Be a part of the 5000+ Digital Marketing professionals community from MICA & upGrad along with MICA Executive Alumni Status.
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MICA and upGrad will jointly offer ‘Brand Communication Management’ that is designed to address the growing demand for digital world professionals in the Brand and Communications industry. The program will combine senior MICA faculty and Industry experts who will help you build a career in this domain.
- Dr. Preeti Shroff, Dean, MICA
Best-in-class content by MICA faculty and industry leaders in the form live sessions, case discussions and projects. Become an expert by specialising in Social Media and Content Marketing, Marketing Communications and Public Relations
3-day Annual Academic Immersion at MICA
Learn from MICA's esteemed faculty in a more spontaneous and authentic setting
Create an end to end content strategy for paid advertising on social media platforms
Please find below the detailed steps to be followed as a part of the admission process.
Apply by filling a simple application form.
Candidates will be shortlisted based on application submitted
An offer letter will be rolled out to the select few candidates. Secure your seat by paying the admission fee.
Over 2,300 students have completed this course and started working at their dream job, whats stopping you?
*Referral offer is valid only on the Advanced Certificate in Brand Communication Management.
The program is an engaging, yet rigorous, 5-month live-session based program designed specifically for professionals to develop practical knowledge and skills, and accelerate entry into Brand Communication Management. The certification is awarded by MICA post successful completion.
The advanced certificate in Brand Communication Management is designed to address the growing demand for professionals for the Brand and Communications industry. The curriculum is dynamic and is adapted to suit the changing needs of the industry. The main objective of the course is to provide basic and emerging concepts in relation to better decision-making in the areas of branding and communication management.
The program is NOT easy and requires some commitment from the student. You will need to put in 6 hours of time per week for applying new concepts and executing industry-relevant projects, to be able to get the best out of this program.
The program is designed for professionals interested in Brand and Communication Management to help them build their understanding of the end-to-end journey of managing brand communications. These live sessions based program will cover the fundamentals of branding, the importance of customer-centricity, brand management and assessment, integrated marketing communications, brand and agency, and brand campaign management
No, the program is designed to be completed in its entirety, and cannot be taken as standalone modules
The content will be a mix of interactive live sessions by MICA faculty and leading industry experts. Additionally, the program comprises dedicated sessions for solving your academic queries, discussing pressing issues, and reinforcing learning.
6 hours per week of time commitment is expected to be able to graduate from the program
Post completion of the program, an Advanced Certificate in Brand Communication Management would be granted by MICA along with an executive alumni status
The program is priced at INR 94,499 (Inclusive of Taxes). No Cost EMI Options Available
(Specialisations Extra @ INR 15,000 + Taxes per specialisation)
You must pay an amount of ₹15,000 to block your seat.
Refund Policy: (Programmes without prep-session component)
Deferral Policy: (Post Programme Commencement)
Deferral Policy: (Pre Programme Commencement)
Fill the Application Form
Apply by filling a simple application form.
Get Shortlisted
Candidates will be shortlisted based on application submitted
Pay & Start Learning
An offer letter will be rolled out to the select few candidates. Secure your seat by paying the admission fee.
Bachelor’s Degree from any University in any field.