Sales and Marketing roles

UpGrad offers customized programs for your organization to build skills across key job roles in sales, marketing and strategy.

Sales

  • PG Certification in Sales & Digital Marketing
  • Certification in Sales & Channel Management
Download Curriculum

Marketing

  • P.G. Certification in Digital Marketing & Communication
  • Executive Program in Strategic Digital Marketing
Download Curriculum

Entrepreneurship

  • Certification Program in Entrepreneurship
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Program Customizations

We build bespoke programs for our partner organizations to meet their specific business goals. Along with UpGrad's expertise in Content, Faculty, Assessments Certifications, Learner Engagements and Completion Support- we customize elements of program and delivery to suit your requirements.

  • Flexible Duration
  • Customized Content
  • Job Specific Assessments

Domain Expertise

World-Class Faculty

Master the concepts in Sales and Marketing through lectures by industry experts and academic professors

SALMA NISAR

Strategy Manager Digital Transformation

CINDY KOH

Head – Marketing, ANZ Singapore, Hong Kong, China

FRANCESCO ORLANDINO

Sr. Digital Marketing Manager Latin America

WINNIE PALMER

Director – 
Digital Demand Centre, EMEA

SAKHEE DHEER

Digital Marketing and Analytics – Head

APURVA CHAMARIA

Chief Revenue Officer

ASIT. K BARMA

Professor – Marketing

ATISH CHATTOPADHYAY

Director – Marketing

RAJNEESH KRISHNA

Associate Dean & Professor, MICA

FALGUNI VASAVADA-OZA

Associate Professor, MCA

SHASHA LU

Lecturer

JAIDEEP PRABHU

Professor of Marketing

Tools and Languages

Build hands-on technology skills in digital marketing, tracking, and analytics through tools and practical applications

Industry Projects

Apply your knowledge in real business cases through projects developed in collaboration with the industry

Bajaj Auto Website

Create information architecture and wireframes for Bajaj Automotive Global website for African market with a home page and a product page.

HPE Branding

Come up with brand campaign ideas for HPE after identifying its key value propositions, and defining its market segments.

Mauka Mauka Masterclass

Define social media campaign objective; identify campaign theme, brand influencers, Facebook target parameters; and assess brand impact

Apparel Brand sale increase

Modify Stylein’s search marketing strategy to bring in more sales of tennis apparel on Stylein’s website.

HCL Content Marketing

Come up with a content marketing plan and create an editorial calendar for HCL’s campaign, based on the business case described

Rentomojo Email campaign

Analyse data on user tracking to generate leads, analyse engagement metrics and business metrics to evaluate usefulness of email partners.

Digital Marketing Program for Jet Airways

“Course content is practical, insightful and easy to relate to with examples that cut across industries. Short videos and downloadable notes makes the content easy to consume for future reference.”

Rokhshad Palkhiwalla
Product Manager – Digital Marketing, Jet Airways

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How can UpGrad upskill your teams?

Fill the fields below and we will get in touch with you shortly.







BY FILLING UP THE FORM YOU AGREE TO OUR TERMS & CONDITIONS