Courses

Master of Business Administration

Elective in Advertising & Branding

Enroll for the online MBA Degree, a UGC Entitled and NAAC ‘A’ Graded University with Graded Autonomy Status. 

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  • Online
    Format
  • UGC
    Entitled
  • 'A' Graded
    by NAAC
  • Ranked in Top 100
    in NIRF 2021
  • 2 Years
    Duration
  • Nov 28, 2021
    Start Date
  • EMI Options
    Available
  • Overview
  • Syllabus
  • Benefits
  • Fees
  • Refer & Earn
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Programme Overview

Key Highlights

  • Master of Business Administration (MBA)
  • Unique Elective in Advertising & Branding to help you get ready for the future
  • Thorough understanding of various planning models used by advertising agencies in developing and executing advertising campaigns
  • Industry aligned curriculum that delivers technical excellence and supplements professional skills
  • Achieve business mastery with a blend of Marketing and Management courses
  • Analyze problems and propose actions in real-world situations as part of the Master Thesis
  • Learn from top-class faculty & instructors who are experts in their respective fields
  • Leverage Career Services to find the right career in your desired organization

“Our aim is simple: We strive to create high-impact, hands-on experiences that prepare students for meaningful and productive careers.”

- Ronnie Screwvala, Co-Founder, upGrad

  • Top Courses You Will Learn
    Accounts & Finance, Marketing, Operations Management, Branding Fundamentals, Brand Identity, Offline & Online Advertising, Entrepreneurship, Luxury & International Branding and more!
  • Job Opportunities
    Marketing Manager, Brand Manager, Digital Marketing, Performance Marketing, Offline Branding and Marketing, Entrepreneurship, Consultant, Project Manager, Sales, and a plethora of other options.
  • Who Is This Programme For?
    The programme is for aspiring management and marketing enthusiasts who wish to build their career in the exciting field of Branding and Marketing.
  • Minimum Eligibility
    Bachelors Degree from UGC Recognized Universities with minimum 50% marks or equivalent grade (45% for Reserved Categories) Candidates who are in the final semester of the Bachelor Programme are also eligible to apply.
Syllabus

Get a detailed catalogue of courses and credits per semester to help you make the right choice and excel in your future endeavours.

Syllabus

Learn more about why this degree can help you upskill for today’s professional environments, the subjects you will learn, course credits and much more. 

  • Semester I
    • 20 Credits
  • Semester II
    • 20 Credits
  • Semester III
    • 24 Credits
  • Semester IV
    • 26 Credits
  • 350+
    Hours of Content
  • 20+
    Courses
  • Learning Support
    Industry Mentors
    • Receive unparalleled guidance from industry mentors, teaching assistants and graders
    • Receive one-on-one feedback on submissions and personalized feedback on improvement
    Student Support
    • Available all days 9 AM - 9 PM IST.
    • For urgent queries, use the Call Back option on the platform.
  • Q&A Forum
    • Timely doubt resolution by peers and Teaching Assistants on the Q&A forum.
    • Personalized feedback on assignments and case studies
    Expert Feedback
    • Personalized expert feedback on assignments and projects
    • Regular live sessions by experts to clarify concept-related doubts

Placement Support

Career Guidance
Live Sessions to help you find the right career path.
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Resume Builder
Our state-of-art Resume builder tool will help you create the best resume highlighting all your accomplishments.
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Interview Preparation
Help with general interview preparation guidelines as well as domain-specific knowledge for the industry you are interested in.
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Job Opportunities
Get interview and shortlisting-test opportunities with several organizations to help you find the right career progression.
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Programme Fee - Indian Residents
INR 2,00,000
Learners can pay by year or semester. Easy financing options available.
View Plans
  • Annual Payment: INR 1,00,000 * 2 (Annual payment * 2 years) = INR 2,00,000
  • Sem-wise Payment: INR 50,000 * 4 (Sem-wise payment * 4 Semesters) = INR 2,00,000
  • Additional Fees: One-time Registration Fee: INR 2000. Annual Exam Fee: INR 3000. 
  • Early bird Scholarships available

Empowering learners of tomorrow

How You Benefit From This Programme
  • MBA Degree without quitting your job
  • Specialization in future-ready field of Advertising & Branding
  • Cutting edge curriculum designed by faculty and experts
  • Career transition opportunities

Refer someone you know and get Flipkart vouchers worth INR 3,000!*

*Referral offer is valid only on the MBA in Advertising & Branding Program.

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Frequently Asked Questions

About the Program
About the Admission Process