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IIT/IIM Courses

Digital Marketing Course in Marathahalli Bangalore

    Execute real digital marketing campaigns across SEO, Ads & Social Media

    Run paid campaigns using Google Ads & Meta Ads Manager

    Build marketing funnels using Email, Automation & CRM tools

    Leverage Generative AI for content, ads & performance optimization

Duration

6 Months

New Batch Starts

30 July 2026

For Enquiry

8591004660

Scholarships

Upto 50%*

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Program Highlights

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15+ Marketing Tools & Platforms

12+ Live Marketing Campaigns

Industry-Ready Curriculum

Masterclasses by Industry Veterans

Expert Faculty with Real-World Experience

Hands-on Training with Live Projects

Interview Prep & Soft Skills Training

Monthly Employability Tests

Guided Internship with Top Companies

3 Years Career Portal Access

3 Years Access to Learning Portal

Industry-Recognized Certifications

Program Curriculum

Module 1: CMS (WordPress) Website Design & Development

Domain, Hosting & Control Panel

  • Domain registration & management,
  • hosting selection, cPanel navigation

Installing WordPress

  • Download, installation, initial setup & basic configuration

Themes & Templates

  • Theme selection & installation, customization, template usage

Installing Plugin

  • Essential plugins, installation, configuration & updates

Building Web Pages

  • Creating & managing pages, Elementor Page Builder, media integration

Functional Aspects of a Website

  • Navigation & mobile responsiveness
  • Forms & data capturing
  • Google Analytics setup
  • Backup & recovery solutions

Module 2: Search Engine Optimization using Rank Math

  • Featured snippets optimization
  • Focus keyword selection
  • SEO-friendly site titles
  • Meta descriptions
  • On-page & content SEO using Rank Math
  • Image SEO
  • Internal linking

Module 3: Social Media Management (Meta)

  • Content strategy development
  • Content creation
  • Managing accounts via Meta Business Suite

Module 4: Social Media Marketing (Meta)

  • Social media & business account setup
  • Ad account creation & payment setup
  • Campaign objectives & AIDA model
  • Ad creation & launch
  • KPI measurement
  • Campaign optimization

Module 5: Google & YouTube Marketing

  • Google & YouTube account setup
  • Ad account & payment setup
  • Campaign objectives
  • Ad creation & launch
  • KPI tracking
  • Ad optimization

Module 6: Marketing Automation

  • Pabbly integrations
  • Wati (WhatsApp automation)
  • Zoho CRM & marketing automation
  • Webhook integrations

Module 7: Graphics Design (Canva)

  • Canva dashboard & project management
  • Templates & elements
  • Design creation using Canva tools
  • File sharing & downloads

Module 8: Artificial Intelligence (AI) for Digital Marketing

  • Introduction to AI in marketing & tools overview
  • AI for blog writing, ad copy & social media content
  • AI for image & video creation
  • AI-driven social media automation
  • AI chatbots & automated customer engagement

Module 9: Amazon Advertising & Marketplace Marketing

  • Amazon Seller & Vendor models
  • Seller account setup & product listing basics
  • Product listing & Amazon SEO optimization
  • Sponsored Products, Brands & Display Ads
  • Campaign setup & keyword targeting
  • ACoS, CTR, ROAS & KPI tracking
  • Ad optimization & scaling

What Makes This Program Stand Out?

Learning Focus

Coverage

Hands-on Depth

Tools Exposure

Industry Alignment

Internship & Live Experience

Career Support

Outcome

Advanced Certificate in Digital Marketing

End-to-end campaign execution with measurable ROI

SEO, Paid Ads, Social Media, Automation, Analytics, GenAI

12+ live campaigns with real case studies

15+ industry tools including Google Ads, Meta & GA4

Curriculum aligned with current hiring trends

Guided internship with real campaign execution

360° career support with 1:1 mock interviews & placement assistance

Industry-ready Digital Marketing Professional

Other Digital Marketing Courses

Theory-heavy modules

Limited platform exposure

Assignment-based learning

Basic tool walkthroughs

Outdated or generic syllabus

Simulated projects only

Limited placement guidance

Concept familiarity

Why Choose upGrad Learning Support Centre in Marathahalli, Bengaluru?

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Guided Industry Projects with Mentorship

Work on real-world projects with 1:1 mentorship as part of our classroom program.

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Masterclasses by Industry Professionals

Exclusive sessions on real-world best practices and emerging tech.

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5Ps of Learning Methodology

Our methodology follows five stages: pre-class preparation, concept understanding, guided practice, problem-solving, and real-world projects.

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Hands-on Training with Live Projects

Build real-world applications and gain confidence through our classroom program.

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3 Years Access to Learning Portal

Get membership to learner management system with free built-in tools to practice real-world learning.

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3 Years Access to Career Portal

Get access to jobs, internships and hiring drives even after completing our classroom program.

Book A Visit at upGrad Learning Support Centre

Meet our experts, explore programs in detail, and see how our blended learning approach helps you achieve real career growth.

Schedule your Visit

Visit us

Visit the Learning Support Centre in Marathahalli, Bangalore

Location

HSR Layout, Bangalore

Phone Number

8591004660

Working Hours

10 AM - 8 PM

Visit us here in Marathahalli, Bengaluru

No: 205, ACR Greens Outer Ring Road, Munnekolala, above GIVA, CKB Layout, Chandra Layout, Marathahalli, Bengaluru, Karnataka 560037, India


360° Career Support

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Aptitude Training

Resume Building

LinkedIn Profile Evaluation

Interview Question Bank

1:1 Mock Interview Calls

Hands-on Technical Learning

Soft Skill Training

GD/Interview Prep

Admission Process

Please find below the detailed steps to be followed as a part of the admission process.

Start Your Application

Follow the below application process to begin your enrollment process. 

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Submit Your Interest

Fill out the enquiry form on our website. Select your preferred city and centre.

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Speak to our Academic Counsellor

Discuss your background, goals, and best-fit program.

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Confirm Your Batch

Choose from our morning / evening / weekend batches that suit your schedule

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Start Learning

Once enrolled, you’ll receive onboarding details and access to learning resources. You can then begin your offline learning experience at the selected upGrad centre.

What Our Learners Have to Say

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Implementation Engineer, AB Knowledge Systems

With a year of internship experience, I joined upGrad because of its strong reputation for helping students upskill and secure good jobs. The learning experience has been excellent, with well-structured content relevant to market demands. I've gained new skills and deepened my knowledge. I highly recommend upGrad for anyone serious about advancing their career.

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Atharva Bhapkar

Implementation Engineer

Specialist Programmer, Infosys

I had no work experience and was unsure about entering the Data Science field. A friend introduced me to upGrad, where I received great support, especially with resume building. The teaching staff is well versed in the field including help with professional profiles. upGrad is an ideal choice for upskilling, thanks to its mentorship and personalized support.

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Mansi Deepak Kodgire

Specialist Programmer

Assistant Manager - Sales

With 6+ years in the non-IT domain, I chose upGrad to help me transition into IT. Its curriculum provided me with in-depth skills in data science and AI-ML, and the instructors at the Indore centre offered invaluable one-on-one support. For anyone seeking to break into Data Science or shift to IT, this program is a great choice for gaining technical expertise.

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Aniket Gogaliya

Assistant Manager

Software Engineer, Incred Money

Before upGrad, I wanted to strengthen my technical skills and transition into a more technical role. I chose upGrad for its structured curriculum in Data Structures and Algorithms (DSA) and MERN Stack Development. The hands-on projects and real-world applications enhanced my skills, making me job ready. Now, I’m excited and prepared to take the next step in my career.

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Swaroop Ramdas Chavan

Software Engineer

Data Researcher, Collegedunia

As a recent Computer Science graduate, I felt I needed practical, job-ready skills in Data Science. I chose upGrad for its job-focused learning and reputable partnerships, which offered hands-on courses, live sessions, mentor support, and real projects. This experience built my confidence and gave me the skills to tackle real Data Science projects in my career.

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Priyanka Maruti Panchkwade

Data Researcher

Mentored by Top Professionals

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Faculty Members

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Alok Chauhan, Instructor

Alok Chauhan

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Data Science & AI

10+ years of experience in DA/DS, Ex-L&T, New Holland, Data Arc, has served on site for clients in Honkong, Nepal and Germany 

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Shalini Singh, Instructor

Shalini Singh

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Data Science & AI

12+ years of experience in data analytics, research, consultancy and academia, Ex-Deloitte having experience working with various ministries… Read More

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Sirisha Pamidipati, Instructor

Sirisha Pamidipati

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Data Science & AI

Skilled in data analytics and data science. Previously worked as Sr. Faculty - Data Analytics Training in ExcelR Edtech Private Limited, Ben… Read More

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Certificate in Digital Marketing

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Accelerated Digital Marketing Certificate

Earn your upGrad certificate showcasing your experitse in Digital Marketing

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Guided Internship Certificate

Receive a Guided Internship Certificate for gaining industry-relevant experience from our elite partners

Digital Marketing Course in Marathahalli

Marathahalli is one of the most popular destinations for aspiring Digital Marketing professionals. A well-structured Digital Marketing course will teach you practical skills such as SEO, Google Ads, Meta Ads, social media marketing, Generative AI and marketing analytics. You’ll learn through offline classroom sessions and live campaign projects.

An offline classroom program can have any benefits when you’re looking to build real Digital Marketing skills in Marathahalli, Bangalore. UpGrad's Digital Marketing course in Marathahalli offers you a mentor-led 6-month classroom course with certification, practical projects, placement assistance and more.


Why Choose Digital Marketing Course in Marathahalli?

Marathahalli is one of the busiest business and technology hubs in Bangalore and hence it is the perfect place to learn Digital Marketing. As e-commerce brands and global organizations grow their digital footprint, demand for highly skilled digital marketers is high across industries as startups.

At the upGrad Digital Marketing classes in Marathahalli, you'll learn through offline classroom sessions, live campaigns, and practical assignments. The program combines industry-relevant tools, real-world projects, and career guidance to help you build job-ready marketing skills.

Top reasons why learners choose the Digital Marketing Course in Marathahalli:

  • Offline classroom learning with experienced faculty and interactive mentoring.
  • Industry-focused curriculum covering SEO, Google Ads, Meta Ads, Social Media Marketing, Email Marketing, Marketing Analytics, and Generative AI.
  • 6-month classroom digital marketing classes with hands-on learning through live marketing campaigns.
  • 1:1 mentorship, mock interviews, placement assistance, and career guidance to help you become job-ready.
  • Get a course completion certificate from upGrad and a guided internship certificate.
  • Learn 15+ industry tools, including Google Ads, Meta Ads Manager, HubSpot, Mailchimp, Canva, SEMrush, and Ahrefs.
  • Guided projects and practical assignments to build a strong marketing portfolio.
  • Modern learning facilities, including Smart Labs, interview rooms, networking events, counselling, and an active student community.
  • 3 years of Learning Portal and Career Portal access for continuous learning and career support with the digital marketing classes.


Course Structure of the Digital Marketing Course in Marathahalli

The Digital Marketing course in Marathahalli follows a practical learning approach, helping you build expertise across every major digital marketing channel. We will give you industry-ready skills such as website creation and search engine optimization to paid advertising, automation, and AI-powered marketing. Each and every module of the Digital Marketing classes in Marathahalli prepares you for real business scenarios.

Every module combines classroom learning with live campaigns, case studies, and practical implementation to help you gain hands-on experience.

Module

Topics Covered

Module 1: CMS (WordPress) Website Design & Development

Domain & hosting, WordPress installation, themes, plugins, Elementor, website creation, forms, Google Analytics setup, and website management.

Module 2: Search Engine Optimization (SEO)

Keyword research, on-page SEO, meta titles & descriptions, Rank Math, image SEO, internal linking, featured snippets, and technical optimisation.

Module 3: Social Media Management

Content strategy, content creation, Meta Business Suite, social media management, and audience engagement.

Module 4: Social Media Marketing (Meta)

Meta Ads account setup, campaign objectives, AIDA model, ad creation, KPI tracking, and campaign optimisation.

Module 5: Google & YouTube Marketing

Google Ads, YouTube Ads, campaign planning, targeting, bidding, KPI tracking, and ad optimisation.

Module 6: Marketing Automation

Pabbly, Zoho CRM, WhatsApp automation (Wati), webhook integrations, lead management, and automated workflows.

Module 7: Graphics Design (Canva)

Canva dashboard, templates, design creation, branding assets, project management, and file sharing.

Module 8: AI for Digital Marketing

AI-powered content creation, ad copy generation, image & video creation, social media automation, and AI chatbots.

Module 9: Amazon Advertising & Marketplace Marketing

Amazon Seller Central, product listings, Amazon SEO, Sponsored Ads, keyword targeting, campaign optimisation, and marketplace marketing.

Skills You Will Learn:

Throughout the Digital Marketing course in Marathahalli, you'll develop practical marketing skills used across digital marketing roles.

  • SEO & Content Marketing
  • Google Ads & Meta Ads
  • Social Media Marketing
  • Marketing Analytics & GA4
  • Email Marketing & Automation
  • Generative AI for Marketing
  • Campaign Planning & Performance Optimisation


Who Should Join upGrad's Digital Marketing Course in Marathahalli?

Whether you are starting a new career, launching a business, or switching professions, this Digital Marketing course in Marathahalli will help you learn marketing skills applicable in various fields. The course provides the modern digital marketing skills which the majority of the companies are using these days.

Students enrolled in digital marketing classes by upGrad receive offline classes, practical projects, placement assistance, and mentoring. At the end, they graduate confident in their abilities to handle successful digital campaigns.

This Digital Marketing certification course is ideal for:

  • Graduates from any stream, like B.E., B.Tech, B.Sc, B.Com, B.A., BBA, BCA, etc., looking to build a career in Digital Marketing.
  • Final-year students preparing for marketing and branding roles.
  • Working professionals planning to upskill or switch careers.
  • Business owners and entrepreneurs who want to grow their online presence.
  • Sales and marketing professionals who want to strengthen their digital skills.
  • Freelancers and content creators exploring digital marketing opportunities.
  • Learners with no prior marketing experience.
  • Anyone looking for offline Digital Marketing classes with placement support.


Nearby Areas We Cater for the Students

The upGrad Learning Support Centre in Marathahalli provides highly accessible services. It is easy to commute from various residential and commercial places in East Bangalore. Students can attend offline digital marketing classes and get mentorship, network, and access career services.

Many students from localities near Marathahalli opt for our learning support centre as it helps them get classroom education along with the ease of access.

For those looking to join the Digital Marketing course in Marathahalli, the following list contains the names of all the nearby areas we cater to.

Top Localities

Marathahalli

Bellandur

Whitefield

Brookefield

Mahadevapura

KR Puram

Kundalahalli

Varthur

HAL Old Airport Road

Sarjapur Road

HSR Layout

Koramangala

Indiranagar

Domlur

BTM Layout

JP Nagar

Jayanagar

Electronic City

Hebbal

Yelahanka


Career Opportunities After Completing Digital Marketing Course in Marathahalli

Startups, digital agencies, e-commerce companies, IT firms, and global corporations are hiring digital marketing jobs. A lot of businesses are investing more in online growth. As a result, there is a wide range of career opportunities for skilled professionals who know performance marketing, SEO, social media marketing, etc.

After finishing the Digital Marketing course in Marathahalli, you can explore opportunities in branding, advertising, content marketing, and performance marketing. This is a highly dynamic field with several different creative roles.

Get practical projects, career guidance, and placement assistance to start your career with the digital marketing classes in Marathahalli.

Job Role

Average Salary in Bangalore

Digital Marketing Executive

₹3–6 LPA

SEO Specialist

₹3–7 LPA

Performance Marketing Executive

₹4–8 LPA

Social Media Manager

₹4–9 LPA

Content Marketing Executive

₹5–6 LPA

Email Marketing Specialist

₹5–9 LPA

Digital Marketing Manager

₹6–15 LPA

Source: Glassdoor

Top companies hiring Digital Marketing professionals:

Once you complete the digital marketing certification course by upGrad, many opportunities open up for you in Bangalore. Several top Bangalore companies are actively looking for digital marketing professionals to grow their business.

  • Accenture
  • Amazon
  • Flipkart
  • Myntra
  • Deloitte
  • Infosys
  • TCS
  • Cognizant
  • Wipro
  • Capgemini

Frequently Asked Questions

The program covers SEO, Paid Ads, Social Media Marketing, Email Marketing, Content Marketing, and Marketing Analytics. You will also learn to use Generative AI for content and performance optimization. The curriculum includes campaign planning and execution. It is designed as per current industry needs.