Successfully complete all modules and earn your advanced certificate, from MICA & upGrad, showcasing your expertise in digital marketing
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Advanced Certificate in Digital Marketing and Communication
Boost your career with this dynamic Digital Marketing course from one of India’s top institutes. Learn ChatGPT, Generative AI, and the latest digital tools through practical insights and case studies. Join now!-
TypeCertificate
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Start DateDecember 31, 2024
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Duration4 months
- 12,000+ Learners
- | Blended Format
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MICA - The School of Ideas
About MICA
-
80+
Cohorts
-
15000+
Learners
-
3500+
Success Stories
- Founded in 1991, MICA is a Leading Management Institution
- Ranked 32nd in the NIRF 2024 Management Category
- MICA Alumni hold Leadership Roles at Top Companies: Starbucks, Unilever, Star
- Specialises in Strategic Marketing, Creativity, Communication
- Experience seamless integration with Gen AI modules
- Learn from Renowned MICA faculty and Industry Experts from Google, Ola, Apple, Razorpay, and Many More
Key Highlights of Advanced Certificate in Digital Marketing and Communication Program
What is this course about?
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Program Benefits
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Top Skills You'll Acquire
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Career Paths Available
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Who Is This Program For?
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Student Support
Program Benefits
- Certificate from MICA in association with upGrad
- 12+ Case Studies and Live Projects
- Executive MICA Alumni Status
- Coaching and Personalised Resume Feedback
- Daily Doubt Resolution
- Access 70+ Digital Marketing Tools in the Library
- Explore 2 Tracks, 6 Specialisations
- Receive 1:1 Career Mentorship from Mentors
- Gain an additional certification by choosing select specializations
Top Skills You'll Acquire
- Generative AI in digital marketing
- SEO
- Search and Display advertising
- Social Media Marketing
- Content Marketing
- Branding
- Web Analytics
Career Paths Available:
- The program prepares you for several Digital Marketing roles
- Digital Marketing Manager
- SEM Manager
- SEO Specialist
- Social Media and Content Manager
- Associate
- Consultant
- Business Analyst
- (Sr.) Associate - Digital Marketing
Who Is This Program For?
- Freshers
- Traditional Marketers
- Entrepreneurs
- Brand and Communication Managers
- Sales Professionals
Student Support
- A dedicated program coordinator
- 24/7 support to answer all your queries! intstudentsupport@upgrad.com
- Centralised Whatsapp channels for queries
Digital Marketing Platform and Tools
The most hands-on digital marketing program
Your Live Project Journey
Blog Creation Project
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Setting up your website on WordPress (via Plesk) and writing your blog based on specific requirements.
Social Media Live Project
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Running a campaign on Meta Ads Manager to drive relevant traffic. You will learn to run the campaign end to end from setup to optimisation.
SEO Live Project
- Engaging in SEO optimization with the Yoast plugin or conducting an SEO audit for a website.
Search Engine Live Project
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Setting up a Search and Display campaign on Google Ads to increase traffic and effectively manage and optimize your campaign.
Email Marketing Live Project
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Creating a GetResponse account to manage audience lists, designing automated workflows for email campaigns, and crafting engaging content.
Web Analytics Live Project
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Analyzing reports and using exploration techniques like funnel, path, cohort, and user lifetime analyses to interpret user behavior.
Get Certified From Some Of The Best Players In The Industry
Validate Your Learning With a Suite of Certifications
CleverTap
Earn a certificate from CleverTap on successfully completing the marketing analytics specialisation
Earn a certificate from CleverTap on successfully completing the marketing analytics specialisation
Read MoreMeta
Get funded from upGrad to get certified from META (Only for social media specialisation)
Get funded from upGrad to get certified from META (Only for social media specialisation)
Read MoreAbout The Digital Marketing And Communication From MICA
The New Learning Experience
Top 4 reasons why you should choose to do a Digital Marketing Course from MICA?
Best-in-Class
MICA’s digital marketing course is a legacy program, equipping you with relevant skills vital for navigating and succeeding in the ever-evolving digital landscape.
MICA’s digital marketing course is a legacy program, equipping you with relevant skills vital for navigating and succeeding in the ever-evolving digital landscape.
Read MoreLegacy & Reputation
Get certified by the best communication schools in the country. Learn from experienced faculty and seasoned professionals
Get certified by the best communication schools in the country. Learn from experienced faculty and seasoned professionals
Read MoreIndustry-Relevant Content
Dive into the core of digital marketing concepts by applying your learnings through hands-on projects and case studies.
Dive into the core of digital marketing concepts by applying your learnings through hands-on projects and case studies.
Read MoreLearn To Leverage ChatGPT in Digital Marketing
Utilise ChatGPT to assist in creating unique content, plan strategies, build calendars, and more
Generate SEO-optimised content with ChatGPT
Gain insights into your social media analytics by using ChatGPT
Utilise ChatGPT to assist in creating unique content, plan strategies, build calendars, and more
Generate SEO-optimised content with ChatGPT
Gain insights into your social media analytics by using ChatGPT
Advanced Digital Marketing Certification
Earn valuable credentials and recognition
Successfully finish every module to attain Advanced Certificate in Digital Marketing from MICA
MICA & upGrad
Successfully complete all modules and earn your advanced certificate, from MICA & upGrad, showcasing your expertise in digital marketing
Meta Digital Marketing Associate
Showcase your expertise by taking the Meta “Digital Marketing Associate” certification exam. This certification exam, valued at 50$ is available to all our learners for FREE!
Showcase your expertise by taking the Meta “Digital Marketing Associate” certification exam. This certification exam, valued at 50$ is available to all our learners for FREE!
CleverTap Certificate
Earn a Certificate from CleverTap on successfully completing the marketing analytics specialization.
Earn a Certificate from CleverTap on successfully completing the marketing analytics specialization.
Explore Our Learning Platform
Learn on an AI-powered & personalised platform with best-in-class
content, live sessions & mentoring from leading industry experts.
Digital Marketing Advanced Course Instructors
Whom will you learn from?
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5 Instructors
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16 Industry Experts
Falguni Vasavada-Oza
- Professor MICA
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She completed her PhD in Advertising Management and has spent almost 20 years teaching Marketing, Advertising and IMC-related subjects at MICA.
She completed her PhD in Advertising Management and has spent almost 20 years teaching Marketing, Advertising and IMC-related subjects at MICA.
Read More
Siddharth Deshmukh
- Adjunct Faculty & Senior Advisor MICA
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He graduated as a "first MICAn" in 1996 and returned to his alma mater as a faculty. He co-created MICA's Digital Communication Management (DCM) specialisation.
He graduated as a "first MICAn" in 1996 and returned to his alma mater as a faculty. He co-created MICA's Digital Communication Management (DCM) specialisation.
Read More
Rajneesh Krishna
- Associate Dean and Professor
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Dr Krishna is the Associate Dean and Professor of Strategic Marketing at MICA. Armed with a PhD from IIT Bombay, he joined MICA as an Associate Professor.
Dr Krishna is the Associate Dean and Professor of Strategic Marketing at MICA. Armed with a PhD from IIT Bombay, he joined MICA as an Associate Professor.
Read More
Anita Basalingappa
- Professor MICA
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Dr Anita Basalingappa is a professor in Marketing and Chairperson of Online Programs at MICA.
Dr Anita Basalingappa is a professor in Marketing and Chairperson of Online Programs at MICA.
Read More
C. D. Mitra
- Adjunct Faculty, MICA
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A senior industry leader in the domains of media in a career spanning over 20 years. He chose to become a facilitator and guide for students.
A senior industry leader in the domains of media in a career spanning over 20 years. He chose to become a facilitator and guide for students.
Read More
Siddharth Kapur
- Business Head, Danone
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Purpose-driven growth mindset backed with over 13yrs of consumer-centric marketing and business expertise driven by compelling brand storytelling.
Purpose-driven growth mindset backed with over 13yrs of consumer-centric marketing and business expertise driven by compelling brand storytelling.
Read More
Joydip Ghosh
- Director Digital Marketing, Zenoti
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Joydip Ghosh leads the marketing team at Zenoti - #1 cloud software for the wellness industry. Zenoti is used by 12k+ businesses in 50 countries.
Joydip Ghosh leads the marketing team at Zenoti - #1 cloud software for the wellness industry. Zenoti is used by 12k+ businesses in 50 countries.
Read More
Kaushal Thakkar
- Founder and Managing Director, Infidigit
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Kaushal is the Founder of Infidigit-an agency focused on SEO, ASO & CRO. He is a columnist @ YourStory & other publications.
Kaushal is the Founder of Infidigit-an agency focused on SEO, ASO & CRO. He is a columnist @ YourStory & other publications.
Read More
Apoorv Sharma
- Marketing Communication, Apple
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Scripting the Apple story for the next billion customers.
Scripting the Apple story for the next billion customers.
Read More
Anshul Khandelwal
- Chief Marketing and Revenue Officer Ola Electric
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A marketer and business growth leader with a fine balance between traditional and modern-day marketing, revenue management, business strategy and growth, and 12 years of rich experience across e-commerce, food tech, mobility, education, content and healthcare.
A marketer and business growth leader with a fine balance between traditional and modern-day marketing, revenue management, business strategy and growth, and 12 years of rich experience across e-commerce, food tech, mobility, education, content and healthcare.
Read More
Sakhee Dheer
- Head of Search Marketing, APAC, Google
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Sakhee Dheer leads Search Marketing for Google in the APAC region. Before this, she led digital marketing at Facebook (APAC).
Sakhee Dheer leads Search Marketing for Google in the APAC region. Before this, she led digital marketing at Facebook (APAC).
Read More
Jaideep Prabhu
- Professor of Marketing Cambridge University
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Previously the Director of Research at Imperial College of London, Jaideep is now a professor of Marketing at CJBS.
Previously the Director of Research at Imperial College of London, Jaideep is now a professor of Marketing at CJBS.
Read More
Karan Sarin
- CMO, Razorpay
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As Razorpay’s CMO, Karan led brand-building, strategic events and communications. He was also the Head of Marketing at OnePlus.
As Razorpay’s CMO, Karan led brand-building, strategic events and communications. He was also the Head of Marketing at OnePlus.
Read More
Pradip Lal
- Product Marketing Consultant, The Digital Lalp
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Professional with over 20 years of strong leadership & management experience working with FMCG, retail, fashion & luxury brands.
Professional with over 20 years of strong leadership & management experience working with FMCG, retail, fashion & luxury brands.
Read More
Hitesh Motwani
- Director Marketing, Skillopedia
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Digital Marketing Consultant, Virtual Chief Marketing Officer. Worked with brands like Twitter, Tata Group & Mahindra. Faculty at IIM Bangalore.
Digital Marketing Consultant, Virtual Chief Marketing Officer. Worked with brands like Twitter, Tata Group & Mahindra. Faculty at IIM Bangalore.
Read More
Vishal Jacob
- Chief Digital Officer, Wavemaker
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He has assisted clients across industries (Auto, FMCG, Telco, Media & Retail) in their digital transformation journey.
He has assisted clients across industries (Auto, FMCG, Telco, Media & Retail) in their digital transformation journey.
Read More
Michael Leander
- CEO, Markedu
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An accomplished international marketing speaker, Michael Leander has spoken across 40 countries on his areas of expertise.
An accomplished international marketing speaker, Michael Leander has spoken across 40 countries on his areas of expertise.
Read More
Kavita Jhunjhunwala
- Founder, Avocado Tree digital
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Digital Strategy Consultant to consumer brands, publicly listed & pre-IPO COS & Government. Occasional speaker.
Digital Strategy Consultant to consumer brands, publicly listed & pre-IPO COS & Government. Occasional speaker.
Read More
Dhaval Doshi
- Managing Director (India), Location Bank
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Dhaval Doshi is a business leader who comes with 16+ years of experience with vast experience in digital marketing, e-commerce and entrepreneurship.
Dhaval Doshi is a business leader who comes with 16+ years of experience with vast experience in digital marketing, e-commerce and entrepreneurship.
Read More
Nikhil Kant
- Head of Brand, Even
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Brand and Digital content marketer with over 12 years of experience across both start-up and legacy brands. Ex Global Social Lead at Uber.
Brand and Digital content marketer with over 12 years of experience across both start-up and legacy brands. Ex Global Social Lead at Uber.
Read More
Kedar Kulkarni
- Business Director, PureTech Digital
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Kedar Kulkarni is the Business Director for Growth Marketing and Web Analytics at Puretech Digital, one of India’s foremost independent digital agencies.
Kedar Kulkarni is the Business Director for Growth Marketing and Web Analytics at Puretech Digital, one of India’s foremost independent digital agencies.
Read More
Syllabus
What will you learn?
Best-in-class digital marketing course content taught by leading faculty and industry leaders in the form of online marketing classes, recorded video lectures, case studies and live projects.
Digital Marketing Landscape
- 3 Weeks
- 1 Assignment
Topics
- Fundamentals of Marketing: Journey from Traditional Marketing to Digital Marketing
- Digital Marketing Metrics and Channels
- Customer Centricity
- Case Studies: 1 case study on a leading multinational food products company. Build a digital branding strategy to help the brand establish itself as a new product in the market.
Digital Channels Deep Dive - I
- 4 Weeks
- 7 Assignments
Topics
- Designing a Web Presence
- Social Media Marketing
- Search Engine Optimisation (SEO)
- Case Studies: 7 case studies across tracks on well reputed companies in the Food & Beverage industry, Food Delivery, E-commerce, Finance, Automobile Manufacturing and Travel industry.
- Blog Creation Project ( WordPress)
- Social Media Marketing Live Project ( Facebook Ads Manager)
Digital Channels Deep Dive - II
- 10 Weeks
- 3 Assignments
Topics
- Search Engine Marketing (SEM)
- Programmatic & Display Advertising
- Content Marketing
- User Nurturing
- Case Studies: 5 case studies across tracks on leading brands in Healthcare, Clothing, Finance, E-commerce, Banking and Transportation
- Google Ads Search Campaign ( Google Ads Manager)
- Email Marketing Live Project ( Get Response)
Marketing Analytics and Integrated Strategy
- 3 Weeks
- 1 Assignment
Topics
- Web Analytics
- Defining a Robust Digital Marketing Strategy
- Planning DM Resources (Agency/Team)
- Case Studies: 2 case studies on reputed companies in E-commerce and Transportation
- Web Analytics Live Project (Google Analytics 4)
Capstone Project and e-Commerce Bootcamp
- 3 Weeks
- 1 Assignment
Specialisations
Customise your learning
Select the specialization(s) that aligns with your interests and career goals.
Generative AI
- 5 Weeks
- 2 Assignments
Topics
- Introduction to Generative AI in digital marketing
- Prompt engineering techniques
- Limitations and Challenges of Generative AI
- Role of AI in content creation and curation
- Text-based Content Creation
- Image-based Content Creation and Manipulation
- Audio-based Content Creation and Manipulation
- Video-based Content Creation and Manipulation
- Data analysis and visualisation using AI
- Slack bot and chatbot creation using AI automation
Branding and Communications
- 5 Weeks
- 2 Assignments
Topics
- Fundamentals of Branding
- Brand Engagement Strategy
- Branding for International Markets
- Marketing Communications
Marketing Analytics
- 5 Weeks
- 2 Assignments
Topics
- Marketing Data Identification and Collection
- Marketing Data Integration and Exploratory Data Analysis
- Predictive Analytics and Decision Making
Social Media & Content Marketing
- 5 Weeks
- 2 Assignments
Topics
- Content Marketing Specialization
- Paid Advertising and Social Media
- Community Management
Marketing Communications - PR
- 5 Weeks
- 2 Assignments
Topics
- Campaign Planning
- Developing creative communications
- Case Study - 1
- Public Relations
Stay Ahead By Learning From Industry Examples
Glimpse of Brand Case Studies
Learn with real case studies from brands across industries
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7+ Brand Case Studies
Mamaearth Case Study
This case study involves examining market trends, consumer preferences, and competitor strategies while developing actionable plans to enhance Mamaearth's market presence and competitiveness
This case study involves examining market trends, consumer preferences, and competitor strategies while developing actionable plans to enhance Mamaearth's market presence and competitiveness
Skills learned
- Marketing Strategy
- Competitor Analysis
- Consumer Behaviour
McDonald’s Case Study
This case study analyses how Meta helped McDonald’s drive sales. It will help you gain insights into how real brands navigate and grow in the market
This case study analyses how Meta helped McDonald’s drive sales. It will help you gain insights into how real brands navigate and grow in the market
Skills learned
- Social Media Advertising
- Market Growth & Expansion
Mauka Mauka Case Study
Skills learned
- Content Strategy
- Social Media Marketing
- Brand Strategy
Tanishq Case Study
Skills learned
- Social Media Advertising
- Audience Targeting and Segmentation
- Campaign Metrics and Analysis
- Customer Journey Mapping
- Digital Strategy Development
Salesforce Case Study
Skills learned
- Performance Marketing
- Consumer Behaviour
- B2B Marketing
Uber Case Study
This case study covers creating a content strategy around consumers’ pain points and analysing how Uber distributed their content in the form of the 3H (hero, hub, and hygiene)
This case study covers creating a content strategy around consumers’ pain points and analysing how Uber distributed their content in the form of the 3H (hero, hub, and hygiene)
Skills learned
- Content Strategy
- Consumer Insights
Swiggy Case Study
This case study entails identifying use cases, devising creative content messages, and selecting channel mixes for Swiggy's primary, secondary, and tertiary target groups
This case study entails identifying use cases, devising creative content messages, and selecting channel mixes for Swiggy's primary, secondary, and tertiary target groups
Skills learned
- Audience Segmentation
- Media Planning
- Content Strategy
Infidigit Case Study
This case study involves building the website and performing various on-page and off-page SEO strategies for increased optimisation
This case study involves building the website and performing various on-page and off-page SEO strategies for increased optimisation
Skills learned
- SEO Audit
- On-page SEO
- Off-page SEO
Learner Support and Services
How will upGrad support you?
Access the various career development support services offered by
upGrad to help you achieve your professional goals.
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Learning Support
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Doubt Resolution
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Industry Networking
Industry Mentors
- Receive unparalleled guidance from industry mentors, teaching assistants and graders
- Receive one-on-one feedback on submissions and personalised feedback on improvement
Student Support
- Student support is available 7 days a week, 24*7.
- You can write to us via studentsupport@upgrad.com or for urgent queries use the " Talk to Us" option on the learn platform.
Career Impact
Learn more about successful career transitions in this program
Personalised Industry Sessions
Sessions by an industry expert for a small group of 10-12 learners with similar profiles to discuss real life applications of concepts and personalised coaching.
High Performance Coaching (1:1)
Get a dedicated career coach to help you stay on track to achieve your career goals, coach you on your profile, and support you in your career journey.
Career Mentorship Sessions (1:1)
Get personalised career landscaping from experts to chart out the best opportunities.
Interview Preparation
Support in polishing your hard skills and soft skills for interview preparation.
Personalised Industry Sessions
90-minute sessions over the weekend by leading industry experts. Process Involved:
- Outcome-Focused Pedagogy
- Forum for interaction with industry experts and assistance in career guidance
- Peer-to-peer interaction and learning
- Theoretical concept application through proof of concept development
- Technical doubt resolution
- Business communication and career-related sessions
High Performance Coaching (1:1)
Working with you to identify best-suited career opportunities and coach you to build your profile with access to AI-Powered Profile Builder Process Involved: ]
- Help you define your value proposition
- Helps you understand your strengths & improvement areas to overcome obstacles and boost your career efforts
- The coach helps you declutter thoughts, prioritize goals and break them down into actionable tasks
- Help you with interview preparations, finding jobs in the market, salary negotiations and other preparation as required
Career Mentorship Sessions (1:1)
Get personalised career guidance through 1-1 sessions with industry experts. Process Involved:
- Determine the strengths and weaknesses of a student
- Goal setting for better employment results
Interview Preparation
Access to Just In Time Interviews and company-specific preparation. Process Involved:
- Get your interview scheduled within 3 days and get instant feedback
- The company-specific interview preparation material
- Career Bootcamp
GGU DBA Alumni Careers
Our Learners Work At
Program Fees: USD
Course Eligibility & Admissions
How to apply for Advanced Certificate in Digital Marketing and Communication Program?
There are 3 simple steps in the Admission Process which are detailed below:
Bachelor's or Equivalent Degree
Fill the Application Form
Apply by filling a simple application form
Apply by filling a simple application form
Read MoreGet Shortlisted
Candidates will be shortlisted based on the application submitted
Candidates will be shortlisted based on the application submitted
Read MorePay and Start Learning
An offer letter will be rolled out to select few candidates. Secure your seat by paying the admission fee.
An offer letter will be rolled out to select few candidates. Secure your seat by paying the admission fee.
Read More
Refer someone you know and receive cash reimbursements of up to $500!*
!*
*More details under the referral policy under Support Section
Frequently Asked Questions
1. How many specialisations can I choose?
You can choose up to 5 specializations. Choosing one specialization is mandatory and is part of the base programme experience.
You can choose up to 5 specializations. Choosing one specialization is mandatory and is part of the base programme experience.
2. How is this digital marketing certification different from others?
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It is a combination of a core program in Digital Marketing for 26 weeks, plus a choice of 5 specialisations. This involves rigorous training that will teach you all aspects of digital marketing and any specialization you choose.
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Advanced Certificate and executive alumni status of MICA, one of the leading colleges for marketing in Asia.
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One-on-one career or business mentoring, to help you fulfill your personal objective behind joining this programme.
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15+ case studies and projects based on actual marketing campaigns and delivered online by experts from leading companies such as Star India, Zivame, etc.
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Hands on projects where you get your hands dirty and get one-on-one personal feedback.
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Learn both from experienced MICA Faculty and from global leaders in Marketing incl. Cambridge Faculty, Facebook, Star India etc.
This Online Advanced Certificate Program in Digital Marketing by MICA sets itself apart from others through a perfect blend of academic excellence and practical relevance. Developed in collaboration with MICA, a prestigious marketing institute of the country, this program offers specialized modules in performance marketing, social media marketing, and more. The curriculum is regularly updated to stay current with the latest industry trends, ensuring you receive the most up-to-date and relevant knowledge.
-
It is a combination of a core program in Digital Marketing for 26 weeks, plus a choice of 5 specialisations. This involves rigorous training that will teach you all aspects of digital marketing and any specialization you choose.
-
Advanced Certificate and executive alumni status of MICA, one of the leading colleges for marketing in Asia.
-
One-on-one career or business mentoring, to help you fulfill your personal objective behind joining this programme.
-
15+ case studies and projects based on actual marketing campaigns and delivered online by experts from leading companies such as Star India, Zivame, etc.
-
Hands on projects where you get your hands dirty and get one-on-one personal feedback.
-
Learn both from experienced MICA Faculty and from global leaders in Marketing incl. Cambridge Faculty, Facebook, Star India etc.
This Online Advanced Certificate Program in Digital Marketing by MICA sets itself apart from others through a perfect blend of academic excellence and practical relevance. Developed in collaboration with MICA, a prestigious marketing institute of the country, this program offers specialized modules in performance marketing, social media marketing, and more. The curriculum is regularly updated to stay current with the latest industry trends, ensuring you receive the most up-to-date and relevant knowledge.
3. How much time do I need to spend to do well in this course?
This programme will require 10-12 hours (Executive Track), and 8-10 hours (Management Track), of engagement per week, for the duration of the programme. Overall, this programme will have video content broken down into small easy-to-complete segments that you can watch on the go across devices. The remaining hours of engagement will be a mix of industry projects, live instructor sessions, and mentoring sessions among others.
This programme will require 10-12 hours (Executive Track), and 8-10 hours (Management Track), of engagement per week, for the duration of the programme. Overall, this programme will have video content broken down into small easy-to-complete segments that you can watch on the go across devices. The remaining hours of engagement will be a mix of industry projects, live instructor sessions, and mentoring sessions among others.
4. Can I learn Digital Marketing through this certification programme from my city?
Absolutely! This Advanced Certificate in Digital Marketing and Communication course has trained aspiring professionals from across cities. It is accessible from anywhere globally, making it feasible for learners from any city to enroll. As long as you have a stable internet connection, you can access the course content and resources conveniently.
Absolutely! This Advanced Certificate in Digital Marketing and Communication course has trained aspiring professionals from across cities. It is accessible from anywhere globally, making it feasible for learners from any city to enroll. As long as you have a stable internet connection, you can access the course content and resources conveniently.
5. How do I know that this programme’s curriculum is the best?
- Strategise Digital Marketing campaigns
- Develop brands that your customers can connect with within the digital world
- Identify and plan the use of relevant digital channels
- Budget and allocate financial and human resource across channels
- Strategise Digital Marketing campaigns
- Develop brands that your customers can connect with within the digital world
- Identify and plan the use of relevant digital channels
- Budget and allocate financial and human resource across channels
6. How do all the industry collaborations add value to this course?
7. What kind of real industry projects are part of this online course? How would these real industry projects help me?
8. How would these real industry projects help me?
Cases and industry projects will help you experience real-life challenges in marketing. These will enable you to step into the shoes of leading Digital Marketers at agencies and companies and put to use the theoretical learning in an experiential manner.
Post this programme, these will serve as a portfolio of projects you can illustrate to your potential employers.
Cases and industry projects will help you experience real-life challenges in marketing. These will enable you to step into the shoes of leading Digital Marketers at agencies and companies and put to use the theoretical learning in an experiential manner.
Post this programme, these will serve as a portfolio of projects you can illustrate to your potential employers.
9. What kind of certification will I get after completion of this course?
10. What are the top in-demand skills to learn in Digital Marketing?
Advertising Courses, Influencer Marketing Courses, SEO Courses, Performance Marketing Courses, SEM Courses, Email Marketing Courses, Content Marketing Courses, Social Media Marketing Courses, Marketing Analytics Courses, Web Analytics Courses, Affiliate Marketing Courses, and Display Advertising Courses are some of the top in-demand skills to learn in Digital Marketing.
Advertising Courses, Influencer Marketing Courses, SEO Courses, Performance Marketing Courses, SEM Courses, Email Marketing Courses, Content Marketing Courses, Social Media Marketing Courses, Marketing Analytics Courses, Web Analytics Courses, Affiliate Marketing Courses, and Display Advertising Courses are some of the top in-demand skills to learn in Digital Marketing.
1. Is there any deferral or refund policy for this program?
Refund Policy:
1. You can claim a refund for the amount paid towards the Program at any time, before the Program Start Date, by visiting www.upgrad.com and submitting your refund form via the "My Application" section under your profile. You can request your Admissions Counsellor to help you in applying and withdrawing for a refund by sending them an email with reasons listed. There shall be no refund applicable once the program has started. This is applicable even for those students who could not complete their payment, and could not be enrolled in the batch opted for. However, the student can avail pre-deferral as per the policy defined below for the same.
2. Student must pay the full fee within seven (7) days of payment of the deposit amount or Batch Start Date, whichever is earlier; otherwise, the admission letter will be rescinded.
3. Request for refund as per point no. 1 of the refund policy must be sent via email in the prescribed refund request form. The refund will be processed within 30 working days of submitting the duly signed refund form, after being duly approved by the Academic Committee.
Refund Policy:
1. You can claim a refund for the amount paid towards the Program at any time, before the Program Start Date, by visiting www.upgrad.com and submitting your refund form via the "My Application" section under your profile. You can request your Admissions Counsellor to help you in applying and withdrawing for a refund by sending them an email with reasons listed. There shall be no refund applicable once the program has started. This is applicable even for those students who could not complete their payment, and could not be enrolled in the batch opted for. However, the student can avail pre-deferral as per the policy defined below for the same.
2. Student must pay the full fee within seven (7) days of payment of the deposit amount or Batch Start Date, whichever is earlier; otherwise, the admission letter will be rescinded.
3. Request for refund as per point no. 1 of the refund policy must be sent via email in the prescribed refund request form. The refund will be processed within 30 working days of submitting the duly signed refund form, after being duly approved by the Academic Committee.
upGrad Learner Support
Monday to Saturday | 24 Hours.
*All telephone calls will be recorded for training and quality purposes.
*If we are unavailable to attend to your call, it is deemed that we have your consent to contact you on purpose.