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Digital Marketing Live Project: Gain Hands-On Experience with Real Budget

Work on 3 live projects using real budgets: create a blog, run a Facebook ad campaign, and launch Google search ads. Learn how companies run their digital marketing campaign in real world


3 hands-on live projects mentored by industry experts

Work on an FB ad campaign and Google Search ad with an actual budget

Learn to utilize industry-relevant tools and get certified

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Why take up this course?

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Real-World Projects

Dive into 3 hands-on live projects, to apply your digital marketing knowledge in real-world scenarios, manage actual budget, and gain invaluable practical experience.

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Comprehensive Skill Development

Develop a broad skill set by working on blog creation, and tracking performance for Facebook Ad campaigns, and Google Search Ad campaigns.

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Expert Guidance & Peer Learning

Engage in live sessions with industry experts and peers. Discuss your projects, share experiences, and receive feedback to refine your skills and approach.

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Work on Relevant Tools

Get hands-on experience with industry-standard tools like WordPress, Meta Ads Manager, and Google Ads, used by professionals in the industry to set up and optimize your campaigns.

Your Path to Master Digital Marketing

Blog Creation Project

    Live Session 1: Explore the tools and plugins for creating a WordPress blog. Learn the key steps and guidelines for building it effectively.

    Live Session 2: Share your blog creation experiences and challenges with experts and peers, and learn best practices for running a blog.

Search Engine Live Project

    Live Session 5: Master setting up Google search ad campaigns, including audience targeting and bidding strategies for budget optimization.

    Live Session 6: Learn industry benchmarks and optimization techniques for Google search ads, and share your experiences, challenges, and learning with experts and peers.

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Social Media Live Project

    Live Session 3: Learn the Facebook ad campaign setup, from creating ad copy to choosing the right parameters and budget.

    Live Session 4: Learn industry benchmarks and optimization techniques for Facebook ads, and get real-time feedback from experts and peers.

upGrad Learner Support

Talk to our experts. We are available 7 days a week, 9 AM to 12 AM (midnight)

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Indian Nationals

1800 210 2020

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Foreign Nationals

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Disclaimer

1.The above statistics depend on various factors and individual results may vary. Past performance is no guarantee of future results.

2.The student assumes full responsibility for all expenses associated with visas, travel, & related costs. upGrad does not provide any a.