Digital Marketing Course in Pune

• Hands-On Training: Work on 12+ live marketing campaigns that help you understand how digital strategies perform in real scenarios.

• Industry Tools: Learn to use 15+ leading tools such as Google Analytics and SEMrush to run, measure, and optimize campaigns.

• Guided Industry Projects: Spend 2 months on mentor-led projects where you apply concepts to real business problems.

• Expert Mentorship: Learn from experienced digital marketers who share practical insights from current industry work.

• In-Person Workshops: Participate in classroom sessions designed to build confidence through discussions, activities, and group exercises.

• 3-Year Career Access: Access job listings, hiring drives, and opportunities from 1200+ hiring partners for three years after enrollment.

• 360° Career Support: Receive help with aptitude prep, resume and LinkedIn polishing, mock interviews, soft skills training, and GD/interview preparation.

The upGrad Learning Support Centre in Pune offers classroom learning, helping students build in-demand skills in digital marketing, social media, content marketing, and SEO.

A major highlight is the Pay After Placement option, allowing learners to pay 30% fees after placement and to focus on mastering digital marketing without worrying about upfront fees.

Program Fee:

The offline Digital Marketing Institute in Pune costs INR 65,000 and includes classroom learning, hands-on projects, expert mentorship, and 3 years of access to learning and career support portals.

Location: 502, Kotibhaskar Business Court, Opposite Karishma Complex, Kothrud Industrial Area, Kothrud, Pune, Maharashtra 411038
Contact Us: 1800 210 7070
Timings: 10 AM - 8 PM

This Pune learning center offers the best of both offline and online learning - combining expert mentorship, practical training, and personalized career guidance to help you become a job-ready digital marketer.

upGrad’s Advanced Digital Marketing Institute teaches practical skills through real projects and hands-on exercises. The program covers marketing fundamentals, digital channels, analytics, and integrated strategies, preparing learners for careers or freelancing in digital marketing.

Course 1: Digital Marketing Landscape
This course builds a strong foundation in digital marketing. Students learn core marketing concepts, explore digital channels, create a web presence, and practice blog development. It also introduces ChatGPT for content creation and engagement.

Topics covered:

• Fundamentals of Marketing

• Digital Marketing Channels and Metrics

• Mamaearth Case Study

• Building a Web Presence & Blog Project

• Introduction to ChatGPT

Course 2: Digital Channel Deep Dives-1
This course focuses on social media marketing and SEO. Students apply strategies through live projects and case studies while learning AI-driven personalization and prompt engineering to optimize content.

Topics covered:

• Social Media Marketing

• Mauka Mauka Campaign & Blinkit Case Study

• Social Media Marketing - Live Project

• Search Engine Optimisation & SEO Live Project

• Personalisation and Prompt Engineering using AI

Course 3: Digital Channel Deep Dives-2
This course covers paid digital channels, including search engine marketing, display ads, and email campaigns. Students gain practical experience in content marketing and using AI tools for creating impactful campaigns.

Topics covered:

• Search Engine Marketing & SEM Live Project

• Display Advertising

• Email Marketing & Email Marketing Live Project

• Content Marketing

• Content Creation in Digital Marketing using AI

Course 4: Digital Analytics and Integrated Strategy
This course focuses on analyzing digital performance and creating integrated marketing strategies. Students work on live analytics projects, learn advanced AI applications, and get career guidance for freelancing, case studies, and interviews.

Topics covered:

• Integrated Marketing Strategy in the Digital World

• Web Analytics & WA Live Project

• Marketing with Advanced AI

• How to be a Freelancer

• Tackling Case Studies & Interviews

Key Skills You’ll Learn

• SEO & SEM: Increase website traffic with effective SEO and paid campaigns.

• Social Media Marketing: Build and grow brands on Instagram, Facebook, LinkedIn, and YouTube.

• Content Marketing: Craft engaging blogs, videos, and posts that capture audience attention.

• Email Marketing: Run campaigns that convert leads into loyal customers.

• Analytics & Data-Driven Marketing: Measure performance and make informed marketing decisions.

• Paid Ads & Campaign Management: Plan, execute, and optimize Google Ads, Meta Ads, and more.

• Marketing Tools & Platforms: Gain hands-on experience with top tools used in Pune’s digital marketing industry.

• Real-World Projects: Work on live campaigns and case studies to apply skills and build your portfolio.

upGrad’s Digital Marketing classes in Pune focus on practical learning, real-world projects, and career guidance to help you start or grow your career in digital marketing.

Key Reasons to Choose upGrad

• Industry-Ready Curriculum: The curriculum is designed by experienced digital marketing professionals who understand current hiring needs. You learn practical strategies used by real companies, covering SEO, social media, paid advertising, analytics, content marketing, and more.
• Masterclasses by Industry Leaders: upGrad offers expert-led masterclasses where you learn advanced marketing techniques, emerging trends, and real-world best practices. These sessions make your learning practical, updated, and aligned with the industry.
• Hands-on Training with Live Marketing Projects: Through live projects, you will work on actual campaigns, create ads, manage social media posts, analyze performance data, and use essential digital marketing tools. This hands-on training builds confidence and gives you real workplace experience.
• 5Ps Learning Methodology: The program follows a structured approach - Pre-class learning, Perception, Practice, Problem-Solving, and Projects. This system makes learning simple, interactive, and easy to apply in real marketing scenarios.
• Guided Marketing Projects with 1:1 Mentorship: You receive personalized mentorship from marketing experts who guide you through real tasks and campaigns. This one-on-one support helps you think strategically, improve your execution, and strengthen your practical skills.
• 3 Years Access to the Career Portal: Even after completing the digital marketing course in Pune, you continue to receive career support for three years through upGrad’s career portal, which includes job listings, hiring drives, and internship opportunities.
• 3 Years Access to the Learning Portal: You also receive long-term access to the learning portal, allowing you to revisit lessons, access updated content, and participate in revision sessions whenever needed.

Digital marketing is one of the fastest-growing career fields, and Pune has emerged as a leading hub for IT, startups, and online businesses. Enrolling in a digital marketing course in Pune helps you gain practical skills, hands-on experience, and prepare you for high-demand marketing roles across industries.

Key Reasons to Choose Digital Marketing Training in Pune

• High Job Demand: Pune’s digital ecosystem is expanding rapidly. Learning SEO, social media marketing, paid ads, and AI-powered tools through top digital marketing classes in Pune makes you job-ready for today’s competitive market.
• Attractive Salary Packages: Freshers in Pune typically earn INR 4-6 LPA, while experienced professionals can make INR 12–15 LPA or more with advanced skills and specialization.
• Booming Business Opportunities: With a rise in startups, IT firms, e-commerce companies, and digital agencies, Pune offers diverse and stable career opportunities for skilled marketers.
• Industry Growth: The global digital marketing industry is projected to exceed USD 1,443 billion by 2034, making digital marketing coaching in Pune a strong long-term investment.
• Comprehensive Learning Support: Learners can access top digital marketing institutes in Pune offering expert mentorship, real-world projects, placement guidance, and blended learning options through online and offline formats.

The digital marketing training in Pune is suitable for learners from all backgrounds - beginners, working professionals, and entrepreneurs - who want to start or advance their careers in digital marketing.

Ideal Learners for Digital Marketing Classes in Pune

• Beginners & Students: Anyone starting their journey with a digital marketing or an internet marketing course in Pune.

• Working Professionals: Looking to upskill or switch roles through the best digital marketing training in Pune.

• Marketing Specialists & Executives: Seeking advanced knowledge from the top digital marketing courses in Pune to accelerate their careers.

• Business Owners & Entrepreneurs: Wanting to leverage digital channels to grow their business with guidance from a digital marketing training institute in Pune.

• Career Switchers: Professionals from IT, finance, or other fields aiming to enter the digital marketing domain with placement support.

Joining upGrad’s digital marketing course in Pune is easy, flexible, and fully online. It’s perfect for beginners, working professionals, and entrepreneurs looking to upskill or switch careers.

Steps to Enroll

• Explore the Program: Review upGrad’s digital marketing course in Pune to understand the curriculum, tools, and placement support.

• Check Eligibility: Candidates should have a bachelor’s degree in any discipline with at least 50% marks.

• Submit Application: Fill out the online form with your personal and professional details.

• Get Counselling Support: Speak with an upGrad expert to clarify course details, fees, and EMI options.

• Complete Enrollment: Confirm your seat, pay the fees, and start learning through live classes, hands-on projects, and expert mentorship.

Completing a digital marketing course in Pune opens doors to high-demand roles in the city’s thriving IT, startup, and corporate ecosystem. With skills in SEO, social media, content creation, paid campaigns, and analytics, you can take up diverse roles across IT, e-commerce, media, and digital agencies.

Top Digital Marketing Jobs in Pune and Average Salaries:

Source: Ambition box

Top Recruiters in Pune:

• Infosys

• Wipro

• Accenture

• Cognizant

• Tech Mahindra

• Capgemini

• IBM India

• TCS