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Post Graduate Certificate in Product Management

Duke CE

12 Months

ug-header-img

Post Graduate Certificate in Product Management

Duke CE

12 Months

ug-header-img

Post Graduate Certificate in Product Management

Duke CE

12 Months

ug-header-img

Post Graduate Certificate in Product Management

Duke CE

12 Months

ug-header-img

Post Graduate Certificate in Product Management

Duke CE

12 Months

ug-header-img
microsoft

Generative AI Mastery Certificate for Content Creation

Apply new AI skills the very next day!

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Earn 2 recognized certificates from NSDC, Microsoft and upGrad
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Master GenAI tools across text, video, audio and design for real-world content creation
Get your hands dirty and learn to master tools effectively
Chat GPT 36x36 (1)-0f7479db28a94d109b70e39f06602a55 Chat GPT
MSFT365 Copilot
Midjourney_32x32-0b66fd5998ce46e8bf6465c8e734b683 Midjourney
grammarly-23508585d1f244e39f252f638b9cae78 Grammarly
jasper-84dae4d26698401b8ea35ba658695e34 Jasper
Enroll Now
3d-fire USD

AI-enhanced creativity for every kind of content professional

Writers, designers, creators and marketers—meet your new creative assistant

1-AI-Assisted Blog & Article Writing-101fcb46ea014a76ad84c2a8c5698baf
2-AI-Powered Ad & Marketing Copy-e23f45d934da466cb3f3ae0e4ce3599b
3-Automated SEO Content Generation-2db707b55d1244a58166512572268734

1-AI-Assisted Blog & Article Writing-101fcb46ea014a76ad84c2a8c5698baf

Generate drafts, improve structure, and optimize readability using AI.

2-AI-Powered Ad & Marketing Copy-e23f45d934da466cb3f3ae0e4ce3599b

Create compelling, high-converting copy with AI assistance.

3-Automated SEO Content Generation-2db707b55d1244a58166512572268734

Optimize content for search engines with AI-driven keyword strategies.

1-AI-Generated Visuals-9bfed02447224762b7cd6c19d74a3aa9
2-Smart Image Enhancement-7b8e2d2ac3b24b8280c7a6d8415a3929
3-AI Automation-da62a7fbe5274334ad2f38a9c35842c9

1-AI-Generated Visuals-9bfed02447224762b7cd6c19d74a3aa9

Use AI tools to create graphics, illustrations, and concept art.

2-Smart Image Enhancement-7b8e2d2ac3b24b8280c7a6d8415a3929

Enhance resolution, remove backgrounds, and modify designs effortlessly.

3-AI Automation-da62a7fbe5274334ad2f38a9c35842c9

Learn to generate AI-Powered Layout & Design Suggestions

1-AI-Assisted Video Editing-4e38bd5072b74c24bc4a1c387e442d41
2-AI-Generated Voiceovers & Subtitles-7763ba36c7dc4882a703fd68f0dd80a7
3-AI-Powered Scriptwriting-8b65fc52e7884fc0b3bd2286b6f1dd1b

1-AI-Assisted Video Editing-4e38bd5072b74c24bc4a1c387e442d41

Automate cuts, transitions, and effects using AI-powered tools.

2-AI-Generated Voiceovers & Subtitles-7763ba36c7dc4882a703fd68f0dd80a7

Convert text into natural-sounding speech and generate subtitles instantly.

3-AI-Powered Scriptwriting-8b65fc52e7884fc0b3bd2286b6f1dd1b

Develop engaging video scripts with AI-driven storytelling techniques.

1-AI-Generated Visuals (1)-094e3be767d54a6aa3d0b3ba7523de19
2-AI-Generated Social Media Captions-4a6b9208fcc443a3aee18b935666caac
3-AI-Based Trend Analysis-0f8bed7085ca4a03b5a65c779e73c435

1-AI-Generated Visuals (1)-094e3be767d54a6aa3d0b3ba7523de19

Automate social media post scheduling and content ideation.

2-AI-Generated Social Media Captions-4a6b9208fcc443a3aee18b935666caac

Craft engaging, platform-optimized captions with AI assistance.

3-AI-Based Trend Analysis-0f8bed7085ca4a03b5a65c779e73c435

Predict trends and tailor content strategies using AI insights.

1-AI-Driven Consumer Insights-f3a6a2ff41e347b3850ca854f6870497
2-AI-Powered Campaign Optimization-32c4057e0738409d80814987dbe55634
3-Automated Competitive Analysis-5f72866878044f09844cc202dddbbd5a

1-AI-Driven Consumer Insights-f3a6a2ff41e347b3850ca854f6870497

Analyze audience preferences and content performance with AI tools.

2-AI-Powered Campaign Optimization-32c4057e0738409d80814987dbe55634

Generate and refine marketing campaign strategies with AI analytics.

3-Automated Competitive Analysis-5f72866878044f09844cc202dddbbd5a

Benchmark against competitors and improve content effectiveness.

Why Choose Us?

Standout features of GenAI Mastery Program

  • Shape (23)

    Dual Certification
    Earn joint certificate from Microsoft–upGrad and an NSDC certificate

  • Shape (22)

    One Program. All Formats
    Image, text, audio, video. Master the when, why, and how of using AI in content.

  • Shape (27)

    No Fluff. Just Real Work
    Work hands-on with Midjourney, Runway ML, Copilot, Suno AI, Eleven Labs, Flair AI & more.

  • Shape (32)

    Learn from Top Creators
    Get insights from boAt, Lenovo, Meesho, FUTR & top creative minds behind viral AI campaigns.

  • Shape (24)

    AI in Every Content Step
    From keyword research to YouTube scripts — see how AI powers every stage of creation.

  • Shape (33)

    Capstone Project
    A rigorous and domain-specific industry-level capstone project

Get certified by Microsoft and upGrad

Looks great on your desk, your CV, and on LinkedIn.

608 x 342_CC (1)-4846b202b340450ea11734addc6d3516
2 (2)-553dd09cf02440efa02e6dfae5fc6451
Get Certified Now

Gen AI Course Curriculum

Continuously updated curriculum with the latest trends in AI

AI-Powered Content Generation

Module 1

Understand how AI is revolutionizing content creation across industries.

Topics covered

  • Role of Generative AI in content creation
  • Where AI helps and where it doesn’t
  • HUMAN framework for humanizing AI content
  • Building custom GPTs
  • [Microsoft Learn] Copilot Foundations
  • [Microsoft Learn] Craft effective prompts for Microsoft 365 Copilot

Skills acquired

  • AI-driven creativity
  • Decoding AI Models
  • Prompt Engineering Basics
  • AI Tools and Platforms
Personalising Content and SEO Optimisation

Module 2

Optimize AI-generated content for better engagement and search performance.

Topics covered

  • Impact of Generative AI on SEO
  • Exploring AI tools for text generation
  • Crafting ads, captions, scripts, and emails with AI
  • Repurposing text-based content effectively

Skills acquired

  • Brand Messaging
  • Content Structuring
  • SEO Optimization with AI
  • Keyword Research with AI
  • Analytics & Performance Tracking 

 

Visual Content Creation and Editing with AI

Module 3

Harness AI to create and edit visual, audio, and video content for diverse purposes.

Topics covered

  • AI tools for image, music, and video creation with effective prompting techniques
  • Use cases of AI in marketing: product photography, social media, and more
  • Creating high-quality voice-overs, music, and cinematic videos with AIstorytelling with AI

Skills acquired

  • Advanced Prompt Engineering
  • AI for Business & Creativity
  • Voice synthesis
  • AI in video editing
  • Visual storytelling
Content Distribution and Amplification

Module 4

Learn how AI can optimize content distribution and amplify marketing efforts.

Topics covered

  • Discover what goes behind an AI-led marketing campaign
  • Explore the scope of marketing with AI influencers
  • [Microsoft Learn] Empower your workforce with Microsoft 365 Copilot

Skills acquired

  • AI for Social Media & Digital Marketing
  • Future of AI in Marketing
  • Applications of Generative AI
Download Syllabus

Master AI Tools with Our Gen AI Course

Master in-demand AI tools

Get hands-on experience on Text, Image, Audio and Creation Gen AI Tools

Industry Experts - Content & Marketing

Learn from Seasoned Industry Practitioners

  • instructors-icon-1-1
    5 Instructors
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Program Fees: USD 500 299

Enroll Now

Frequently Asked Questions

1. Who is this course suitable for?

This course is ideal for content creators, marketers, social media specialists, designers, copywriters, and entrepreneurs who want to leverage AI-powered tools for efficient content creation across text, images, audio, and video formats.

This course is ideal for content creators, marketers, social media specialists, designers, copywriters, and entrepreneurs who want to leverage AI-powered tools for efficient content creation across text, images, audio, and video formats.

Read More

You'll master AI-driven research, writing, and storytelling, explore AI tools for image and video creation, and learn how to develop AI-powered marketing campaigns. The course also covers SEO for AI-generated content and creating custom AI assistants.

You'll master AI-driven research, writing, and storytelling, explore AI tools for image and video creation, and learn how to develop AI-powered marketing campaigns. The course also covers SEO for AI-generated content and creating custom AI assistants.

Read More

The program is 8 weeks long, with a flexible schedule, making it ideal for working professionals.

The program is 8 weeks long, with a flexible schedule, making it ideal for working professionals.

Read More
Yes, you will work with 15+ AI tools, including ChatGPT, Microsoft 365 Copilot, Perplexity, Bubble, Consensus, and more, to develop AI-powered business solutions.
Yes, you will work with 15+ AI tools, including ChatGPT, Microsoft 365 Copilot, Perplexity, Bubble, Consensus, and more, to develop AI-powered business solutions.
Read More

Yes, upon successful completion of all modules, you will receive a Joint completion certificate by Microsoft and upGrad. 

Yes, upon successful completion of all modules, you will receive a Joint completion certificate by Microsoft and upGrad. 

Read More
No, the course is designed for professionals from all backgrounds. You will learn AI-powered content creation from scratch, including how to humanize AI-generated content and create a digital twin of yourself.
No, the course is designed for professionals from all backgrounds. You will learn AI-powered content creation from scratch, including how to humanize AI-generated content and create a digital twin of yourself.
Read More
The course includes a dedicated session on SEO and Generative AI, covering best practices, dos and don’ts, and how AI-generated content impacts search rankings.
The course includes a dedicated session on SEO and Generative AI, covering best practices, dos and don’ts, and how AI-generated content impacts search rankings.
Read More
Yes, you'll complete a Capstone Project where you’ll create AI-powered marketing collaterals, applying the skills learned throughout the program.
Yes, you'll complete a Capstone Project where you’ll create AI-powered marketing collaterals, applying the skills learned throughout the program.
Read More
Yes, you will receive a free Microsoft 365 Copilot license for two months to practice AI-powered content creation hands-on.
Yes, you will receive a free Microsoft 365 Copilot license for two months to practice AI-powered content creation hands-on.
Read More
AI tools allow for faster content production, reducing video creation time by 62% and helping creators scale their output while maintaining quality and creativity.
AI tools allow for faster content production, reducing video creation time by 62% and helping creators scale their output while maintaining quality and creativity.
Read More
You can enroll by visiting www.upgrad.com, reaching out to the admissions team.
You can enroll by visiting www.upgrad.com, reaching out to the admissions team.
Read More

upGrad Learner Support

Monday - Friday | 7:30 AM to 9:30 PM SGT

Phone Number
Email Address

*All telephone calls will be recorded for training and quality purposes.
*If we are unavailable to attend to your call, it is deemed that we have your consent to contact you in response.

Disclaimer

upGrad does not grant credit; credits are granted, accepted or transferred at the sole discretion of an educational institution. upGrad does not make any representations regarding the recognition or equivalence of the credits or credentials awarded, unless otherwise expressly stated. If you intend to pursue a post graduate or doctorate degree upon completion of this course or apply for employment which requires specific credits, we advise you to enquire further regarding the suitability of this degree for your academic and/or professional requirements before enrolling.
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