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20 MinsShort Duration Course
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Getting Influencer Marketing Right

This course will help you discover what Influencer Marketing is, what value influencers provide to brands, what the benefits of influencer marketing are and how to create a successful influencer marketing campaign.

Program Overview

Key Highlights

Free and shareable certificate on completion
Free and shareable certificate on completion
100 % self-paced course
100 % self-paced course
Real time upskilling
Real time upskilling
20 mins short course
20 mins short course
Access to insights from Industry leader
Access to insights from Industry leader
Skills you will gain: Stakeholder Management, Product Marketing, Designing Influencer Marketing Campaigns, Campaign Evaluation, Strategy Formulation
Skills you will gain: Stakeholder Management, Product Marketing, Designing Influencer Marketing Campaigns, Campaign Evaluation, Strategy Formulation

“Marketing strategy will impact every piece of your business, and it should be tied to every piece of your business.”

Brandon Andersen

Getting Influencer Marketing Right
Complete this course successfully to obtain this certificate from upGrad.
Getting Influencer Marketing Right
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  • Shareable Certificate on Completion
  • Great Addition to your Resume
  • Recommend this course to your Friends & Family

Industry Expert

Syllabus

Best Cutting Edge Content

Who is an Influencer?
Who is an Influencer?
Benefits of Influencer Marketing
Benefits of Influencer Marketing
Planning an Influencer Marketing Campaign
Planning an Influencer Marketing Campaign
Examples of marketing campaigns of leading brands
Examples of marketing campaigns of leading brands

"Our aim is simple: We strive to create high-impact, hands-on experiences that prepare students for meaningful and productive careers.”

- Ronnie Screwvala, Co-Founder, upGrad

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