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What is Offer in Contract Law? Elements, Types & Outcomes

By upGrad

Updated on Nov 21, 2025 | 12 min read | 26.73K+ views

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Did You Know? The Indian Constitution is the largest in the world, with a total of 444 articles! This indicates how detailed and structured the Indian legal framework is, which includes the regulations that govern a contract.

An offer in contract law is a clear proposal made by one party to another, expressing the intention to create a legally binding agreement on specific terms. It is the first step in forming a valid contract and plays a crucial role in determining rights and obligations between parties. 

A valid offer must be definite, communicated, and made with the intention to be legally enforceable. Without an offer, no contract can come into existence, making it essential to understand its features and legal significance. 

This blog explores the definition, elements, types, and outcomes of offers in contract law, along with practical examples and case references, providing a comprehensive guide for students, professionals, and anyone dealing with offers within contract law

Definition of Offer in Contract Law 

In legal terms, an offer in contract law is a precise proposal made by one party to another, under which the offeror promises to do or refrain from doing something if the offeree accepts. It is the point where negotiations turn into the possibility of a legally enforceable contract. 

A valid offer differs from an invitation to treat, which only invites someone to make an offer. For example, advertisements or price lists are usually invitations to offer, not actual offers. Only when the offer is definite, communicated, and made with the intention of being legally binding can it lead to a contract. 

Key Features of an Offer 

  • Intention: The offeror must intend to create legal relations. 
  • Definiteness: Terms must be clear and specific. 
  • Communication: The offer must reach the offeree. 
  • Capability of Acceptance: Only the person to whom the offer is made can accept it. 
  • Legal Purpose: The offer must involve lawful terms. 

Examples of Key Features of an Offer 

Feature 

Example 

Intention  Business proposal for sale of goods 
Definiteness  Quantity, price, delivery date specified 
Communication  Email, letter, or oral communication 
Capability of Acceptance  Offer made to a specific buyer 
Legal Purpose  Sale of legal products only 

Legal Principles Governing an Offer 

Understanding the legal principles helps distinguish a valid offer from casual proposals or invitations to negotiate. These rules ensure that an offer can lead to a legally enforceable contract when accepted. 

  • Offers are different from invitations to offer, which are just requests to negotiate. 
  • They can be express (stated in words) or implied (inferred from conduct). 
  • Offers may lapse due to time limits, revocation, or death of the offeror. 
  • Acceptance of a valid offer results in a binding contract, enforceable under law. 

Explore the Difference Between Agreement and Contract to strengthen your legal concepts 

Elements of an Offer in Contract Law 

A valid offer is the foundation of any contract. Understanding its elements ensures that agreements are legally enforceable and reduces the risk of disputes. Here are the 10 essential elements of a valid offer, explained with clear examples. 
1. Proposal 

A proposal or offer is the first step in forming a contract. It is a clear expression of willingness by one party to do or abstain from doing something, intending to create a legal relationship upon acceptance. The offeror makes the proposal, and the offeree receives it. Once accepted, the proposal becomes a promise, forming a contract. 

Example: 
A seller says, “I will sell my laptop to you for ₹50,000.” Here, the seller is the offeror, the buyer is the offeree, and upon acceptance, the proposal becomes a binding promise. 

2. Parties Involved 

For an offer to exist, at least two parties must be involved. The offeror makes the proposal, and the offeree receives it. Only the intended offeree can accept the offer, and clarity about the parties ensures the contract is enforceable. 

Example: 
A car dealer offers to sell a vehicle to a specific buyer. The dealer is the offeror, and the buyer is the offeree. No one else can accept this offer unless it is explicitly transferred. 

3. Communication of the Offer 

An offer must be communicated to the offeree before it can be accepted. If the offeree is unaware of the offer, there can be no valid acceptance, and no contract will be formed. Communication can be oral, written, or inferred through conduct. 

Example: 
A company emails a client offering to supply 100 units of a product at a fixed price. The client cannot accept the offer until they receive and read the email, ensuring proper communication. 

4. To Do or Abstain from Doing 

The offer must clearly state that the offeree is required either to perform a specific act or refrain from doing something. This ensures both parties understand the obligations and expectations under the offer. 

Example: 
A publisher offers a writer ₹50,000 to write a book within three months. Alternatively, a landlord may offer a tenant the right to occupy a property if they agree not to sublet it during the lease period. 

5. Intention to Create Legal Relations 

A valid offer must be made with the intention of creating legal obligations. Offers made in social or domestic contexts usually do not qualify because they are not legally enforceable. 

Example: 
A business proposes to sell 100 units of a product at a fixed price. This is legally enforceable. On the other hand, inviting friends to a casual party does not create legal obligations and is not a valid offer. 

6. Obtaining Mutual Assent 

Mutual consent between the offeror and offeree is essential. Both parties must agree to the terms willingly and without any coercion, fraud, or misrepresentation, ensuring that the contract is formed on genuine understanding. 

Example: 
A buyer agrees to purchase a seller’s goods at a set price, fully aware of the quantity and quality of the products. Both parties voluntarily consent to the terms, forming mutual assent. 

7. Clear and Definite Terms 

The offer must be clear and leave no room for ambiguity. Vagueness in terms makes the offer unenforceable, as parties cannot form a binding agreement without certainty. 

Example: 
“I will sell my car for ₹5,00,000” is a valid offer because it specifies the price clearly. In contrast, “I will sell my car at a fair price” is too vague and cannot be legally enforced. 

8. Conditional Offers 

An offer may include specific conditions that the offeree must accept to form a contract. If the offeree modifies these conditions, it is considered a counteroffer and does not bind the original terms. 

Example: 
A seller states, “I will sell you the house if you pay ₹50,00,000 by next Friday.” The buyer may accept under these conditions or negotiate further, which would constitute a counteroffer. 

9. No Inconvenience in Acceptance 

An offer must allow the offeree to accept freely, without undue burden or assumptions based on silence. Acceptance must be explicit and communicated. 

Example: 
A company states, “You must reply within five days; otherwise, I will assume acceptance.” This is invalid. Acceptance must always be directly communicated by the offeree. 

10. Express or Implied Offers 

Offers can be express, stated clearly in words (oral or written), or implied, inferred from conduct, actions, or circumstances. Both types are legally recognized. 

Example: 
A written quote offering to supply goods is an express offer. Similarly, a person getting into a taxi and sitting in the seat implies acceptance to pay the fare, which is an implied offer. 

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Types of Offer in Contract Law 

Understanding the types of offer in contract law is important because different offers have different legal implications and rules of acceptance. Here are the main categories with explanations and examples. 

1. General Offer in Contract Law 

A general offer is made to the public at large or a group of people rather than a specific individual. Anyone who fulfills the conditions of the offer can accept it, and the first person to do so forms a valid contract. 

Characteristics: 

  • Made to the general public 
  • Acceptance can be by anyone who performs the conditions 
  • Typically used in advertisements, reward offers, or public notices 

Example: 
A company announces, “Reward of ₹10,000 to anyone who returns my lost dog.” Any person who finds and returns the dog can accept the offer by performing the required action. 

2. Specific Offer 

A specific offer is made to a particular person or group, and only that person can accept it. Unlike general offers, it cannot be accepted by anyone else. 

Example: 
A seller tells a buyer, “I will sell you my bike for ₹50,000.” Only that buyer can accept this offer; no one else can form a contract by agreeing to these terms. 

3. Cross Offer in Contract Law 

A cross offer occurs when two parties make identical offers to each other at the same time without knowledge of the other’s offer. No contract is formed because acceptance must be communicated. 

Characteristics: 

  • No contract arises until one party communicates acceptance 
  • Often arises in auctions or simultaneous negotiations 

Example: 
Company A offers to sell 100 units to Company B, and simultaneously, Company B offers to buy 100 units from Company A at the same price, without knowing Company A’s offer. No contract exists until one accepts the other’s offer. 

4. Express Offer vs Implied Offer 

Table: Comparison of Express and Implied Offers 

Type 

Definition 

Example 

Express Offer  Clearly stated in words, oral or written  A written quote to supply goods 
Implied Offer  Inferred from conduct or circumstances  Sitting in a taxi implies acceptance to pay fare 

5. Counter Offer 

A counter offer arises when the offeree modifies the original offer or introduces new terms. The original offer is terminated and cannot be accepted later unless renewed by the offeror. 

Example: 
Seller offers to sell a car for ₹5,00,000. Buyer replies, “I will buy it for ₹4,50,000.” This is a counteroffer, terminating the original offer.  

6. Standing Offer / Conditional Offer 

A standing or conditional offer is open for acceptance over a period of time or under certain conditions. It is often used in supply contracts or tenders. 

Example: 
A supplier offers to supply office stationery to a company whenever required over the next year at a fixed price. The company can accept portions of the offer as needed. 

Also Read: Types of Contract in Business Law   

Communication and Termination of an Offer 

How an offer is communicated and terminated affects whether it can form a valid contract. Proper communication and understanding of termination rules are essential. 

1. Methods of Communication 

Offers can be communicated in various ways. Proper communication ensures the offeree can accept the offer legally. 

Characteristics: 

  • Direct: Oral or face-to-face 
  • Indirect: Through agents or representatives 
  • Electronic: Email, messaging platforms 
  • Postal: Letters, courier 

Table: Methods of Communication 

Method 

Example 

Direct  Meeting between buyer and seller 
Indirect  Sales agent informs customer 
Electronic  Email offer to supply goods 
Postal  Letter sent with offer terms 

2. Revocation of Offer 

An offeror can withdraw the offer before it is accepted. Revocation must be communicated to the offeree to be effective. 

Example: 
A seller offers to sell a car, but before the buyer responds, the seller informs them that the offer is withdrawn. No contract can arise. 

3. Rejection of Offer 

If the offeree rejects the offer, it is terminated immediately. They cannot later accept the same offer unless the offeror renews it. 

Example: 
Buyer refuses the seller’s proposal to sell a laptop at ₹50,000. The offer is terminated upon rejection. 

4. Lapse of Offer 

An offer may lapse due to the passage of time or failure to meet conditions. If the offeree does not accept within the specified or reasonable time, the offer becomes void. 

Example: 
A company offers to sell goods valid for 7 days. After 10 days, the offer lapses automatically. 

5. Death or Insanity of Offeror 

If the offeror dies or becomes legally incapable before acceptance, the offer is automatically terminated. 

Example: 
A person offers to sell a house. Before the offeree accepts, the offeror passes away. The offer is terminated and cannot be accepted by the offeree. 

Find out How a Contract of Indemnity and a Contract of Guarantee Differ in Contract Law 

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Legal Outcomes of an Offer in Contract Law 

The legal outcomes of an offer depend on whether it is accepted, rejected, revoked, or rendered void. Understanding these outcomes helps parties know their rights and avoid disputes. 

1. Acceptance of Offer and Formation of Contract 

When an offeree accepts an offer unconditionally and communicates acceptance, a legally binding contract is formed. Acceptance must match the terms of the offer exactly (the “mirror image rule”). 

Example: 
A bakery offers to supply 200 cakes for a wedding at ₹500 each. The event organizer confirms and agrees to pay the total. This acceptance forms a valid contract between the bakery and organizer. 

2. Rejection and Counter Offer 

If the offeree rejects the offer, it is terminated immediately. If the offeree modifies the original terms and responds, it becomes a counter offer. The original offer cannot be accepted afterward unless renewed. 

Example: 
A bookstore offers a rare book for ₹1,500. The buyer replies, “I will buy it for ₹1,200.” This response is a counter offer, ending the original offer and creating a new proposal. 

3. Revocation Before Acceptance 

An offeror can withdraw the offer at any time before the offeree communicates acceptance. Revocation must reach the offeree to be effective. 

Example: 
A furniture supplier offers to sell 50 chairs at a discounted price. Before the buyer responds, the supplier informs them that the offer is withdrawn. The offer is no longer valid. 

4. Invalid or Void Offers 

Some offers are invalid or void from the outset because they involve illegal actions, lack certainty, or do not intend legal obligations. Such offers cannot result in a contract, even if accepted. 

Example: 
A person offers to sell counterfeit brand watches. Acceptance of this offer cannot form a legal contract because the offer is illegal. 

5. Role in Breach of Contract Cases 

A valid offer plays a critical role in breach of contract disputes. Once an offer is accepted and a contract forms, failing to perform the agreed terms constitutes a breach. Understanding the offer’s terms is key to claiming remedies. 

Example: 
A catering company agrees to provide lunch for 100 guests at a corporate event. If they deliver only 60 meals, the client can claim breach of contract based on the original offer and acceptance. 

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Difference between General Offer and Specific Offer 

In contract law, offers can vary in scope and audience, which affects how they are accepted and enforced. Recognizing the difference between a general offer and a specific offer is crucial for students, professionals, and anyone dealing with contracts.  

The table below highlights the key distinctions between these two types of offers in Indian contract law 

Differentiation Aspect  General offer  Specific offer 
Meaning  A general offer is an offer made to the public or a large group of people  A specific offer, also known as a particular offer, is an offer made to a specific individual or a particular group of people 
Intention of Scope  It is intended to be open to anyone who meets the specified conditions or requirements  Unlike a general offer, it is not open to the public or a wide range of individuals 
Nature of Communication  Generally open-ended and doesn't specify a particular offeree.  Clearly directed to a specific person or party. 
Terms of fulfillment   The offeror (the party making the offer) is obligated to fulfill the terms of the offer if someone accepts it according to the prescribed method  This type of offer typically requires direct communication between the offeror and the offeree (the party receiving the offer) 
Example  For example, a company advertising a limited-time discount on its website for all customers would be considered a general offer.  For instance, if a person sends a job offer letter to a particular candidate outlining the terms of employment, it would be considered a specific offer. 

Practical Examples of Offer in Contract Law 

Offers in contract law are easier to grasp when seen in action. The following examples from Indian case law, commercial settings, and everyday situations illustrate how different types of offers work in practice. 

Case Law Examples 

  • Lalman Shukla v. Gauri Dutt (1913) – A reward was offered for finding a missing person. Lalman Shukla, unaware of the reward, found the person. The court held that acceptance must be with knowledge of the offer, so he could not claim the reward. 
  • Mohori Bibee v. Dharmodas Ghose (1903) – A minor entered into a contract, making the offer void ab initio. This demonstrates that legal capacity is essential for an offer to be valid. 
  • Bhagwandas Goverdhandas Kedia v. Girdharilal Parshottamdas (1959) – Acceptance communicated from a different place than the offeror’s location. The Supreme Court clarified where the contract is considered formed, emphasizing proper communication. 

Commercial Examples 

  • Standing Offer for Supplies – A supplier posts a standing offer to deliver office stationery to a company for one year at a fixed rate. Orders placed as needed by the company accept portions of the offer, forming multiple contracts over time. 
  • E-commerce Promotion – An Indian e-commerce platform runs a “Buy One, Get One Free” campaign. Each customer who places an order accepts the general offer, forming a binding contract once the order is confirmed. 
  • Catering Service Agreement – A catering service offers to provide lunch for 150 guests at a corporate event. When the client confirms the exact menu and quantity, the offer is accepted, forming a contract. 

Everyday Examples 

  • Neighbour Agreement – Offering a neighbor ₹100 to water your plants while you’re away. When the neighbor agrees, a simple contract is formed based on acceptance of a specific offer. 
  • Tea Stall Promotion – A tea stall advertises: “Free samosa with every large tea.” Any customer buying a large tea accepts the general offer, creating a contract at the moment of purchase. 
  • Taxi Service – A taxi driver waiting at a stand implies an offer that any passenger can accept by getting into the cab and paying the fare. This is an implied offer accepted by conduct. 

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Common Mistakes Made While Understanding Offers  

Even law students and working professionals often make errors while learning about offers in contract law. These mistakes can lead to misunderstandings or misapplication of legal principles.  

Frequent Errors  

  • Confusing Offers with Negotiations: Not every proposal is a valid offer. Invitations to offer, advertisements, or preliminary discussions are often mistaken for legally binding offers.  
  • Ignoring Revocation Rules: Some fail to recognize that an offer can be revoked before acceptance. Accepting an already revoked offer does not form a contract.  
  • Overlooking Communication Essentials: An offer must be clearly communicated to the offeree. Assuming acceptance without proper communication leads to invalid agreements.  

Tips to Avoid Mistakes 

  • Clearly Identify All Parties Involved: Always determine who the offeror and offeree are. This prevents confusion about who has the right to accept the offer and ensures that obligations are properly assigned. 
  • Verify the Specificity of the Offer: Make sure the offer contains clear and definite terms. Vague statements or ambiguous proposals can make the offer unenforceable, so confirm all key details are included. 
  • Ensure the Offer Has Legal Intent: Check that the offer is made with the intention to create legally binding obligations. Social invitations or casual statements do not qualify as valid offers. 
  • Maintain Proper Documentation: Keep a written record of the offer and any communication regarding it. This ensures both parties have evidence of the offer, which can be crucial in resolving disputes. 
  • Monitor Revocation and Expiry Conditions: Be aware of whether the offer has been revoked, lapsed, or contains time limits. Accepting an offer outside its validity period will not create a contract. 
  • Confirm Communication of Acceptance: Ensure that acceptance is explicitly communicated to the offeror. Silent acceptance or assumptions can lead to misunderstandings and invalid agreements. 

Wrap Up 

By now, you must have understood what are the various components of an offer in contract law are, ranging from key elements to types and outcomes. After acquiring a thorough understanding of these terms and their contents, you may now proceed to make informed decisions regarding your legal offers. 

To gain practical insight, it is essential to study real-life examples and Indian case laws. Observing how different types of offers operate in actual scenarios helps reinforce concepts, avoid common mistakes, and apply the principles confidently in professional or academic settings. 

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Frequently Asked Questions

1. What is a specific offer in contract law? 

A specific offer is directed to a clearly identified individual or a defined group. Only the person or group that receives the offer is allowed to accept it, which keeps the communication personal and focused. These offers are common in business settings where terms must be negotiated directly with a chosen party, such as a job offer sent to one candidate or a quotation shared with a particular client. A specific offer becomes legally valid only when the intended recipient understands its terms and communicates acceptance. 

2. How is an offer communicated in contract law? 

An offer can be communicated through spoken words, written statements, electronic messages, or through actions that clearly show the intention to enter a legal agreement. What matters most is that the offeree becomes aware of the offer in a clear and understandable manner. An offer that is not brought to the knowledge of the offeree has no legal effect because acceptance requires awareness. Courts focus on whether communication was reasonable, whether it reached the offeree, and whether it expressed a genuine willingness to contract. 

3. Can an offer be revoked? 

Yes. An offer can be revoked at any time before the offeree communicates acceptance. Revocation must be properly communicated so that the offeree becomes aware that the offer is no longer open. Once communicated, the offer loses legal validity and cannot be accepted. Revocation helps protect offerors when circumstances change or when they no longer wish to be legally bound. Courts look at timing, method of communication, and whether revocation reached the offeree before acceptance was made. 

4. What happens if an offer is rejected? 

Rejection cancels the offer entirely. Once the offeree rejects it, the original terms cannot be revived unless the offeror chooses to present the same offer again. Rejection signals that the offeree does not agree to what was proposed, and this immediately ends the offeror’s obligation to keep the offer open. If discussions continue after rejection, both parties must start fresh with a new offer. This ensures clarity and prevents accidental agreements. 

5. What is an express offer? 

An express offer is one that is communicated using clear words, either spoken or written. The offeror states exactly what they are willing to do and what they expect from the other party. This type of offer reduces ambiguity because every essential term is stated upfront. Contractual letters, emails, employment agreements, and business proposals are common examples. Express offers work well in situations where formality and clarity are important. 

6. What is an implied offer? 

An implied offer is created through behavior, conduct, or circumstances rather than direct words. The actions of the parties indicate a willingness to enter into an agreement. For instance, when a customer enters a restaurant and places an order, there is an implied offer to buy food at the listed price. These offers arise naturally in everyday transactions, especially in service-based interactions. Courts examine whether a reasonable person would interpret the behavior as an intention to contract. 

7. What is a counter offer in contract law? 

A counter offer is the response given by the offeree when they do not agree to the original terms and instead propose new ones. This response cancels the original offer and replaces it with a new proposal. Contract formation requires both parties to accept the same terms, so any modification or new condition turns the discussion into a new offer. Counter offers are common in negotiations involving business deals, real estate transactions, and service contracts. 

8. What is a conditional offer? 

A conditional offer is valid only when certain conditions or requirements are met. The offeree must either accept the offer along with the condition or choose to reject it entirely. If they try to change the condition, it becomes a counter offer. Conditional offers are often used in property purchases, service agreements, and employment contracts, where the offeror wants to ensure specific requirements are fulfilled before accepting the arrangement. 

9. How can advertisements be treated as offers in India? 

Most advertisements are treated as invitations to offer because they are directed at the general public and do not show an intent to create immediate legal obligations. However, advertisements with clear promises or reward announcements can be considered valid offers. Courts evaluate the intention, specificity, and context of the advertisement. A reward notice, for example, becomes a binding offer if someone fulfills the stated conditions and claims the reward. 

10. Can an offer lapse? 

Yes. An offer can lapse due to time expiry, failure to meet conditions, the death of the offeror, or the destruction of the subject matter. Once an offer lapses, the offeree cannot accept it unless the offeror chooses to renew it. Lapse protects both parties from agreements that are outdated or affected by changes in circumstances. Courts check whether the time period was reasonable and whether both parties acted within expected timelines. 

11. Can the death or insanity of the offeror affect the offer? 

Yes. If the offeror dies or becomes legally insane before the offer is accepted, the offer usually becomes invalid, especially when the offeree is aware of the situation. Contract law requires both parties to have the mental capacity to understand what they are agreeing to. If the offeree accepts the offer without knowing about the offeror's situation, courts examine the facts carefully before deciding whether the contract can be enforced. 

12. Can a minor make a valid offer under Indian law? 

A minor does not have full legal capacity to enter into binding contracts, so offers made by minors are generally considered void. However, agreements that benefit the minor, such as contracts for necessities, may be treated differently by courts. The law aims to protect minors from exploitation and from entering agreements they may not fully understand. Capacity is a key requirement for contract validity. 

13. What is the role of consideration in validating an offer? 

Consideration is the value exchanged between the parties. This can include money, services, goods, or a promise to do or refrain from doing something. For an offer to lead to a valid contract, consideration must be lawful and genuine. Without consideration, even a clearly communicated offer and acceptance cannot create an enforceable agreement. Courts examine whether the consideration benefits both parties and whether it is legally acceptable. 

 

14. How does an offer differ from a proposal in contract law? 

In Indian contract law, the terms offer and proposal refer to the same concept. Both describe an expression of willingness to enter into a contract on specific terms. The Indian Contract Act uses the word proposal, while everyday communication uses the word offer. Both lead to a promise once accepted. The difference is mostly in terminology, not in meaning. 

15. What are the consequences of a breach after acceptance of an offer? 

Once an offer is accepted and a contract is formed, failure to perform obligations becomes a breach. The aggrieved party can seek remedies such as compensation, cancellation of the agreement, or specific performance, depending on the severity of the breach. Courts examine the intention, extent of loss, and the fairness of the remedy. Breach rules ensure that contracts are honored and that the injured party receives appropriate relief. 

16. How are standing or ongoing offers treated in Indian contract law? 

A standing offer stays open over a period of time and allows repeated acceptance. Each order or request placed under a standing offer creates a separate contract. This structure is common in supply contracts, tenders, and long-term service arrangements. Standing offers allow flexibility and continuity, and they help businesses manage ongoing relationships without renegotiating each transaction. 

17. How do cross offers affect contract formation? 

Cross offers occur when two parties send the same offer to each other at the same time without knowing about the other’s offer. A contract is not formed because neither side has accepted the other’s offer. Contract formation requires one party to make an offer and the other to clearly accept it. Cross offers highlight the importance of clear acceptance in contract law. 

18. How do courts treat invalid or void offers? 

Courts treat invalid or void offers as unenforceable. This includes offers that are unlawful, vague, made without legal intention, or presented by someone who lacks capacity. A contract cannot arise from such offers. If parties wish to proceed, they must create a fresh and valid offer. Courts aim to ensure fairness and protect individuals from unfair or unclear agreements. 

19. Can offers be made and accepted electronically or online in India? 

Yes. Electronic offers and acceptances are legally recognized under the Information Technology Act of 2000. Emails, digital forms, website terms, and electronic communications can create binding agreements. Courts verify whether the intention, clarity, and communication meet contract law requirements. Online transactions are now a routine part of modern contracting. 

20. Are digital advertisements considered legally binding offers under Indian law? 

Most digital advertisements are treated as invitations to offer because they are addressed to a wide audience. However, if a digital advertisement includes specific terms, clear promises, or reward announcements, courts may treat it as a valid offer. The key factor is the advertiser’s intention to create legal obligations. Conditions, clarity, and context determine legal validity. 

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