Executive Program in Strategic Digital Marketing

Be a global leader in the digital age. Unite marketing, innovation and technology to gain a competitive advantage in your career/business.

Watch
Intro Video
Experts from
  • 300+
    Enrolments
  • Online
    Format
  • 5 months
    Recommended 4-6 hrs/week
  • Sep 25, 2019
    Start Date
  • 10+
    Industry Partners
  • Instructors
  • Syllabus
  • Projects
  • Benefits
  • Students
  • Fees
  • Reviews

Program Overview

Key Highlights

  • Designed for Working Professionals
  • 100+ hrs of Learning
  • 8 Case Studies & 2 Live Simulations
  • 1-on-1 with Industry Mentors
  • Learn from Top Industry Experts
  • Timely Doubt Resolution
  • Dedicated Student Success Mentor
  • No Cost EMI Option
  • Joint certificate from Cambridge Judge Business School Executive Education & upGrad

CJBS academic rigour and expertise in conjunction with upGrad's online learning experience expertise, will make this program a deeply engaging journey for all of us. At CJBS, we want to empower individuals to create an impact on the world.
- Dr. Kishore Sengupta
Director of Executive Education,
Cambridge Judge Business School

  • Top Skills you will learn
    Email Marketing, CRM, Marketing Strategy, Marketing Analytics, Search Engine Marketing, SEO, Social Media Marketing
  • Job Opportunities
    Digital Marketing Strategist, Marketing Lead, Chief Marketing Officer, VP-Marketing, Content Marketing Head
  • Who is this program for?
    Business Owners, Digital Marketing Managers, Marketing Executive, Marketing Managers, CXOs
  • Minimum Eligibility
    Bachelor's degree, 2 years of work experience

Digital Marketing Platforms

Executive Program in Strategic Digital Marketing

Joint Certificate from Cambridge Judge Business School Executive Education and upGrad‌

  • CJBS, one of the world's top 15 business schools.
  • upGrad, awarded 'Best Education Brand' by Economic Times
  • Exclusive membership to Program Alumni group run by Cambridge Judge Business School Executive Education and upGrad
Click to Zoom

Instructors

Learn from India’s leading Strategic Digital Marketing faculty and industry leaders

Syllabus

Best in-class content by leading faculty and industry leaders in the form of videos, cases and projects, assignments and live sessions

  • Re-thinking Marketing Fundamentals
    • 4 Weeks
    • 2 Assignments
  • Deep-dive into the Marketing Channels
    • 9 Weeks
    • 3 Assignments
  • Marketing Analytics & Integrated Marketing Strategies
    • 6 Weeks
    • 1 Assignments
  • 100+
    Hours of Content
  • 8
    Case Study & Projects
  • 2
    Live Sessions
  • 10+
    Additional Resources
  • 10+
    Tools & Softwares

Industry Projects

Learn through real-life industry projects sponsored by top companies across industries

  • Engage in collaborative projects with student-mentor interaction
  • Benefit by learning in-person with Expert Mentors
  • Personalized subjective feedback on your submissions to facilitate improvement
  • Star Sports' Mauka Mauka Campaign
    Experience how Star Sports used digital marketing to get 50 billion impressi...
    Learn More
  • HP Enterprise's Brand Journey
    Go through real-life situations faced by HP's employees during HP Enterprise...
    Learn More
  • HCL's Internet of Things Outreach
    Resolve top marketing-related challenges in launching IoT WoRKS and HCL's bu...
    Learn More
  • Sports Apparel Brand's SEM Approach
    Revive the tennis line of a leading sports apparel brand in Latin America us...
    Learn More
  • Industry Mentors
    • Receive unparalleled guidance from industry mentors, teaching assistants and graders
    • Receive 1-1 feedback on submissions and personalized feedbacks on improvement
    Student Success Mentors
    • A dedicated Success Mentors is allocated to each student so as to ensure consistent progress
    • Success Mentors are your single points of contact for all your non-academic queries
  • Q&A Forum
    • Timely doubt resolution by Industry experts and peers
    • 100% expert verified responses to ensure quality learning
    Expert Feedback
    • Personalised expert feedback on assignments and projects
    • Regular live sessions by experts to clarify concept related doubts
  • BaseCamp
    • Fun-packed, informative and career building workshops
    • Sessions by Industry professionals and professors
    • Group activities with your peers and alumni
    Industry Networking
    • Live sessions by experts on various industry topics
    • 1-1 discussion and feedback sessions with industry mentors

Our Students work at

Executive Program in Strategic Digital Marketing
Program Fee
₹99,750
(incl of all Taxes)
No Cost EMI (6 months)
₹17,118
/month
Lowest EMI
EMI Plans
Starts at ₹3,931 /month
Sign Up & upGrade yourself!
Joint certification from University of Cambridge - Judge Business School & UpGrad
One of top 10 B-schools in the world
Globally verified curriculum
Network with peers from emerging markets
Program Fee
₹99,750
EMI starts at ₹3,931
View Plans
    What's included in the price
    Features/Benefits
    • Executive Program in Strategic Digital Marketing
    • Joint certificate from one of the world's top 15 business schools
    • Comprehensive & rigorous curriculum with live projects
    • Dedicated student support system to answer all your queries
    • Peer-to-peer networking with like-minded professionals
    I’m interested in this Program

    Student Reviews

    Frequently Asked Questions

    Course Eligibility
    Course Curriculum
    Payment