Digital Marketing Course in HSR Layout

The upGrad Learning Support Centre - HSR Layout combines classroom learning with online flexibility to help learners build in-demand digital marketing skills. Designed for students and working professionals, the centre focuses on practical training, expert mentorship, and real-world project exposure.

Key USP 
Pay After Placement – Learn without upfront financial pressure and pay your course fee after securing a job through one of the best digital marketing programs in HSR Layout.

Program Fees 
The offline Digital Marketing Program in HSR Layout is priced at INR 65,000. The fee includes in-person classroom sessions, hands-on projects, guidance from industry experts, and 3 years of access to learning materials and career support portals.

Visit Us at HSR Layout

• Location: L77, 15th Cross Road, Sector 6, HSR Layout, Bengaluru – 560102

• Contact: 18002107070

• Timings: 10:00 AM – 8:00 PM

• Hands-On Project Training: 
  Work on 12+ live projects that simulate real digital marketing campaigns and practical business scenarios.

• Access to 15+ Industry Tools: 
  Gain hands-on experience with tools like Google Ads, SEO platforms, analytics tools, and social media management software.

• 3 Years of Career Portal Access: 
  Explore job openings, internships, and exclusive hiring drives even after completing the course at HSR Layout.

• Mentor-Guided Industry Projects: 
  Apply your learning through structured, real-world projects with 1:1 mentorship from industry professionals.

• 360° Career & Professional Support: 
  Get end-to-end support including aptitude training, resume building, mock interviews, LinkedIn profile optimization, and soft skills development.

• Learn from Industry Experts: 
  Learn directly from experienced digital marketers who have successfully managed and scaled real campaigns.

• Masterclasses by Marketing Leaders: 
  Attend expert-led sessions covering case studies, best practices, and emerging trends in digital marketing.

• Updated, Industry-Relevant Curriculum: 
  Follow a curriculum aligned with current hiring trends and the evolving needs of employers in Bangalore.

• 100% Job Assistance: 
  Receive dedicated placement support with career guidance, interview preparation, and connections with top hiring companies.

• Portfolio Development & Certification: 
  Build a strong portfolio through live projects and earn an Advanced Certificate in Digital Marketing to showcase your expertise.

This digital marketing program in HSR Layout builds job-ready skills through hands-on learning. Learners progress from core concepts to channel-specific strategies, analytics, and integrated planning, preparing for full-time roles or freelancing.

Course 1: Digital Marketing Landscape

Introduces marketing fundamentals and the digital ecosystem. Learners build an online presence and create content using AI tools.

Topics Covered:

• Marketing fundamentals

• Digital channels & key metrics

• Mamaearth case study

• Website & blog project

• Introduction to ChatGPT

Course 2: Digital Channel Deep Dives – 1

Focuses on SEO and social media marketing with live projects and AI-powered personalization.

Topics Covered:

• Social media marketing

• Mauka Mauka & Blinkit case studies

• Social media live project

• SEO & SEO live project

• AI-based personalization & prompt engineering

Course 3: Digital Channel Deep Dives – 2

Covers paid marketing channels and content strategy using real campaigns and AI tools.

Topics Covered:

• SEM & SEM live project

• Display advertising

• Email marketing & live project

• Content marketing

• AI-driven content creation

Course 4: Digital Analytics & Integrated Strategy

Teaches performance tracking, strategy building, and career readiness.

Topics Covered:

• Integrated digital marketing strategy

• Web analytics & analytics live project

• Advanced AI in marketing

• Freelancing basics

• Case studies & interview prep

Key Skills You Will Learn

• SEO & SEM: Boost website visibility and traffic using organic SEO and paid search campaigns.

• Social Media Marketing: Build strong brand presence on Facebook, Instagram, LinkedIn, and YouTube.

• Content Marketing: Create engaging blogs, videos, and social posts that attract and retain audiences.

• Email Marketing: Design targeted email campaigns that drive conversions and measurable ROI.

• Analytics & Data-Driven Marketing: Track performance and optimize strategies using analytics tools.

• Paid Ads & Campaign Management: Plan, run, and optimize Google Ads, Meta Ads, and paid campaigns.

• Marketing Tools & Platforms: Get hands-on experience with leading tools used by marketers in HSR Layout.

• Real-World Projects: Apply skills through live projects and case studies from digital marketing courses in HSR Layout.

upGrad’s Digital Marketing Institute in HSR Layout offers a career-driven program focused on practical skills and real-world exposure. With expert mentorship, hands-on projects, and long-term support, learners are prepared for in-demand digital marketing roles.

Here’s why upGrad’s digital marketing course in HSR Layout stand out:

• Industry-Relevant Curriculum: Learn SEO, social media marketing, paid ads, content strategy, and analytics through a curriculum aligned with current hiring needs.

• Expert-Led Masterclasses: Attend sessions by experienced marketing professionals who share real campaign insights and proven industry practices.

• Hands-On Project Experience: Work on live campaigns, create ads, analyze performance data, and use industry tools to gain job-ready skills.

• 5Ps Learning Methodology: Follow a structured approach - Pre-work, Perceive, Practice, Problem-Solving, and Projects, to apply concepts effectively.

• Personalized 1:1 Mentorship: Receive individual guidance from mentors to improve strategy, execution, and campaign optimization.

• 3-Year Career Support Access: Get continued access to upGrad’s career portal with job listings, hiring drives, and internship opportunities in HSR Layout and Bangalore.

• 3-Year Learning Platform Access: Revisit course content, updated modules, and revision sessions anytime through extended learning access.

Digital marketing is growing at a rapid pace, and HSR Layout sits at the heart of Bangalore’s tech and startup ecosystem. With access to modern tools, live projects, and experienced industry mentors, HSR Layout is an ideal location to start or scale a career in digital marketing.

Key Reasons to Choose Digital Marketing Coaching in HSR Layout:

• High Demand for Digital Marketing Professionals: 
  Roles in digital marketing continue to grow steadily, driven by AI-powered tools, automation, and data-led strategies. Enrolling in a digital marketing coaching program in HSR Layout helps you stay relevant and job-ready.

• Strong Salary Growth Potential: 
  Entry-level digital marketers typically earn between INR 4–6 LPA, while experienced professionals with specialized skills can earn INR 12–15 LPA or more.

• Proximity to Tech & Startup Hub: 
  HSR Layout is close to leading IT companies, startups, and digital agencies, creating ample job and internship opportunities for learners.

• Rapid Industry Expansion: 
  The global digital marketing market is projected to reach USD 1,443 billion by 2034, with AI-driven campaigns and analytics driving demand for skilled professionals.

• Supportive Learning Ecosystem: 
  Learners benefit from reputed digital marketing institutes, offline coaching centers, expert-led workshops, and strong networking opportunities within HSR Layout and Bangalore.

Getting started with upGrad’s digital marketing course in HSR Layout is simple and flexible. The enrollment process is designed for students, working professionals, and entrepreneurs looking to upskill or change careers.

Steps to Enroll:

• Explore the Program: 
  Review the digital marketing course curriculum, tools covered, live projects, and career support offered.

• Check Eligibility: 
  Applicants should have a bachelor’s degree in any discipline with a minimum of 50% marks.

• Submit Your Application: 
  Complete the online application form with your personal and academic details.

• Connect with a Counsellor: 
  Speak with an upGrad expert to understand the digital marketing course structure, fees, and EMI options.

• Confirm Your Enrollment: 
  Finalize payment, secure your seat, and begin learning through live sessions, hands-on projects, and expert mentorship.

Completing digital marketing courses in HSR Layout prepares learners for high-growth roles in Bangalore’s thriving tech, startup, and corporate ecosystem. With hands-on skills in SEO, social media marketing, content creation, paid advertising, and analytics, you can build a career across IT services, e-commerce, media firms, and fast-growing startups.

Top Digital Marketing Job Roles in Bangalore & Average Salaries

Source: AmbitionBox

Top Recruiters for Digital Marketing Roles in HSR Layout: 
TCS, Accenture, Cognizant, JLL, Cybage, Zoho, Google Operations Center, Mantra Technologies, Deltax, Adlift, True Influence.