood offers STEM tracks eligible for up to 3 years of OPT (Optional Practical Training), giving graduates a competitive edge in the U.S. job market.
Global Career Support
upGrad students benefit from job assistance and mentorship both before and after relocating, including resume workshops, visa guidance, and mock interviews tailored to U.S. employers.
Affordable Entry, Premium Exit
By starting their program online and completing it in the U.S., students significantly reduce tuition and living costs without sacrificing the prestige or value of a U.S. education.
Let’s explore how upGrad supports your academic and career growth with practical solutions and personalised guidance.
1. Expert-Led Learning with Global Recognition
One of the biggest advantages of learning with upGrad is access to top-tier universities and industry leaders. upGrad partners with globally recognised institutions like Liverpool Business School, Deakin University, Purdue University, and many others. These partnerships mean that students earn credentials that hold weight in the job market.
Courses are designed and taught by leading faculty members and experienced industry professionals, offering academic rigour alongside real-world relevance. You’re not just studying theory, you’re learning from people who’ve worked in the field and understand what today’s employers expect.
2. Wide Range of Industry-Relevant Programs
Whether you're interested in data science, business administration, artificial intelligence, cybersecurity, digital marketing, finance, or law, upGrad has a program tailored to your career goals. These aren’t just short-term tutorials—they're comprehensive, university-certified programs designed for lasting impact.
In addition to domain knowledge, upGrad emphasises job-ready skills like communication, leadership, critical thinking, and analytical abilities—skills that employers actively seek.
3. Flexible Learning That Fits Your Schedule
Working professionals and students often struggle with time constraints. upGrad’s fully online, self-paced learning model removes this barrier. You can study at your own pace, anytime, anywhere—without putting your job or personal commitments on hold.
Interactive video lectures, live sessions, and peer discussions ensure that online doesn’t mean isolated. You get the flexibility of learning without compromising on engagement or support.
4. Personalized Mentorship and Guidance
A core element of upGrad's platform is its mentorship-based model. When you sign up with upGrad, each learner is assigned a unique student success mentor who is in charge of supporting them along their entire journey. They serve the learner well to keep them energized and excited, hold them accountable for deadlines, and ensure that learners are using the program to its fullest potential.
In addition, many learners participated in 1:1 industry mentor sessions, which were also immensely helpful for career direction in the planning-supposed professional pathway, building portfolios, and job interview readiness tailored to the learner's respective field.
5. Career Support That Drives Results
Learning is only the first step. What truly sets upGrad apart is its end-to-end career support. Services include:
Resume building assistance
Mock interviews and interview preparation
Access to exclusive job boards
Hiring drives with over 300+ partner companies
Professional networking opportunities
This structured support significantly improves your chances of landing better jobs, promotions, or even transitioning to a new industry.
6. Global Networking and Peer Learning
upGrad has a learner community across 85+ countries, so you will be exposed to a peer learning scenario on a global scale. This experience allows you to meet professionals in different industries and parts of the world, share thoughts and ideas, and build a valuable professional network that goes well beyond the classroom.
The upGrad platform utilizes group projects, case studies, and collaborative problem solving to develop an interactive learning experience that is social as well as academic.
7. Affordable and Accessible Education
upGrad has a host of payment plans to consider, including no-cost EMIs and scholarships, furthering its vision of access to quality education for more people. In comparison to traditional on-campus international degrees, upGrad’s programs offer similar recognition at a much lower cost, while maintaining the level of content or outcomes.
This affordability makes it easier for working professionals and students to invest in their future without taking on an excessive financial burden.
8. Lifelong Learning and Career Growth
upGrad's vision is not just about giving people training, it is about creating lifelong learners. As industries reshape and technology transforms our lives, continuous education is vital to remain relevant in the industry. upGrad enables learners to stay up to date through alumni resources, course updates, and additional upskilling after their program has ended.
Whether you’re aiming for your first job, a career switch, or a promotion, upGrad helps you take charge of your growth—now and in the future.
Here are some study abroad opportunities offered by upGrad at Northwood University:
Wrapping up: Northwood University 2025 Ranking Analysis
Northwood Universityhas demonstrated notable progress in the 2025 academic rankings, particularly in its online programs. According to U.S. News & World Report, the university's online bachelor's programs have ascended to the 98th position, marking a significant 41-place improvement from the previous year. This upward trend underscores Northwood's commitment to enhancing its digital learning platforms and delivering quality education remotely.
In addition to its online bachelor's programs, Northwood's online master's programs in business (excluding MBA) have also seen substantial advancement. The programs now rank 89th overall and 36th for veterans, reflecting a #57-place leap from the prior year. These improvements highlight the university's dedication to providing accessible and high-quality education to a diverse student body, including veterans.
Northwood University's 2025 rankings reveal a positive trajectory, particularly in the realm of online education. The significant improvements in U.S. News & World Report's rankings demonstrate the institution's commitment to academic excellence and adaptability in the evolving educational landscape. These achievements position Northwood as a compelling choice for students seeking quality education with a strong emphasis on practical skills and career readiness.
FAQs
How does Northwood University compare to other U.S. universities for business programs?
Northwood University holds a distinctive position among U.S. universities, particularly for its specialised focus on business education. Unlike large public universities offering a wide variety of disciplines, Northwood concentrates on preparing students for leadership roles in business, entrepreneurship, and management. Its programs consistently rank among the top for return on investment (ROI), practical learning, and industry readiness. The university is well-regarded for its emphasis on real-world experience, particularly in unique areas like automotive marketing and franchise management, making it stand out from more theoretical business schools.
What does Northwood University’s acceptance rate reveal about its selectivity?
With an acceptance rate ranging between 78% and 84%, Northwood University is moderately selective. This relatively high acceptance rate does not indicate a lack of quality but rather reflects the university's commitment to accessibility. It aims to provide high-quality business education to a broader range of students while maintaining academic standards. This balance ensures that motivated students who may not fit traditional “elite” profiles still have access to career-focused education that prepares them for success.
What makes Northwood graduates highly employable in the business world?
Northwood graduates are known for their job readiness and strong performance in corporate settings. Several factors contribute to their high employability:
Industry-aligned curriculum: Programs are shaped by input from industry professionals, ensuring that students learn relevant skills.
Experiential learning: Internships, case studies, and business simulations form the core of most programs.
Entrepreneurial culture: The university fosters innovation and leadership, key traits for success in today’s job market.
Soft skills development: Emphasis on communication, ethics, and teamwork ensures that graduates adapt well to professional environments.
How has Northwood University changed over time, and what does it say about its reputation today?
Since its establishment in 1959, Northwood has grown from a modest business college into an esteemed private university with both a national and international profile. Northwood has expanded physically and online, offering online programs and collaborative partnerships overseas; the most significant expansion has occurred due to Northwood's online education platform, which has received much interest and high rankings in the U.S. News & World Report. Northwood has shifted from being viewed as a repair shop to a next-generation institution regarded for business innovation, leadership development, and successful graduates.
Why is Northwood University considered a top choice for business and management education?
Several reasons make Northwood a compelling option for business and management studies:
Focused curriculum on core business areas like finance, management, supply chain, and marketing.
Global partnerships and study-abroad opportunities that offer international exposure.
Dedicated faculty with real-world experience who provide mentorship and guidance.
Recognition in rankings, such as being in the top 10% for business value by College Factual, reinforces its academic and practical quality.
Which academic programs at Northwood University are recognized for their excellence?
Business Administration – Core to the university’s mission and highly regarded nationally.
Automotive Marketing and Management – A niche area where Northwood is a national leader.
Finance and Marketing – These programs balance analytical and strategic thinking and are popular among both undergraduates and MBA students.
Online Business Degrees – Recently ranked 98th by U.S. News & World Report, showing significant improvement in digital delivery and quality.
Is Northwood University a better option for career growth compared to similar business schools?
Definitely, especially students wanting career-focused/adopt behaviours education. Northwood's class sizes, direct mentorships, and practical curriculum result in great student outcomes. Northwood's employability focus, emphasis on leadership, and ethics align well with employer expectations. Many students find themselves being offered jobs before graduating, and many are in management and finance.
How reputable is Northwood University’s business and management curriculum?
Northwood prepares its students with exceptional entrepreneurial acumen stemming from “free-enterprise thinking"; having an actual enterprise to run undoubtedly helps too. Students are immersed in a hands-on training environment, fostering educated professionals who can take on actual leadership roles. Students participate in simulations, live interviews, business projects, and case studies. Taught within the classroom is also fostering ethical leaders, sustainable practices, and corporate social responsibility, a welcome addition to the corporate world. All of the above has earned the university esteem from employers and the business world alike.
How does Northwood University’s research and industry involvement stack up against peers?
Northwood is not a research-heavy university in the traditional academic sense. Instead, it emphasises industry engagement and applied research, particularly in business trends, economic modelling, and entrepreneurship. Faculty often have industry backgrounds and contribute to business publications, while students benefit from partnerships with local and national businesses. While it may not compete with large research universities in publication volume, Northwood’s applied focus ensures relevance and industry credibility.
Does Northwood University offer strong programs beyond business, such as in the arts and humanities?
While business remains the core, Northwood has expanded into areas like communication, liberal arts, public administration, and health care management. These programs complement its business focus and attract students interested in multi-disciplinary careers. However, for students specifically seeking deep specialisation in humanities, arts, or pure sciences, larger comprehensive universities may offer more options. That said, Northwood does well in blending soft skills and critical thinking from these disciplines into its business core.
What does Northwood University’s commitment to sustainability and ethics say about its values?
The Bronze Tier recognition awarded to Northwood University showcases their growing Systems Thinking around responsibility and its Social & Environmental Impact. Alongside this, the university is also ranked for community engagement and diversity, which shows that there is more to the institution than its bottom line. Their leadership revolves around ethics and civic and green participation, demonstrating that the goal is not to the business world but to cultivate graduates who are global citizens.
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